After Greenwashing - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook After Greenwashing write by Frances Bowen. This book was released on 2014-05-29. After Greenwashing available in PDF, EPUB and Kindle. Examines the underlying symbolic dimensions of corporate environmentalism, helping readers to separate useful environmental information from empty corporate spin.
After Greenwashing
After Greenwashing - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook After Greenwashing write by Frances Bowen. This book was released on 2014-05-29. After Greenwashing available in PDF, EPUB and Kindle. Businesses promote their environmental awareness through green buildings, eco-labels, sustainability reports, industry pledges and clean technologies. When are these symbols wasteful corporate spin, and when do they signal authentic environmental improvements? Based on twenty years of research, three rich case studies, a strong theoretical model and a range of practical applications, this book provides the first systematic analysis of the drivers and consequences of symbolic corporate environmentalism. It addresses the indirect cost of companies' symbolic actions and develops a new concept of the 'social energy penalty' - the cost to society when powerful corporate actors limit the social conversation on environmental problems and their solutions. This thoughtful book develops a set of tools for researchers, regulators and managers to separate useful environmental information from empty corporate spin, and will appeal to researchers and students of corporate responsibility, corporate environmental strategy and sustainable business, as well as environmental practitioners.
Greenwashing Culture
Greenwashing Culture - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Greenwashing Culture write by Toby Miller. This book was released on 2017-08-03. Greenwashing Culture available in PDF, EPUB and Kindle. Greenwashing Culture examines the complicity of culture with our environmental crisis. Through its own carbon footprint, the promotion of image-friendly environmental credentials for celebrities, and the mutually beneficial engagement with big industry polluters, Toby Miller argues that culture has become an enabler of environmental criminals to win over local, national, and international communities. Topics include: the environmental liabilities involved in digital and print technologies used by cultural institutions and their consumers; Hollywood's 'green celebrities' and the immense ecological impact of their jet-setting lifestyles and filmmaking itself; high profile sponsorship deals between museums and oil and gas companies, such as BP's sponsorship of Tate Britain; radical environmental reform, via citizenship and public policy, illustrated by the actions of Greenpeace against Shell's sponsorship of Lego. This is a thought-provoking introduction to the harmful impact of greenwashing. It is essential reading for students of cultural studies and environmental studies, and those with an interest in environmental activism.
Green Washed
Green Washed - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Green Washed write by Kendra Pierre-Louis. This book was released on 2012. Green Washed available in PDF, EPUB and Kindle. The message that the environment is in peril has filtered from environmental groups to society's consciousness to shopping trolleys. The green consumer movement is everywhere, yet few are asking whether this is actually any better for the planet. By examining the major economic sectors of society, Green Washed explains that consumers cannot simply buy their way to sustainability. A new and unique take on green consumption, readers are shown that buying better is only the first step towards obtaining a truly green lifestyle.
Greenwash
Greenwash - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Greenwash write by Guy Pearse. This book was released on 2012-09-26. Greenwash available in PDF, EPUB and Kindle. Going green is the new black for big business. But how real is the climate-friendly revolution that's being advertised? Toyota reckons Mother Nature drives a Prius, Ford wants us to 'Join the Green Revolution', and McDonald's has painted its famous golden arches green. Facebook has even 'friended' Greenpeace. But are big brands and the celebrities endorsing them really as green as they claim? In Greenwash, in the tradition of Fast Food Nation and No Logo, Guy Pearse looks behind the corporate façade - and what he finds will startle you. Nothing is sacred and no one is safe from scrutiny in this exposé of carbon scams: not the Prius or the Nissan LEAF, not the World Wildlife Fund or Earth Hour, not Oprah or Leonardo DiCaprio. For consumers trying to shop the planet green, Greenwash is a wake-up call. It's also an entertaining and practical book that helps consumers to pick the truly green businesses from the greenwashers and to demand a higher environmental standard from all. 'Guy Pearse travels the sewers of misinformation to show us exactly how, from banks to airlines, there's a growth industry in green horseshit. But, after hosing himself off, Pearse also presents us with a far more thoughtful analysis than I've read in other exposés of greenwashing.' --Raj Patel, author of Stuffed and Starved and the New York Times bestseller The Value of Nothing 'Before I read Greenwash I thought I could no longer be shocked by the skulduggery of the marketers. How wrong I was. Read Greenwash to be reminded why advertising is called the dark art and how marketing has become the most destructive force on the planet.' --Clive Hamilton, author of Affluenza and Requiem for a Species '[Greenwash] contains some brilliant exposés of capital scamming the unwary consumer, giving them a green hoodwink while continuing opposite practices elsewhere.' --Adelaide Review 'Guy Pearse's welcome book reveals the difficulty of judging the benefits and real environmental costs of the way we live.' --David Suzuki 'If you want to know how to pick the true greenies from the fakers, this book is for you.' --Green Lifestyle
