AI Innovations in Service and Tourism Marketing - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook AI Innovations in Service and Tourism Marketing write by Nadda, Vipin. This book was released on 2024-08-01. AI Innovations in Service and Tourism Marketing available in PDF, EPUB and Kindle. The use of artificial intelligence (AI) in service and tourism marketing has revolutionized the industry by personalizing customer experiences and optimizing operational efficiency. AI-driven tools analyze vast amounts of data to understand customer preferences, enabling businesses to offer tailored recommendations and promotions. AI-powered marketing campaigns can adapt in real-time, ensuring messages resonate with the right audience. AI Innovations in Service and Tourism Marketing discusses cutting-edge innovations in the use of AI technologies in service and tourism marketing. It explains how to harness these technologies to enhance customer experience and drive engagement. Covering topics such as automation, chatbots, and operational efficiency, this book is an excellent resource for managers, marketing professionals, business leaders, researchers, academicians, educators, and postgraduate students.
AI Innovation in Services Marketing
AI Innovation in Services Marketing - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook AI Innovation in Services Marketing write by Correia, Ricardo. This book was released on 2024-05-13. AI Innovation in Services Marketing available in PDF, EPUB and Kindle. The emergence of artificial intelligence (AI) has ushered in a transformative wave, disrupting trends and reshaping the landscape of services marketing. As businesses grapple with the interplay between evolving consumer behaviors and the progression of AI, a critical need emerges for a guide to navigate this complex terrain. The stakes are high, and the challenges are multifaceted from redefining customer experiences to addressing ethical considerations in the age of automation. In response to these pressing issues, AI Innovation in Services Marketing stands out as a source of insight, unraveling the complexity surrounding the integration of AI in services marketing. This book endeavors to equip readers with an understanding of how AI is not just a tool but a force driving profound transformation in services marketing. Through a lens focused on real-world examples and insightful case studies, it illuminates the impact of AI on productivity and customer experiences. Beyond the transformative power, the book grapples with the ethical considerations that arise in the wake of AI adoption in services marketing. It seeks to guide both academics and practitioners, offering a resource to harness AI strategically, optimize services, and maintain a competitive edge in the global market.
Tourism Innovation in the Digital Era
Tourism Innovation in the Digital Era - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Tourism Innovation in the Digital Era write by Marco Valeri. This book was released on 2023-10-23. Tourism Innovation in the Digital Era available in PDF, EPUB and Kindle. Tourism Innovation in the Digital Era explores topics as diverse as big data analytics in tourism marketing to the impact of AI to the use of CSR in competitiveness amongst hotel groups, providing multidisciplinary approaches on the organizational impacts of digitalization and artificial intelligence in tourism and hospitality.
AI Innovations for Travel and Tourism
AI Innovations for Travel and Tourism - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook AI Innovations for Travel and Tourism write by Correia, Ricardo. This book was released on 2024-06-05. AI Innovations for Travel and Tourism available in PDF, EPUB and Kindle. The tourism industry faces pressing challenges amidst the integration of artificial intelligence (AI) technologies. It is necessary to address the lack of a comprehensive understanding of AI's impact on the sector, emphasizing its role in reshaping the travel ecosystem, enhancing customer experiences, and optimizing operational efficiency. Ethical considerations surrounding AI implementation in tourism must be thoroughly examined to guide responsible technology use. AI Innovations for Travel and Tourism illuminates how AI revolutionizes travel ecosystems, beginning with an insightful introduction to AI's impact on tourism, laying the groundwork for a nuanced understanding of its transformative potential. Delving into personalized travel planning, the book navigates the reader through the intricacies of AI-enhanced destination recommendations, digging into how these technologies redefine the travel experience. Smart booking systems and travel experiences demonstrate how AI streamlines operations and raises customer satisfaction. This book is ideal for tourism scholars, educators, students, researchers, and industry professionals.
Information and Communication Technologies in Tourism 2021
Information and Communication Technologies in Tourism 2021 - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Information and Communication Technologies in Tourism 2021 write by Wolfgang Wörndl. This book was released on 2021-01-11. Information and Communication Technologies in Tourism 2021 available in PDF, EPUB and Kindle. This open access book is the proceedings of the International Federation for IT and Travel & Tourism (IFITT)’s 28th Annual International eTourism Conference, which assembles the latest research presented at the ENTER21@yourplace virtual conference January 19–22, 2021. This book advances the current knowledge base of information and communication technologies and tourism in the areas of social media and sharing economy, technology including AI-driven technologies, research related to destination management and innovations, COVID-19 repercussions, and others. Readers will find a wealth of state-of-the-art insights, ideas, and case studies on how information and communication technologies can be applied in travel and tourism as we encounter new opportunities and challenges in an unpredictable world.
