Algorithmic Marketing with Data-driven Simulations - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Algorithmic Marketing with Data-driven Simulations write by Haifeng Zhang. This book was released on 2017. Algorithmic Marketing with Data-driven Simulations available in PDF, EPUB and Kindle.
Introduction to Algorithmic Marketing
Introduction to Algorithmic Marketing - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Introduction to Algorithmic Marketing write by Ilya Katsov. This book was released on 2017-12. Introduction to Algorithmic Marketing available in PDF, EPUB and Kindle. A comprehensive guide to advanced marketing automation for marketing strategists, data scientists, product managers, and software engineers. The book covers the main areas of marketing that require programmatic micro-decisioning - targeted promotions and advertisements, eCommerce search, recommendations, pricing, and assortment optimization.
Data-Driven Marketing with Artificial Intelligence
Data-Driven Marketing with Artificial Intelligence - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Data-Driven Marketing with Artificial Intelligence write by Martin Wass. This book was released on 2018-06-06. Data-Driven Marketing with Artificial Intelligence available in PDF, EPUB and Kindle. The marketing industry is being disrupted right before of our eyes, and the new technological revolution will transform our world. Artificial intelligence is set to change everything we know about marketing and how we interact with customers. Business leaders need to pay attention, or they risk being left behind. Artificial intelligence will drive a massive shift in business models, and will profoundly change how businesses and customers communicate. Staying at the forefront of these changes is essential for any business to stay competitive. Data-Driven Marketing with Artificial Intelligence is the definitive guide to understanding and using AI in marketing. It is essential reading for corporate and marketing leaders, and anyone seeking to understand how artificial intelligence will lead us into the world of tomorrow. Featuring discussions with dozens of industry leaders, it provides both an overview of how AI will continue to affect online marketing, and details of how to implement these new tools into your business. Learn how traditional marketing strategies are being replaced by autonomous, data-driven, and self-optimizing systems capable of providing more relevance to each customer, improving loyalty, and ultimately increasing the bottom line. After reading this book, you will understand these key topics: * The disruption that artificial intelligence and other emerging technologies will have on marketing, sales, and the industries that surround them * The latest AI-based software tools and what they can do for marketers today * Using big data, predictive analytics, and machine learning in marketing * How to develop and implement your own custom AI software * The risks AI hold for your job or business * How new technologies, beyond AI, will disrupt marketing even further * The legal and ethical aspects of using artificial intelligence systems Leading experts and technology CEOs believe that soon, nearly every decision we make will be influenced by AI technology. Marketing is no exception, and it will see changes faster and with wider adoption than any other. In an AI-enabled world, companies will have to adjust to new purchase patterns to stay in business. Learning about and implementing AI tools will keep your business on the forefront of the next technological revolution--while the rest play catch up. Buy the book now to jump into the world of artificial intelligence and stay one step ahead of the competition!
The Man Who Solved the Market
The Man Who Solved the Market - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Man Who Solved the Market write by Gregory Zuckerman. This book was released on 2019-11-05. The Man Who Solved the Market available in PDF, EPUB and Kindle. NEW YORK TIMES BESTSELLER Shortlisted for the Financial Times/McKinsey Business Book of the Year Award The unbelievable story of a secretive mathematician who pioneered the era of the algorithm--and made $23 billion doing it. Jim Simons is the greatest money maker in modern financial history. No other investor--Warren Buffett, Peter Lynch, Ray Dalio, Steve Cohen, or George Soros--can touch his record. Since 1988, Renaissance's signature Medallion fund has generated average annual returns of 66 percent. The firm has earned profits of more than $100 billion; Simons is worth twenty-three billion dollars. Drawing on unprecedented access to Simons and dozens of current and former employees, Zuckerman, a veteran Wall Street Journal investigative reporter, tells the gripping story of how a world-class mathematician and former code breaker mastered the market. Simons pioneered a data-driven, algorithmic approach that's sweeping the world. As Renaissance became a market force, its executives began influencing the world beyond finance. Simons became a major figure in scientific research, education, and liberal politics. Senior executive Robert Mercer is more responsible than anyone else for the Trump presidency, placing Steve Bannon in the campaign and funding Trump's victorious 2016 effort. Mercer also impacted the campaign behind Brexit. The Man Who Solved the Market is a portrait of a modern-day Midas who remade markets in his own image, but failed to anticipate how his success would impact his firm and his country. It's also a story of what Simons's revolution means for the rest of us.
Practical Applications of Data Processing, Algorithms, and Modeling
Practical Applications of Data Processing, Algorithms, and Modeling - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Practical Applications of Data Processing, Algorithms, and Modeling write by Whig, Pawan. This book was released on 2024-04-29. Practical Applications of Data Processing, Algorithms, and Modeling available in PDF, EPUB and Kindle. In today's data-driven era, the persistent gap between theoretical understanding and practical implementation in data science poses a formidable challenge. As we navigate through the complexities of harnessing data, deciphering algorithms, and unleashing the potential of modeling techniques, the need for a comprehensive guide becomes increasingly evident. This is the landscape explored in Practical Applications of Data Processing, Algorithms, and Modeling. This book is a solution to the pervasive problem faced by aspiring data scientists, seasoned professionals, and anyone fascinated by the power of data-driven insights. From the web of algorithms to the strategic role of modeling in decision-making, this book is an effective resource in a landscape where data, without proper guidance, risks becoming an untapped resource. The objective of Practical Applications of Data Processing, Algorithms, and Modeling is to address the pressing issue at the heart of data science – the divide between theory and practice. This book seeks to examine the complexities of data processing techniques, algorithms, and modeling methodologies, offering a practical understanding of these concepts. By focusing on real-world applications, the book provides readers with the tools and knowledge needed to bridge the gap effectively, allowing them to apply these techniques across diverse industries and domains. In the face of constant technological advancements, the book highlights the latest trends and innovative approaches, fostering a deeper comprehension of how these technologies can be leveraged to solve complex problems. As a practical guide, it empowers readers with hands-on examples, case studies, and problem-solving scenarios, aiming to instill confidence in navigating data challenges and making informed decisions using data-driven insights.
