Blockchain for Tourism and Hospitality Industries - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Blockchain for Tourism and Hospitality Industries write by Irem Onder. This book was released on 2023-12-07. Blockchain for Tourism and Hospitality Industries available in PDF, EPUB and Kindle. • It will be the first dedicated volume on the application of blockchain in these industries which is a very contemporary and hot topic in tourism and hospitality research. It will make a significant contribution to the literature • Explores a wide range of blockchain applications and business activities in the service industry • Includes case studies • It will have international appeal
Mobile Computing and Technology Applications in Tourism and Hospitality
Mobile Computing and Technology Applications in Tourism and Hospitality - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Mobile Computing and Technology Applications in Tourism and Hospitality write by Waluyo, Agustinus Borgy. This book was released on 2022-03-11. Mobile Computing and Technology Applications in Tourism and Hospitality available in PDF, EPUB and Kindle. Mobile computing and wireless technology have grown at a phenomenal rate in recent years, and so has artificial intelligence. The most advanced software applications that the world ever witnessed can be realized through a combined aspect of these disciplines, capable of delivering high level support to various industry sectors and to people’s quality of life in general. Currently, many countries are facing challenges from the COVID-19 pandemic. One of the most impacted industries by the pandemic is that of tourism and hospitality. It is time to explore and leverage the power of mobile and wireless intelligence to assist with the recovery of the tourism and hospitality sector during and after the pandemic, which constitutes a need for relevant research in the field. Mobile Computing and Technology Applications in Tourism and Hospitality presents the latest research and development in mobile and intelligent computing with a focus on tourism and hospitality sectors. The chapters discuss the role of research on innovative technologies and applications for resilience to return the tourism and hospitality industry back to its normal state. This includes research on topics such as sensor-based technology, smart tourism, virtual and augmented reality, mobile travel applications, and more. This book is ideal for managers, executives, museum and cultural heritage specialists, app developers, IT consultants, tourism and hospitality professionals, researchers, academicians, and students.
Handbook of e-Tourism
Handbook of e-Tourism - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Handbook of e-Tourism write by Zheng Xiang. This book was released on 2022-09-01. Handbook of e-Tourism available in PDF, EPUB and Kindle. This handbook provides an authoritative and truly comprehensive overview both of the diverse applications of information and communication technologies (ICTs) within the travel and tourism industry and of e-tourism as a field of scientific inquiry that has grown and matured beyond recognition. Leading experts from around the world describe cutting-edge ideas and developments, present key concepts and theories, and discuss the full range of research methods. The coverage accordingly encompasses everything from big data and analytics to psychology, user behavior, online marketing, supply chain and operations management, smart business networks, policy and regulatory issues – and much, much more. The goal is to provide an outstanding reference that summarizes and synthesizes current knowledge and establishes the theoretical and methodological foundations for further study of the role of ICTs in travel and tourism. The handbook will meet the needs of researchers and students in various disciplines as well as industry professionals. As with all volumes in Springer’s Major Reference Works program, readers will benefit from access to a continually updated online version.
Handbook of Research on Smart Technology Applications in the Tourism Industry
Handbook of Research on Smart Technology Applications in the Tourism Industry - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Handbook of Research on Smart Technology Applications in the Tourism Industry write by Çeltek, Evrim. This book was released on 2020-01-17. Handbook of Research on Smart Technology Applications in the Tourism Industry available in PDF, EPUB and Kindle. In today’s modernized society, certain technologies have become more applicable within many professional fields and are much easier to implement. This includes the tourism industry, where smart technology has provided a range of new marketing possibilities including more effective sales tactics and delivering a more personalized customer experience. As the scope of business analytics continues to expand, professionals need research on the various applications of smart technology within the field of tourism. The Handbook of Research on Smart Technology Applications in the Tourism Industry is an essential reference source that discusses the use of intelligent systems in tourism as well as their influence on consumer relationships. Featuring research on topics such as digital advertising, wearable technology, and consumer behavior, this book is ideally designed for travel agents, tour developers, restaurateurs, hotel managers, tour directors, airlines, marketers, researchers, managers, hospitality professionals, policymakers, business strategists, researchers, academicians, and students seeking coverage on the use of smart technologies in tourism.
Strategic Innovative Marketing and Tourism
Strategic Innovative Marketing and Tourism - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Strategic Innovative Marketing and Tourism write by Androniki Kavoura. This book was released on 2020-03-09. Strategic Innovative Marketing and Tourism available in PDF, EPUB and Kindle. This book covers a very broad range of topics in marketing, communication, and tourism, focusing especially on new perspectives and technologies that promise to influence the future direction of marketing research and practice in a digital and innovational era. Among the areas covered are product and brand management, strategic marketing, B2B marketing and sales management, international marketing, business communication and advertising, digital and social marketing, tourism and hospitality marketing and management, destination branding and cultural management, and event marketing. The book comprises the proceedings of the International Conference on Strategic Innovative Marketing and Tourism (ICSIMAT) 2019, where researchers, academics, and government and industry practitioners from around the world came together to discuss best practices, the latest research, new paradigms, and advances in theory. It will be of interest to a wide audience, including members of the academic community, MSc and PhD students, and marketing and tourism professionals.
