Building Brand Value the Playboy Way - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Building Brand Value the Playboy Way write by S. Gunelius. This book was released on 2016-02-17. Building Brand Value the Playboy Way available in PDF, EPUB and Kindle. Susan Gunelius uncovers how a brand about sex survived and thrived despite attacks from every direction, in an increasingly competitive market and jaded consumers. It's the story of brand building, brand value, brand longevity and the ultimate brand champion.
The playboy and James Bond
The playboy and James Bond - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The playboy and James Bond write by Claire Hines. This book was released on 2018-02-19. The playboy and James Bond available in PDF, EPUB and Kindle. This is the first book to focus on James Bond’s relationship to the playboy ideal through the sixties and beyond. Examining aspects of the Bond phenomenon and the playboy lifestyle, it considers how ideas of gender and consumption were manipulated to construct and reflect a powerful male fantasy in the post-war era. This analysis of the close association and relations between the emerging cultural icons of James Bond and the playboy is particularly concerned with Sean Connery’s definitive Bond as he was promoted and used by the media. By exploring the connections that developed between Bond and Playboy magazine within a historical framework, the book offers new insights into these related phenomena and their enduring legacy in popular culture.
Content Marketing For Dummies
Content Marketing For Dummies - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Content Marketing For Dummies write by Susan Gunelius. This book was released on 2011-05-12. Content Marketing For Dummies available in PDF, EPUB and Kindle. Get the whole picture and learn to create a successful online content marketing program Successful online marketing is about more than creating a Facebook page or writing a corporate blog. Brands need to build lasting connections with the right customers online through an effective online content marketing strategy, and this book shows you how. It explores ways to create a content marketing strategy, identify the content that will keep your customers coming back, create that content, distribute it online, and measure the results, with hands-on, step-by-step guidance. Content marketing is an essential element of successful online marketing and brand-building; this book shows you how to begin creating and distributing content online to market your business Explains why content marketing is important and how to create an online content marketing strategy, which tools to use, and what to avoid Shows how to create content and get it published online in long or short form Offers plenty of tips, case studies, and worksheets to ensure success Online content marketing positions your business and your product for lasting customer interaction; Content Marketing For Dummies gives you the tools to create a program that works.
Changed Men
Changed Men - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Changed Men write by Erin Lee Mock. This book was released on 2024-06-28. Changed Men available in PDF, EPUB and Kindle. Postwar culture and anxiety over the reintegration of veterans into American society Millions of GIs returned from overseas in 1945. A generation of men who had left their families and had learned to kill and to quickly dispatch sexual urges were rapidly reintegrated into civilian life, told to put the war behind them with cheer and confidence. Many veterans struggled, openly or privately, with this transition. Others in society wondered what the war had wrought in them. As Erin Lee Mock shows in this insightful book, the “explosive” potential of men became a central concern of postwar American culture. This wariness of veterans settled into a generalized anxiety over men’s “inherent” violence and hypersexuality, which increasingly came to define masculinity. Changed Men engages with studies of film, media, literature, and gender and sexuality to advance a new perspective on the artistic and cultural output of and about the “Greatest Generation,” arguing that depictions of men’s violent and erotic potential emerged differently in different forms and genres but nonetheless permeated American culture in these years. Viewing this homecoming through the lenses of war and trauma, classical Hollywood, pulp fiction, periodical culture, and early television, Mock shows this history in a provocative new light.
Sexuality, Abjection and Queer Existence in Contemporary India
Sexuality, Abjection and Queer Existence in Contemporary India - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Sexuality, Abjection and Queer Existence in Contemporary India write by Pushpesh Kumar. This book was released on 2021-07-29. Sexuality, Abjection and Queer Existence in Contemporary India available in PDF, EPUB and Kindle. This volume explores existing and emerging sexual cultures of contemporary India and the predicaments faced by abjected and sexual marginalities. It traces the sexual politics within popular culture, literary genres, advertisement, consumerism, globalizing cities, social movements, law, scientific research, the Hijra community life, (alternative) families and kinship and sites that define the cultural other whose sexual practices or identities fall beyond normative moral conventions. The chapters examine a range of connected sociological and political issues including questions of agency, judgments around intimate sexual relationships, the role of the state, popular understandings of adolescent romance, notion of legitimacy and stigma, moral policing and resistance, body politics and marginality, representations in popular and folk culture, sexual violence and freedom, problems with historiography, structural inequalities, queer erotica, gay consumerism, Hijra suicides and marriage and divorce. The volume also proposes certain transformative possibilities towards envisioning and (re)scripting sexual equalities. This interdisciplinary book will be important for those interested in sexuality studies, queer studies, gender studies, cultural studies, sociology, law, history, literature and Global South studies as well as policymakers, civil society activists and nongovernmental organizations working in the area.
