Business Travel and Tourism - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Business Travel and Tourism write by John Swarbrooke. This book was released on 2012-05-23. Business Travel and Tourism available in PDF, EPUB and Kindle. 'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the use of case studies from around the world, 'Business Travel and Tourism' explores a broad range of issues, including: * The global business tourism market * The design of business tourism facilities * The role of the destination in business travel and tourism * The social, economic, and environmental impacts of business tourism * The ethical dimension of business tourism * The marketing of business tourism products * The impact of new technologies on the business tourism market * How to organise successful conferences, exhibitions, and incentive travel packages Case studies include Disneyland Paris, Hong Kong, Amsterdam RAI International Exhibition and Congress Centre, Hilton, Page and Moy Marketing, Lufthansa, Air France, and Legoland UK. 'Business Travel and Tourism' is the first text to offer a comprehensive overview of the growing but neglected area of business tourism. With the use of a wide range of up-to-date case studies and major practical exercises to help students to broaden and deepen their understanding of this area of tourism, it is an invaluable text for all students on travel and tourism courses at degree and BTEC/HND level, or those taking tourism options in leisure, business studies, hospitality management or geography.
Overbooked
Overbooked - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Overbooked write by Elizabeth Becker. This book was released on 2016-02-23. Overbooked available in PDF, EPUB and Kindle. "Travel is no longer a past-time but a colossal industry, arguably one of the biggest in the world and second only to oil in importance for many poor countries. One out of 12 people in the world are employed by the tourism industry which contributes $6.5 trillion to the world's economy. To investigate the size and effect of this new industry, Elizabeth Becker traveled the globe. She speaks to the Minister of Tourism of Zambia who thinks licensing foreigners to kill wild animals is a good way to make money and then to a Zambian travel guide who takes her to see the rare endangered sable antelope. She travels to Venice where community groups are fighting to stop the tourism industry from pushing them out of their homes, to France where officials have made tourism their number one industry to save their cultural heritage; and on cruises speaking to waiters who earn $60 a month--then on to Miami to interview their CEO. Becker's sharp depiction reveals travel as a product; nations as stewards. Seeing the tourism industry from the inside out, the world offers a dizzying range of travel options but very few quiet getaways"--
Tourism
Tourism - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Tourism write by Roy A.. Cook. This book was released on 2013-11-01. Tourism available in PDF, EPUB and Kindle. This title views the tourism industry from a business perspective - examining the management, marketing and finance issues most important to industry members. Chapters reveal an integrated model of tourism and address consumer behaviour, service quality and personal selling. Readings and integrative cases close each part and end-of-chapter exercises offer application activities for students.
The Business of Tourism
The Business of Tourism - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Business of Tourism write by J. Christopher Holloway. This book was released on 2016. The Business of Tourism available in PDF, EPUB and Kindle. The tourism industry is in a constant state of flux, where trends and attitudes are frequently susceptible to outside influences, including factors such as technological and economic change. The Business of Tourism by Chris Holloway and Claire Humphreys is the ideal textbook to help readers not only understand these new changes but look at them with a critical eye and predict future trends. This book is an essential text for students of tourism management or travel and tourism. The historical context is combined with background theory and research, plus up-to-date international case studies. It examines in detail the tourism product, its impacts and the nature of the tourist, to provide the reader with a comprehensive understanding of the management of this important global industry. The result is a practical and relevant text for any student wishing to work in one of the many diverse sectors of the tourism industry.
Business Travel
Business Travel - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Business Travel write by Rob Davidson. This book was released on 1996. Business Travel available in PDF, EPUB and Kindle. Relevant to both the British and overseas educational market, this textbook deals exclusively with the business travel sector of the tourism industry. It aims to provide a comprehensive and up-to-date analysis of the business travel industry.
