Conception of a Customer Relationship Management System for an Air Cargo Handling Company - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Conception of a Customer Relationship Management System for an Air Cargo Handling Company write by Florian Sauer. This book was released on 2002. Conception of a Customer Relationship Management System for an Air Cargo Handling Company available in PDF, EPUB and Kindle.
Customer Relationship Management in the Airline Industry
Customer Relationship Management in the Airline Industry - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Customer Relationship Management in the Airline Industry write by Volker Schmid. This book was released on 2011-12. Customer Relationship Management in the Airline Industry available in PDF, EPUB and Kindle. Seminar paper from the year 2005 in the subject Business economics - Customer Relationship Management, CRM, grade: A, University of Teesside (Teesside Business School), course: Customer Relationship Management, 22 entries in the bibliography, language: English, abstract: To analyse the consumer behaviour presents an important criteria to be successful in the airline industry. This text gives answers to most relevant questions regarding consumer behaviour, using Air Lingus as an example. Finally, it includes a plan to implement a relationship marketing programme.
Customer Relationship Management: Lufthansa
Customer Relationship Management: Lufthansa - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Customer Relationship Management: Lufthansa write by . This book was released on 2007. Customer Relationship Management: Lufthansa available in PDF, EPUB and Kindle.
An Intelligent Customer Complaint Management System with Application to the Transport and Logistics Industry
An Intelligent Customer Complaint Management System with Application to the Transport and Logistics Industry - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook An Intelligent Customer Complaint Management System with Application to the Transport and Logistics Industry write by Alireza Faed. This book was released on 2013-06-12. An Intelligent Customer Complaint Management System with Application to the Transport and Logistics Industry available in PDF, EPUB and Kindle. This thesis addresses the issue of customer complaints in the context of Customer Relationship Management (CRM). After a comprehensive survey of the current literature on CRM, the thesis describes the development of a new intelligent CRM (I-CRM) framework, which integrates text analytics, type mapping, SPSS, structural equation modeling, and linear and fuzzy approaches. This new methodology, in contrast to previous ones, is able to handle customer complaints with respect to different variables, thus allowing organizations to find their key customers and key complaints, and to address and provide solution to the major complaints of the key customers, hence promoting business development. The thesis also describes the successful application of the method to a real-world case, represented by the immeasurable truck drivers complaints at the Fremantle port in Western Australia.
Customer Relationship Management Strategies in the Digital Era
Customer Relationship Management Strategies in the Digital Era - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Customer Relationship Management Strategies in the Digital Era write by Nas?r, Süphan. This book was released on 2015-03-31. Customer Relationship Management Strategies in the Digital Era available in PDF, EPUB and Kindle. In today’s global economy, social media and technological advances have changed the way businesses interact with their clientele. With new forms of communication and IT practices, companies seek innovative practices for maintaining their consumer loyalty. Customer Relationship Management Strategies in the Digital Era blends the literature from the fields of marketing and information technology in an effort to examine the effect that technological advances have on the interaction between companies and their customers Through chapters and case studies, this publication discusses the importance of achieving competitive advantage through implementing relationship marketing practices and becoming consumer-centric. This publication is an essential reference source for researchers, professionals, managers, and upper level students interested in understanding customer loyalty in a technology-focused society.
