Crisis Management in the Tourism Industry - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Crisis Management in the Tourism Industry write by Dirk Glaesser. This book was released on 2004-02-18. Crisis Management in the Tourism Industry available in PDF, EPUB and Kindle. The tourism industry is arguably one of the most important sources of income and foreign exchange, and is growing rapidly. However, national and international crises have huge negative economic consequences. Crisis Management in the Tourism Industry aims to illustrate the theories and actions that can be taken to better understand consumer, economic and environmental reaction in order for the businesses involved to be more prepared for such events and how to handle their business in times of crises. Using international up to date case studies this text discusses: * The influential effect of the mass media * How crises effect the purchase decision process * Destination branding/image and its manipulation * Preventative crises management and strategies
Crisis Management in the Tourism Industry
Crisis Management in the Tourism Industry - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Crisis Management in the Tourism Industry write by Dirk Glaesser. This book was released on 2003. Crisis Management in the Tourism Industry available in PDF, EPUB and Kindle. The tourism industry is arguably one of the most important sources of income and foreign exchange, and is growing rapidly. However, national and international crises have huge negative economic consequences. Crisis Management in the Tourism Industry aims to illustrate the theories and actions that can be taken to better understand consumer, economic and environmental reaction in order for the businesses involved to be more prepared for such events and how to handle their business in times of crises. Using international up to date case studies this text discusses: * The influential effect of the mass media * How crises effect the purchase decision process * Destination branding/image and its manipulation * Preventative crises management and strategies * Understanding effects of crises on the tourism industry and how businesses can prepare and succeed in these times * Written by one of the world's leading experts from the World Tourism Organisation * Global coverage and perspective with cases and examples from the UK, Australia and USA
Crisis Management in the Tourism Industry
Crisis Management in the Tourism Industry - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Crisis Management in the Tourism Industry write by Peter Hosie. This book was released on 2016-12-05. Crisis Management in the Tourism Industry available in PDF, EPUB and Kindle. An important challenge facing tourism is the anticipation of the threat of crises precipitated by natural and people-made catastrophes, and being adequately prepared for them. Despite an increase in research on this issue there is still a considerable lack of clarity on the impacts of crises on the tourism industry. Illustrated by a range of international case studies, this book provides a systematic and conceptual approach to questions such as how tourism businesses prepare for and react to crisis, which measures are taken and what impact they have, and which strategies can be employed to overcome them. By discussing, analyzing and synthesizing the literature on crisis management, the authors question how business can become more proactive in preparing and dealing with crises in the tourism industry.
Crisis Management in the Tourism Industry
Crisis Management in the Tourism Industry - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Crisis Management in the Tourism Industry write by Dirk Glaesser. This book was released on 2006. Crisis Management in the Tourism Industry available in PDF, EPUB and Kindle. Crisis management in the tourism industry aims to ilustrate the theories and actions that can be taken to better understand consumer, economic and environmental reaction to national and international crises, in order for the businesses involved to be more prepared for such events.
Crisis Management in Tourism
Crisis Management in Tourism - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Crisis Management in Tourism write by Eric Laws. This book was released on 2007. Crisis Management in Tourism available in PDF, EPUB and Kindle. Using examples from the UK, Europe, America, Australia and Asia, this book provides an analysis of the latest thinking and practice in dealing with extreme and sudden reductions in demand for specific tourist destinations or products. It shows that managerial responses, including problem solving and market recovery steps, vary in effectiveness and that recovery may be slow after initial problems are overcome.
