Curation Nation: How to Win in a World Where Consumers are Creators - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Curation Nation: How to Win in a World Where Consumers are Creators write by Steven Rosenbaum. This book was released on 2011-03-12. Curation Nation: How to Win in a World Where Consumers are Creators available in PDF, EPUB and Kindle. Business Leaders Are Buzzing About Curation Nation “An indispensible guide to the brave new media world.” —Arianna Huffington, editor in chief, the Huffington Post “Gives me hope for the future of the Information Age. Rosenbaum argues for the growing importance of people—creative, smart, hip—who can spot trends, find patterns, and make meaning out of the flood of data that threatens to overwhelm us.” —Daniel H. Pink, New York Times bestselling author of Drive “A testament to the strategic mind of a genius and a road map for developing engaging consumer experiences by curating content around your brand.” —Bonin Bough, Global Director, Digital and Social Media, PepsiCo “Perfectly on-trend—an insightful guide to the future. So entertaining you won’t put it down.” —Chris Meyer, author of Blur “Read this book. Embrace curation, and you’ll be ready to ‘crush it’ with focus and passion in the noisy new world of massive data overload.” —Gary Vaynerchuk, New York Times bestselling author of Crush It “Provides a wealth of real-world examples of how businesses can use the Web to give their customers a valuable curated experience.” —Tony Hsieh, CEO, Zappos.com, and New York Times bestselling author of Delivering Happiness “Our best hope for sorting the good from the mediocre in our increasingly overwhelming media landscape.” —Clay Shirky, author of Cognitive Surplus and Here Comes Everybody About the Book: Let’s face it, we’re drowning in data. Our inboxes are flooded with spam, we have too many “friends” on Facebook, and our Twitter accounts have become downright unmanageable. Creating content is easy; finding what matters is hard. Fortunately, there is a new magic that makes the Web work. It’s called curation, and it enables people to sort through the digital excess and find what’s relevant. In Curation Nation, Steven Rosenbaum reveals why brands, publishers, and content entrepreneurs must embrace aggregation and curation to grow an existing business or launch a new one. In fact, he asserts that curation is the only way to be competitive in the future. Overwhelmed by too much content, people are hungry for an experience that both takes advantage of the Web’s breadth and depth and provides a measure of human sorting and filtering that search engines simply can’t achieve. In these shifting sands lies an extraordinary business opportunity: you can become a trusted source of value in an otherwise meaningless chaos of digital noise. In Curation Nation, Rosenbaum “curates the curators” by gathering together priceless insight and advice from the top thinkers in media, advertising, publishing, commerce, and Web technologies. This groundbreaking book levels the playing field, giving your business equal access to the content abundance presently driving consumer adoption of the Web. As the sheer volume of digital information in the world increases, the demand for quality and context becomes more urgent. Curation will soon be a part of your business and your digital world. Understand it now, join in early, and reap the many benefits Curation Nation has to offer. Learn more at CurationNation.org.
Curation Nation: How to Win in a World Where Consumers are Creators
Curation Nation: How to Win in a World Where Consumers are Creators - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Curation Nation: How to Win in a World Where Consumers are Creators write by Steven Rosenbaum. This book was released on 2011-02-15. Curation Nation: How to Win in a World Where Consumers are Creators available in PDF, EPUB and Kindle. Business Leaders Are Buzzing About Curation Nation “An indispensible guide to the brave new media world.” —Arianna Huffington, editor in chief, the Huffington Post “Gives me hope for the future of the Information Age. Rosenbaum argues for the growing importance of people—creative, smart, hip—who can spot trends, find patterns, and make meaning out of the flood of data that threatens to overwhelm us.” —Daniel H. Pink, New York Times bestselling author of Drive “A testament to the strategic mind of a genius and a road map for developing engaging consumer experiences by curating content around your brand.” —Bonin Bough, Global Director, Digital and Social Media, PepsiCo “Perfectly on-trend—an insightful guide to the future. So entertaining you won’t put it down.” —Chris Meyer, author of Blur “Read this book. Embrace curation, and you’ll be ready to ‘crush it’ with focus and passion in the noisy new world of massive data overload.” —Gary Vaynerchuk, New York Times bestselling author of Crush It “Provides a wealth of real-world examples of how businesses can use the Web to give their customers a valuable curated experience.” —Tony Hsieh, CEO, Zappos.com, and New York Times bestselling author of Delivering Happiness “Our best hope for sorting the good from the mediocre in our increasingly overwhelming media landscape.” —Clay Shirky, author of Cognitive Surplus and Here Comes Everybody About the Book: Let’s face it, we’re drowning in data. Our inboxes are flooded with spam, we have too many “friends” on Facebook, and our Twitter accounts have become downright unmanageable. Creating content is easy; finding what matters is hard. Fortunately, there is a new magic that makes the Web work. It’s called curation, and it enables people to sort through the digital excess and find what’s relevant. In Curation Nation, Steven Rosenbaum reveals why brands, publishers, and content entrepreneurs must embrace aggregation and curation to grow an existing business or launch a new one. In fact, he asserts that curation is the only way to be competitive in the future. Overwhelmed by too much content, people are hungry for an experience that both takes advantage of the Web’s breadth and depth and provides a measure of human sorting and filtering that search engines simply can’t achieve. In these shifting sands lies an extraordinary business opportunity: you can become a trusted source of value in an otherwise meaningless chaos of digital noise. In Curation Nation, Rosenbaum “curates the curators” by gathering together priceless insight and advice from the top thinkers in media, advertising, publishing, commerce, and Web technologies. This groundbreaking book levels the playing field, giving your business equal access to the content abundance presently driving consumer adoption of the Web. As the sheer volume of digital information in the world increases, the demand for quality and context becomes more urgent. Curation will soon be a part of your business and your digital world. Understand it now, join in early, and reap the many benefits Curation Nation has to offer. Learn more at CurationNation.org.
Curation Nation
Curation Nation - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Curation Nation write by Steven Rosenbaum. This book was released on 2011. Curation Nation available in PDF, EPUB and Kindle.
MUBI and the Curation Model of Video on Demand
MUBI and the Curation Model of Video on Demand - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook MUBI and the Curation Model of Video on Demand write by Mattias Frey. This book was released on 2021-08-12. MUBI and the Curation Model of Video on Demand available in PDF, EPUB and Kindle. Subscription video on demand (SVOD) represents the fastest-growing means to consume films and series. Although market leaders Netflix and Amazon Prime have received much scholarly attention for the way that they use algorithms and big data to connect users to content, there is another significant, relatively unexamined model: curation-style services such as BFI Player, IFC Unlimited, the Criterion Channel or MUBI — the latter, which forms the focus of this book, claims to be the world's most subscribed independent video on demand service. These platforms take advantage of common anxieties about algorithms, cultural surplus and filter bubbles to promote discovery, human-generated recommendations and quality over quantity of content. Deploying an original, holistic methodology that includes analysis of technological affordances, marketing rhetoric, business models, interviews with company executives and a qualiquantitative audience study, this book critically analyses MUBI as a way to understand this particular mode of content aggregation, cultural recommendation, choice architecture and community building. Curation services address a real, but decidedly circumscribed gap in the market. Ultimately, MUBI offers film, media and business scholars an instructive example of the fate of art cinema and media diversity in a digital culture increasingly dominated by a few giant tech companies.
Curation in the Age of Platform Capitalism
Curation in the Age of Platform Capitalism - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Curation in the Age of Platform Capitalism write by Panos Kompatsiaris. This book was released on 2024-03-05. Curation in the Age of Platform Capitalism available in PDF, EPUB and Kindle. This book employs the figure of curation—the selection, arrangement, and display of objects, concepts, and things—to explore the cultures of platform capitalism. Considering its rise in the global art world as an authorial, meaning-making activity and an organizational-entrepreneurial endeavour, it looks at curation as the interweaving of innovative concepts, elaborate storytelling, and trusted experts leaking out from galleries to hashtags. Its logic encompasses diverse spheres ranging from high-brow art and the fashion world to low-brow experience economies and economies of authenticity, from confidence cultures and relationship gurus to algorithmic spectacles. More than an economy, “curate and be curated” is a diffused imperative amidst the disorienting spread of information that digital platforms enable: What to post, what to wear, what to eat, what friends to have, what music to hear, what films to watch, what places to visit, what socks to choose, and what opinion to have about serious issues like climate change, military coups, AI, genetics, space colonization, and cryonics, or everyday issues like football, fashion, and diet. Drawing on critical platform theory, material culture, and multi-sited ethnography, the book examines curated worlds of coolness, authenticity, and inspiration, including the luxury fashion brands Vetements and Balenciaga, Airbnb food experiences, and the figure of the life coach. The book argues that the curatorial imperative endorses an aspirational class imaginary and the idea that handling self-narratives is a strategic means of socialization that can assist upward mobilities as well as neoliberal narratives of well-being, promotion, and success. This book will be of key interest to academics, researchers, and advanced undergraduate and graduate students in the areas of cultural studies, media studies, communication studies, curating, contemporary art theory, critical management studies, and art history, as well as to more general readers interested in new media, platforms, and digital culture.
