Customer Loyalty - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Customer Loyalty write by Jill Griffin. This book was released on 1997-06-26. Customer Loyalty available in PDF, EPUB and Kindle. Studies show that customer satisfaction does not equate with continued sales--it is the "loyal" customer who resists the competitor's tempting offers. This pragmatic guide outlines a savvy, seven-step process for turning prospects into customers and customers into loyal advocates.
Harvard Business Review on Increasing Customer Loyalty
Harvard Business Review on Increasing Customer Loyalty - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Harvard Business Review on Increasing Customer Loyalty write by Harvard Business Review. This book was released on 2011. Harvard Business Review on Increasing Customer Loyalty available in PDF, EPUB and Kindle. How do you keep your customers coming back - and get them to bring others? This collection of HBR articles helps you: turn angry customers into loyal advocates; get more people to recommend you; boost customer satisfaction by satisfying your employees; and, focus on profitable customers - whether they're loyal or not.
Customer Satisfaction is Worthless, Customer Loyalty is Priceless
Customer Satisfaction is Worthless, Customer Loyalty is Priceless - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Customer Satisfaction is Worthless, Customer Loyalty is Priceless write by Jeffrey H. Gitomer. This book was released on 1998. Customer Satisfaction is Worthless, Customer Loyalty is Priceless available in PDF, EPUB and Kindle. A nationally syndicated columnist and sales trainer shows how to convert "satisfied" customers into "loyal" customers. Includes real-world techniques, helpful checklists, inspiring stories, and thought-provoking self-tests.
Creating Customer Loyalty
Creating Customer Loyalty - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Creating Customer Loyalty write by Chris Daffy. This book was released on 2019-04-03. Creating Customer Loyalty available in PDF, EPUB and Kindle. Consumer-facing and business-to-business organizations know that if they get their approach to customers right, they will be rewarded with unprecedented customer loyalty. This will lead to increased market share, improved sales, an enhanced reputation and higher profitability. Despite this, many of today's companies fail to recognize that the notable improvements in their service delivery are not keeping up with increased customer expectations. Creating Customer Loyalty outlines simple, easy to understand strategies for creating a sustainable customer loyalty management programme that will win loyal customers. Demonstrating how to focus solely on the things that enable and enhance success, this book shows how to make loyalty a habit and structure a business that attracts and retains the best customers. Using examples from both UK and international companies such as Lexus, Aldi, Dyson, The Ritz-Carlton and Virgin Atlantic, Creating Customer Loyalty explains why customer experience management alone does not build lasting loyalty, and why customer expectation and customer memory management are essential. It outlines how to make every occasion epic by removing those 'ouch' moments, replacing them with 'wow' experiences, and developing dazzling recovery techniques to create unforgettable stories and positive memories.
Customer Loyalty Guaranteed
Customer Loyalty Guaranteed - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Customer Loyalty Guaranteed write by Chip R Bell. This book was released on 2007-11-01. Customer Loyalty Guaranteed available in PDF, EPUB and Kindle. Amidst a wealth of products and services, customers are hearing one message more consistently than ever before: "Buy from us...or not...your business isn't that important." How are companies sending the message? By giving their customers boring, apathetic, impatient, and uninspired service. An organization's commercial success is incumbent upon making customers feel valued. Customer Loyalty Guaranteed shows leaders at all levels how to awaken the "spirit to serve" in every employee. Included are: * The seven customer service personalities that build unbreakable customer loyalty--and how to manage them * Leadership practices that organizations must embrace to be service superstars * Practices for maintaining remarkable service over the longterm Customer service gurus Chip Bell and John Patterson provide fresh concepts on how organizations must deal with today's "new" customer, and show companies how to infuse their organizations with passion that customers will connect to. AUTHOR: Chip R. Bell (Dallas, TX) is founder of the Dallas-based Chip Bell Group and one of the nation's leading experts on customer service. Leadership Excellence magazine named him one of the 50 most influential leadership authorities in the United States. His previous books, including Magnetic Service, Customers as Partners, and Managing Knock Your Socks Off Service, have all been on bestseller lists and widely translated around the world. John R. Patterson (Atlanta, GA) is founder and President of the Atlanta-based Progressive Insights, a Chip Bell Group alliance partner. His consulting practice specializes in helping organizations manage complex culture change built around customer and employee loyalty. His articles have appeared in Customer Relationship Management and Leadership Excellence.
