Dealers of Lightning - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Dealers of Lightning write by Michael A. Hiltzik. This book was released on 2009-05-19. Dealers of Lightning available in PDF, EPUB and Kindle. In the bestselling tradition of The Soul of a New Machine, Dealers of Lightning is a fascinating journey of intellectual creation. In the 1970s and '80s, Xerox Corporation brought together a brain-trust of engineering geniuses, a group of computer eccentrics dubbed PARC. This brilliant group created several monumental innovations that triggered a technological revolution, including the first personal computer, the laser printer, and the graphical interface (one of the main precursors of the Internet), only to see these breakthroughs rejected by the corporation. Yet, instead of giving up, these determined inventors turned their ideas into empires that radically altered contemporary life and changed the world. Based on extensive interviews with the scientists, engineers, administrators, and executives who lived the story, this riveting chronicle details PARC's humble beginnings through its triumph as a hothouse for ideas, and shows why Xerox was never able to grasp, and ultimately exploit, the cutting-edge innovations PARC delivered. Dealers of Lightning offers an unprecedented look at the ideas, the inventions, and the individuals that propelled Xerox PARC to the frontier of technohistoiy--and the corporate machinations that almost prevented it from achieving greatness.
Fumbling the Future
Fumbling the Future - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Fumbling the Future write by Robert C. Alexander. This book was released on 1999-06-01. Fumbling the Future available in PDF, EPUB and Kindle. Ask consumers and users what names they associate with the multibillion dollar personal computer market, and they will answer IBM, Apple, Tandy, or Lotus. The more knowledgable of them will add the likes of Microsoft, Ashton-Tate, Compaq, and Borland. But no one will say Xerox. Fifteen years after it invented personal computing, Xerox still means "copy." Fumbling the Future tells how one of America's leading corporations invented the technology for one of the fastest-growing products of recent times, then miscalculated and mishandled the opportunity to fully exploit it. It is a classic story of how innovation can fare within large corporate structures, the real-life odyssey of what can happen to an idea as it travels from inspiration to implementation. More than anything, Fumbling the Future is a tale of human beings whose talents, hopes, fears, habits, and prejudices determine the fate of our largest organizations and of our best ideas. In an era in which technological creativity and economic change are so critical to the competitiveness of the American economy, Fumbling the Future is a parable for our times.
Infinite Loop
Infinite Loop - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Infinite Loop write by Michael Shawn Malone. This book was released on 1999. Infinite Loop available in PDF, EPUB and Kindle. The inside story of how one of America's most beloved companies--Apple Computer--took off like a high-tech rocket--only to come crashing to Earth twenty years later. No company in modern times has been as successful at capturing the public's imagination as Apple Computer. From its humble beginnings in a suburban garage, Apple sparked the personal computer revolution, and its products and founders--Steve Jobs and Steve Wozniak--quickly became part of the American myth. But something happened to Apple as it stumbled toward a premature middle age. For ten years, it lived off its past glory and its extraordinary products. Then, almost overnight, it collapsed in a two-year free fall. How did Apple lose its way? Why did the world still care so deeply about a company that had lost its leadership position? Michael S. Malone, from the unique vantage point of having grown up with the company's founders, and having covered Apple and Silicon Valley for years, sets out to tell the gripping behind-the-scenes story--a story that is even zanier than the business world thought. In essence, Malone claims, with only a couple of incredible inventions (the Apple II and Macintosh), and backed by an arrogance matched only by its corporate ineptitude, Apple managed to create a multibillion-dollar house of cards. And, like a faulty program repeating itself in an infinite loop, Apple could never learn from its mistakes. The miracle was not that Apple went into free fall, but that it held up for so long. Within the pages of Infinite Loop, we discover a bruising portrait of the megalomaniacal Steve Jobs and an incompetent John Sculley, as well as the kind of political backstabbings, stupidmistakes, and overweening egos more typical of a soap opera than a corporate history. Infinite Loop is almost as wild and unpredictable, as exhilarating and gut-wrenching, as the story of Apple itself.
Three Degrees Above Zero
Three Degrees Above Zero - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Three Degrees Above Zero write by Jeremy Bernstein. This book was released on 1987-05-14. Three Degrees Above Zero available in PDF, EPUB and Kindle. Bell Laboratories is one of the world's leading research centres. Bell scientists have won seven Nobel prizes in, physics, more than any other single institution in the world. In this engrossing book - a blend of popular science, and history -Jeremy Bernstein guides us on a fascinating tour of the labs, introducing us to the men and women who have been responsible for some of the greatest scientific advances of this century, in computers and computation, solid state physics (including the invention and development of the transistor); communications, and in astrophysics.
The New Deal
The New Deal - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The New Deal write by Michael Hiltzik. This book was released on 2011-09-13. The New Deal available in PDF, EPUB and Kindle. From first to last the New Deal was a work in progress, a patchwork of often contradictory ideas.
