Author : Kim Goodwin
Release : 2011-03-25
Genre : Computers
Kind :
Book Rating : 884/5 ( reviews)

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Designing for the Digital Age - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Designing for the Digital Age write by Kim Goodwin. This book was released on 2011-03-25. Designing for the Digital Age available in PDF, EPUB and Kindle. Whether you’re designing consumer electronics, medical devices, enterprise Web apps, or new ways to check out at the supermarket, today’s digitally-enabled products and services provide both great opportunities to deliver compelling user experiences and great risks of driving your customers crazy with complicated, confusing technology. Designing successful products and services in the digital age requires a multi-disciplinary team with expertise in interaction design, visual design, industrial design, and other disciplines. It also takes the ability to come up with the big ideas that make a desirable product or service, as well as the skill and perseverance to execute on the thousand small ideas that get your design into the hands of users. It requires expertise in project management, user research, and consensus-building. This comprehensive, full-color volume addresses all of these and more with detailed how-to information, real-life examples, and exercises. Topics include assembling a design team, planning and conducting user research, analyzing your data and turning it into personas, using scenarios to drive requirements definition and design, collaborating in design meetings, evaluating and iterating your design, and documenting finished design in a way that works for engineers and stakeholders alike.