Digitally Invisible - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Digitally Invisible write by Nicol Turner Lee. This book was released on 2024-08-06. Digitally Invisible available in PDF, EPUB and Kindle. Billions of people around the world lack internet access. No one cared until the whole world had to go online. President Joe Biden has repeatedly said that the United States would close the digital divide under his leadership. However, the divide still affects people and communities across the country. The complex and persistent reality is that millions of residents live in digital deserts, and many more face disproportionate difficulties when it comes to getting and staying online, especially people of color, seniors, rural residents, and farmers in remote areas. Economic and health disparities are worsening in rural communities without available internet access. Students living in urban digital deserts with little technology exposure are ill prepared to compete for emerging occupations. Even seniors struggle to navigate the aging process without access to online information and remote care. In this book, Nicol Turner Lee, a leading expert on the American digital divide, uses personal stories from individuals around the country to show how the emerging digital underclass is navigating the spiraling online economy, while sharing their joys and hopes for an equitable and just future. Turner Lee argues that achieving digital equity is crucial for the future of America’s global competitiveness and requires radical responses to offset the unintended consequences of increasing digitization. In the end, Digitally Invisible proposes a pathway to more equitable access to existing and emerging technologies, while encouraging readers to weigh in on this shared goal.
The Invisible Sale
The Invisible Sale - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Invisible Sale write by Tom Martin. This book was released on 2013-09-24. The Invisible Sale available in PDF, EPUB and Kindle. Build a High-Impact, Low-Hassle Digital Sales Prospecting System That Works! Hate cold calling? Stop doing it! Build a supercharged, highly automated digital sales prospecting system that attracts more qualified leads, shortens sales cycles, and increases conversion rates—painlessly! In The Invisible Sale, Tom Martin reveals techniques he’s used to drive consistent double-digit growth through good times and bad, with no cold calling. Martin’s simple, repeatable process helps you laser-target all your marketing activities, sales messages, and sales calls based on what your prospects are actually telling you. Martin boils complex ideas down to simple, straightforward language...real-life case studies...easy-to-understand templates...and actionable solutions! • Discover the “invisible funnel,” where self-educated buyers are making decisions before you know they exist • Leverage Funnel Optimized website design to identify your prospects’ key challenges before you ever speak to them • Integrate social media, content, and email to optimize the entire prospecting process • Make every sales call count with behaviorally targeted email prospecting • Leverage Twitter, Facebook, and LinkedIn to efficiently “prospect at scale” • Use the science of propinquity to choose “outposts,” strategize social networking, and drive offline campaigns • Save money by rightsizing production quality to each marketing requirement • Rapidly create keyword-rich text content, and use it widely to promote self-qualification • Create webinars and tutorials more easily and painlessly than you ever thought possible • Choose low-cost devices, apps, software, and accessories for quickly creating high-quality DIY media content • Learn how to apply Aikido Selling Techniques to close self-educated buyers
Invisible Women
Invisible Women - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Invisible Women write by Caroline Criado Perez. This book was released on 2019-03-12. Invisible Women available in PDF, EPUB and Kindle. #1 International Bestseller Winner of the 2019 Financial Times and McKinsey Business Book of the Year Award Winner of the 2019 Royal Society Science Book Prize A landmark, prize-winning, international bestselling examination of how a gender gap in data perpetuates bias and disadvantages women, now in paperback Data is fundamental to the modern world. From economic development to health care to education and public policy, we rely on numbers to allocate resources and make crucial decisions. But because so much data fails to take into account gender, because it treats men as the default and women as atypical, bias and discrimination are baked into our systems. And women pay tremendous costs for this insidious bias, in time, in money, and often with their lives. Celebrated feminist advocate Caroline Criado Perez investigates this shocking root cause of gender inequality in the award-winning, #1 international bestseller Invisible Women. Examining the home, the workplace, the public square, the doctor’s office, and more, Criado Perez unearths a dangerous pattern in data and its consequences on women’s lives. Product designers use a “one-size-fits-all” approach to everything from pianos to cell phones to voice recognition software, when in fact this approach is designed to fit men. Cities prioritize men’s needs when designing public transportation, roads, and even snow removal, neglecting to consider women’s safety or unique responsibilities and travel patterns. And in medical research, women have largely been excluded from studies and textbooks, leaving them chronically misunderstood, mistreated, and misdiagnosed. Built on hundreds of studies in the United States, in the United Kingdom, and around the world, and written with energy, wit, and sparkling intelligence, this is a groundbreaking, highly readable exposé that will change the way you look at the world.
Enhancing Digital Equity
Enhancing Digital Equity - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Enhancing Digital Equity write by Massimo Ragnedda. This book was released on 2020-08-07. Enhancing Digital Equity available in PDF, EPUB and Kindle. This book highlights how, in principle, digital technologies present an opportunity to reduce social disparities, tackle social exclusion, enhance social and civil rights, and promote equity. However, to achieve these goals, it is necessary to promote digital equity and connect the digital underclass. The book focuses on how the advent of technologies may become a barrier to social mobility and how, by concentrating resources and wealth in few hands, the digital revolution is giving rise to the digital oligarchy, further penalizing the digital underclass. Socially-disadvantaged people, living at the margins of digital society, are penalized both in terms of accessing-using-benefits (three levels of digital divide) but also in understanding-programming-treatment of new digital technologies (three levels of algorithms divide). The advent and implementation of tools that rely on algorithms to make decisions has further penalized specific social categories by normalizing inequalities in the name of efficiency and rationalization.
Digital Media and Democratic Futures
Digital Media and Democratic Futures - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Digital Media and Democratic Futures write by Michael X. Delli Carpini. This book was released on 2019-02-14. Digital Media and Democratic Futures available in PDF, EPUB and Kindle. The revolution in digital communications has altered the relationship between citizens and political elites, with important implications for democracy. As new information ecosystems have evolved, as unforeseen examples of their positive and negative consequences have emerged, and as theorizing, data, and research methods have expanded and improved, the central question has shifted from if the digital information environment is good or bad for democratic politics to how and in what contexts particular attributes of this environment are having an influence. It is only through the careful analysis of specific cases that we can begin to build a more comprehensive and nuanced understanding of the role of digital media in democratic theory and practice. The essays in Digital Media and Democratic Futures focus on a variety of information and communication technologies, politically relevant actors, substantive issues, and digital political practices, doing so from distinct theoretical perspectives and methodological approaches. Individually, each of these case studies provides deep insights into the complex and context-dependent relationship between media and democracy. Collectively, they show that there is no single outcome for democracy in the digital age, only a range of possible futures. Contributors: Rena Bivens, Michael X. Delli Carpini, Jennifer Earl, Thomas Elliott, Deen Freelon, Kelly Gates, Philip N. Howard, Daniel Kreiss, Ting Luo, Helen Nissenbaum, Beth Simone Noveck, Jennifer Pan, Lisa Poggiali, Daniela Stockmann.
