Do-It-Yourself Vacation Rental Branding - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Do-It-Yourself Vacation Rental Branding write by Dana Beasley. This book was released on 2012-02-10. Do-It-Yourself Vacation Rental Branding available in PDF, EPUB and Kindle. Your Vacation Rental is up and running...but what about the guests? You need guests, and you don't just need any guests! You need responsible, considerate guests who return again and again, and who are so happy with your place they create referrals! Wouldn't it be ideal if year after year your bookings were set years in advance? To do this you need marketing and a good vacation rental brand. That's where Vacation Rental Owners Manual, Volume 2 (list price $39.95) comes in--it's the sequel to VROM-Vacation rental Owners Manual Volume 1! This book takes the vacation rental business to a whole new level. This book is primarily for the person who has established a vacation rental business, but wants to simplify it by getting return customers, referrals, and easier bookings. Or if you are starting a new vacation rental business, be sure to get both Volume 1 and Volume 2. Even if you've never done marketing or branding this book will walk you through step-by-step how to create a lasting and memorable brand and provide a vacation rental experience that will have your guests coming back again and again, as well as how to get referrals and great testimonies. After all, your guests are the backbone of your business. If you are ready to take your vacation rental business more seriously, and ready to start building your bookings, this is the book for you!Reviews of Volume 2:"This is a time when people are looking for ways to supplement their income (if they have one), or find work (if they don't have it). If you have a home (even if you don't own it outright) you have an income source. You can use your home as a moneymaker by turning it into a vacation rental a few weeks a year or oftener if the situation demands more income. This book should be flying off the shelf because of the amazing, helpful information it contains.Deborah and Dana have done a great job of laying out not only how to get your house ready to become a vacation rental, but they give tons of information on how to advertise your home in all kinds of media, how to make your website appealing, how to drive traffic to it, how to build a "persona" for your home, and how to build a brand. They tell you how to create a slogan, what colors to use in your advertising and on your website. It sounds complicated, but it isn't. Just follow their step by step instructions to success.This is a book purchase you will never regret making." Gwen Ellis, Author, Ventura, CA Written after the style of Vol 1, here's what people are saying about VROM: Vacation Rental Owner's Manual Volume 1: "I was amazed at how many little things we had overlooked in our business plan and running of our own vacation rental in Cuernavaca, Mexico. If you have a rental property - you need this book! No matter how experienced you believe yourself to be, you will pick up some great tips from the author's who must have spent years writing the book. The best part is that the authors show you how to do this without even lifting a finger - in that you can have other people to care for the property on your behalf and have the renters pay for it. The authors cover every little detail and point out how to avoid losing money through damages or cancellations. Don't wait until it's too late - buy this book today!" Bill Hood (Austin, TX) "I started a vacation rental with very little knowledge. Thanks to Deborah Nelson and her helpful book I have learned many things about this business. Many great ideas helped me to improve my business, my income, and learn of things to be aware of and reduced my time involved in running it. Many cost saving tips and issues I never would have thought of. A great investment! " Faro of Faro's Montecito Retreat(Montecito, CA) I bought this book to learn about the VRBO business from the ground up. This book delivered. Excellent detail in theoretical as well as practical information. V. L. Freeman (Goodland, KS)
Don't Let Them Steal Your Brand!
Don't Let Them Steal Your Brand! - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Don't Let Them Steal Your Brand! write by Deborah S. Nelson. This book was released on 2017-10-27. Don't Let Them Steal Your Brand! available in PDF, EPUB and Kindle. The drain from the Online Travel Agencies (OTA) stops here and now. Calling all Property Managers, Property Investors, Real Estate Marketers, Airbnb hosts, Bed & Breakfast Spots ... Entrepreneurs, VRBO hosts, and HomeAway hosts-your search for the ultimate guide to take back your market from the OTAs is over! Expert vacation rentalpreneur Deborah S. Nelson shares her field-tested success strategies in this new, informative, DIY, easy-to-read manual. Deborah S. Nelson is also author and publisher of 7 volumes of The Vacation Rental Travel Guide as well as The Vacation Rental Owner''s Manual. This manual is custom-crafted for the travel, hospitality and investment industries: Decodes the DNA of the vacation rental guest! Teaches powerful niche branding techniques to leverage long-term success. Outlines the steps needed to win in this aggressive vacation rental market. Boost your rental property income by 10-25% Put an end to the frustration with the online travel agencies and the ginormous dent they have made on your vacation business. Supercharge your vacation rentals and watch your profits soar. Finally, the time has arrived for you to reanimate your investment properties and surf the 100 Billion Dollar vacation rental wave of success! The OTAs have co-opted your vacation rental business. With this manual you can wield the opportunity to take it back. Are you willing to implement direct steps to success? Are you willing to implement new tactics? If so, this book unlocks 10 super-profitable vacation rental niche markets for your exploration. How often have you wished there was an easier way to succeed in this rental market? Well, not only are these successful strategies, they are easy, breezy and relatively quick to implement. Think of it as your crash-course in niche marketing and branding. Remember, business strategy comes in two parts: Part one: Concept. Part two: Execution. You must be willing to execute these strategies in order to reap the wisdom of these vacation rental-getaway profit-generating concepts. Learn the 10 vacation rental niche markets. Plus, apply a tested formula for crafting high-converting niche marketing that targets, gets attention, and closes bookings for your vacation rental. Here are the 10 niches you can dominate, complete with niche advertising examples and ideas: Niche 1: Beach Area Vacation Rentals Niche 2: Family Focused Vacation Rentals Niche 3: Outstandingly Located Vacation Rentals Niche 4: Retreat and Event Vacation Rentals Niche 5: Super Romantic Vacation Rentals Niche 6: Ultra Luxurious Vacation Rentals Niche 7: Unusually Unique Vacation Rentals Niche 8: Vacation Rentals for the Sports Enthusiast Niche 9: Vacation Rentals for Wine Lovers Niche 10: Value Conscious Vacation Rentals BONUS NICHE 11: YOUR Vacation Rental Niche Each niche section contains brainstorming ideas to keep your investment properties doing what they need to do-generate income. In addition, a comprehensive workbook and toolkit is at your fingertips that teaches you how to leverage and maximize your rental property assets. Don''t Let Them Steal Your Brand! walks you through the numbers game, shows you how to find your niche, how to target niches, and build your brand.Safeguard against your investment property morphing into a money pit. Do not be a day late-and a vacation rental property booking short. Get your new vacation rental go-to-guide for booking more vacation renters and managing your vacation properties. This is a rare, industry tell-all book that contains a vast wealth of information. Don''t Let Them Steal Your Brand! is ideal for Consultants, Small Businesses, Marketers, Realtors, Hospitality, Lodging, Resorts, Vacation Podcasters, and Newsmakers.
There Is a Niche for Every Travel Itch
There Is a Niche for Every Travel Itch - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook There Is a Niche for Every Travel Itch write by Deborah Nelson. This book was released on 2018-04-23. There Is a Niche for Every Travel Itch available in PDF, EPUB and Kindle. Big things come in small packages. This powerful manual teaches the art of niche branding to enhance your agency. Attract more bookings by honing on on your niche. Niche branding positions your rental agency by promoting destinations, events, activities, superior hospitality, and suitability for your niche. Implement just one idea from this book to increase your agency's success. Explore 11 niches refined by Deborah S. Nelson or find your own. What will be your niche? NICHE 1: Beach Area Vacation Rentals NICHE 2: Family Focused Vacation Rentals NICHE 3: Outstandingly Located Vacation Rentals NICHE 4: Retreat & Events Vacation Rentals NICHE 5: Super Romantic Vacation Rentals NICHE 6: Ultra Luxurious Vacation Rentals NICHE 7: Unusually Unique Vacation Rentals NICHE 8: Vacation Rentals for the Sports Enthusiast NICHE 9: Vacation Rentals for the Wine Lover NICHE 10: Value Conscious Vacation Rentals NICHE 11: Pet Friendly Vacation Rentals ABOUT THE AUTHOR Deborah S. Nelson, author for 22 books has published seven volumes of The Vacation Rental Travel Guide. Ms. Nelson fell into the vacation rental business by accident when she marketed vacation rental to help fund her daughter's college education. By transforming her home into a vacation renal, plus marketing six other vacation rentals, the business provided the extra include needed. Once her daughter graduated, Nelson began a second career as an author-publisher-speaker.
Rock Your Rental: Style, Design, and Marketing Tips to Boost Your Bookings
Rock Your Rental: Style, Design, and Marketing Tips to Boost Your Bookings - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Rock Your Rental: Style, Design, and Marketing Tips to Boost Your Bookings write by Joanne Palmisano. This book was released on 2020-03-03. Rock Your Rental: Style, Design, and Marketing Tips to Boost Your Bookings available in PDF, EPUB and Kindle. A fun how-to guide to help vacation rental owners create big designs on small budgets. By 2020, vacation rentals are expected to surpass the hotel industry. But with so much competition, how do property owners stand out? In Rock Your Rental, the Palmisano sisters offer their unique design ideas to upgrade your space from sometimes-booked to a sought-after lodging destination. Full of inspiration, DIY projects, marketing tips, and gorgeous before-and-after photos, this book is essential reading for innkeepers, bed-and-breakfast owners, and hotel hosts—and especially for vacation rental owners who use sites such as AirBNB, VRBO, HomeAway, and Booking.com. A witty, go-to handbook with actionable tips, examples, and ideas, Rock Your Rental is an essential resource for property owners who want to increase their bookings, profits, and the happiness of their customers.
Breaking All the Rules
Breaking All the Rules - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Breaking All the Rules write by Marie R. Ferguson. This book was released on 2011-06. Breaking All the Rules available in PDF, EPUB and Kindle. Please note: The Kindle Version's formatting issue has been corrected. Welcome Book: For downloadable copy, please go to "contact us" on our web site. Second Edition: Each chapter in this expanded handbook has been updated along with the addition of three new chapters and a Q & A section. Marie shows you how to convert your second home into a successful vacation rental. She shares her strategic and organizational system which helps simplify the rental process and teaches you how to become a more efficient and profitable property manager. Why hire someone else when you can do it yourself and keep the profit? This is a step by step process in preparing and managing your vacation rental, tracking income and expenses, organizing and scheduling, detailed advertising and online marketing tips, handling inquiries, screening potential renters and maintaining your vacation rental property. You will learn how to create the most desirable vacation rental in your area to increase bookings - get qualified guests and higher net profit. And, if you still have any questions, Marie is always available to answer your questions. www.DreamAwayRentals.com REVIEWS: "To your highly recommended "do's & don'ts"...., to your sample rental contracts & confirmations"....., to your advice on the special touches to make my rental stand above the competition....., to the Welcome Book you provided so that readers can customize it for their own rental property.....to the continued email correspondence that I receive from you!!!......It is all more than I expected by far! I have read other articles and books regarding vacation rentals and I have not found any one of them even remotely close to the effective suggestions you have provided me!" Jane M, San Diego, CA"I am a marketing specialist and vacation rental owner, so my curiosity was peaked when reading the reviews about this book. I am glad I ordered it. A no nonsense approach that provided ideas I hadn't yet encountered." - O.R., Kitsap County, WA
