Douyin, TikTok and China’s Online Screen Industry - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Douyin, TikTok and China’s Online Screen Industry write by Chunmeizi Su. This book was released on 2023-09-22. Douyin, TikTok and China’s Online Screen Industry available in PDF, EPUB and Kindle. TikTok has drawn attention from all over the world. Even if you have never used it before, you would still be familiar with its name. Many people have assumed that it is a US-generated platform, and normally awed at its real origin – a Chinese born and operated platform, a sister or parallel platform of Douyin. Because of the short-video platform–TikTok, and also its dispute with the US government, people have started to paying attention to what is really happening and changing in China. Two questions that hang over everyone’s mind seem to be: why China? And why TikTok? This book attempted to answer the question of why short-video platforms such as TikTok—the most popular ‘made in China’ product of all the Chinese digital platforms—became a significant competitor on the global stage. This book explores the reasons behind the rise of short video platforms in China, with a focus on the sudden and unexpected success of TikTok and its parallel platform Douyin. Beginning with the historical development of China’s online screen industry, the book goes on to investigate the ICT industry, its business models and impact on the screen industry, to unfold the reasons behind the domestic popularity of Douyin. It draws on a spectrum of sources including policy documents, industry reports and expert analysis, which is supplemented by interviews with key people in the field. It traces the changing dynamics of the Chinese online screen ecology, and shows how a mixture of technological, industrial and cultural factors contributed to the proliferation of short-video platforms in China. This engaging and topical book will be ideal reading for students and scholars of media and communication studies, platform studies, and political economy studies.
Douyin, TikTok, and China's Online Screen Industry
Douyin, TikTok, and China's Online Screen Industry - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Douyin, TikTok, and China's Online Screen Industry write by Chunmeizi Su. This book was released on 2023. Douyin, TikTok, and China's Online Screen Industry available in PDF, EPUB and Kindle. TikTok has drawn attention from all over the world. Even if you have never used it before, you would still be familiar with its name. Many people have assumed that it is a US-generated platform, and normally awed at its real origin - a Chinese born and operated platform, a sister or parallel platform of Douyin. Because of the short-video platform-TikTok, and also its dispute with the US government, people have started to paying attention to what is really happening and changing in China. Two questions that hang over everyone's mind seem to be: why China? And why TikTok? This book attempted to answer the question of why short-video platforms such as TikTok--the most popular made in China' product of all the Chinese digital platforms--became a significant competitor on the global stage. This book explores the reasons behind the rise of short video platforms in China, with a focus on the sudden and unexpected success of TikTok and its parallel platform Douyin. Beginning with the historical development of China's online screen industry, the book goes on to investigate the ICT industry, its business models and impact on the screen industry, to unfold the reasons behind the domestic popularity of Douyin. It draws on a spectrum of sources including policy documents, industry reports and expert analysis, which is supplemented by interviews with key people in the field. It traces the changing dynamics of the Chinese online screen ecology, and shows how a mixture of technological, industrial and cultural factors contributed to the proliferation of short-video platforms in China. This engaging and topical book will be ideal reading for students and scholars of media and communication studies, platform studies, and political economy studies.
Korea’s Platform Empire
Korea’s Platform Empire - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Korea’s Platform Empire write by Seongcheol Kim. This book was released on 2024-06-07. Korea’s Platform Empire available in PDF, EPUB and Kindle. Korea’s Platform Empire explores the evolution of digital platforms in South Korea’s media sphere, and their global political, economic, cultural, and technological influence. With a focus on Korea in the context of the global platform revolution, the book takes a methodical look at the broader social implications and the impact on cultural production. The authors explore various facets of the media and cultural industries—looking beyond social media to news broadcasting and the music industry—and look at the policy and regulations behind this shifting technological advancement. This book will appeal to students and scholars working on media industries, digital media, platform studies, information and technology studies, Korean and East Asian media studies, and the creative and cultural industries.
Digital Platform Regulation
Digital Platform Regulation - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Digital Platform Regulation write by Terry Flew. This book was released on 2022. Digital Platform Regulation available in PDF, EPUB and Kindle. This Open Access volume provides an in-depth exploration of global policy and governance issues related to digital platform regulation. With an international ensemble of contributors, the volume has at its heard the question: what would actually be involved in digital platform regulation?. Once a specialised and niche field within internet and digital media studies, internet governance has in recent years moved to the forefront of policy debate. In the wake of scandals such as Cambridge Analytica and the global techlash against digital monopolies, platform studies are undergoing a critical turn, but there is a greater need to connect such analysis to questions of public policy. This volume does just that, through a rich array of chapters concretely exploring the operation and influence of digital platforms and their related policy concerns. A wide variety of digital communication platforms are explored, including social media, content portals, search engines and app stores. An important and timely work, Digital Platform Regulation provides valuable insights into new global platform-orientated policy reforms, supplying an important resource to researchers everywhere seeking to engage with policymakers in the debate about the power of digital platforms and how to address it. Terry Flew is Professor of Digital Communications and Culture at The University of Sydney. He is the author of 14 books, including Regulating Platforms (2021) and Understanding Global Media (2018). Fiona R. Martin is Associate Professor in Online and Convergent Media at the University of Sydney, Australia. She is the author of Mediating the Conversation (2022), co-author of Sharing News Online (2019) and co-author and editor of The Value of Public Service Media (2014).
ByteDance
ByteDance - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook ByteDance write by Sunghan Ryu. This book was released on 2022. ByteDance available in PDF, EPUB and Kindle. ByteDance, an emerging Internet venture headquartered in Beijing, China, faces fierce competition in online streaming wars in both China and global markets. In September 2016, ByteDance introduced Douyin, a short video mobile app, to the Chinese market based on the success of artificial intelligence (AI) technology-based news recommendation app Toutiao. It achieved massive success, surpassing 100 million users within one year. With success in the Chinese market, ByteDance launched TikTok--the global version of Douyin--in September 2017. Douyin and TikTok shared the same starting point, but have developed into two different apps. Because of the difference in user preference and language barriers, the two apps have entirely different content. While both apps provided the same core features, such as the Hashtag Challenges (HC), Douyin tended to adopt a broader range of functions, including live streaming and online commerce service.In the Chinese market, ByteDance (or Douyin) has competed with the three Internet giants, Baidu, Alibaba, and Tencent--the so-called BAT companies--and other short video apps. In the global market, ByteDance (or TikTok) has closely competed against global platforms, such as YouTube, Facebook, and Netflix. Students will be asked to analyze the competitive environment, various revenue models, and how to develop and operate these models in China and in the global market.
