Driving Traffic and Customer Activity Through Affiliate Marketing

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Release : 2017-06-16
Genre : Business & Economics
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Book Rating : 579/5 ( reviews)

Driving Traffic and Customer Activity Through Affiliate Marketing - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Driving Traffic and Customer Activity Through Affiliate Marketing write by Singh, Surabhi. This book was released on 2017-06-16. Driving Traffic and Customer Activity Through Affiliate Marketing available in PDF, EPUB and Kindle. Technological developments have created new opportunities for contemporary businesses. Online stores can now utilize a specific branch of marketing in order to maximize the revenue of their business and increase website traffic. Driving Traffic and Customer Activity Through Affiliate Marketing is an essential reference publication highlighting the latest scholarly research on the method of increasing online business traffic and sales by external referrals. Featuring extensive coverage on a broad range of topics and perspectives such as networking, program management, and customer satisfaction, this book is ideally designed for academicians, practitioners, and students seeking current information on ways to increase customer activity.

Driving Traffic and Customer Activity Through Affiliate Marketing

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Author :
Release : 2017
Genre :
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Book Rating : /5 ( reviews)

Driving Traffic and Customer Activity Through Affiliate Marketing - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Driving Traffic and Customer Activity Through Affiliate Marketing write by Marianne Ojo D Delaney PhD. This book was released on 2017. Driving Traffic and Customer Activity Through Affiliate Marketing available in PDF, EPUB and Kindle. This chapter aims to contribute to the extant literature on Affiliate Marketing through promoting a better understanding of how differences in cultures and environments can be mitigated - as well as facilitating the awareness of how best practices within Europe and the United States could be achieved. Should influential and wealthy corporations be compelled to pay back taxes after having entered into agreements and investment with a foreign corporation? Whilst many applauded the recent European Commission's ruling with Apple, in the sense that sovereignty (from the European perspective) had prevailed in the ruling, many would also claim that interference with a national sovereignty - and a jurisdiction's already existing agreement with an investing partner also amounts to an infringement of national sovereignty. Clearly, greater clarity is required in reconciling jurisdictional differences - given lack of clarity - as demonstrated in the recent Commission ruling, which also serves as a deterrent for potential investors who are uncertain or have fear of the investing climate.

Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications

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Release : 2018-01-05
Genre : Business & Economics
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Book Rating : 883/5 ( reviews)

Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications write by Management Association, Information Resources. This book was released on 2018-01-05. Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications available in PDF, EPUB and Kindle. Consumer interaction and engagement are vital components to help marketers maintain a lasting relationship with their customers. To achieve this goal, companies must utilize current digital tools to create a strong online presence. Digital Marketing and Consumer Engagement: Concepts, Methodologies, Tools, and Applications is an innovative reference source for the latest academic material on emerging technologies, techniques, strategies, and theories in the promotion of brands through forms of digital media. Highlighting a range of topics, such as mobile commerce, brand communication, and social media, this multi-volume book is ideally designed for professionals, researchers, academics, students, managers, and practitioners actively involved in the marketing industry.

Driving Customer Appeal Through the Use of Emotional Branding

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Release : 2017-09-13
Genre : Business & Economics
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Book Rating : 225/5 ( reviews)

Driving Customer Appeal Through the Use of Emotional Branding - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Driving Customer Appeal Through the Use of Emotional Branding write by Garg, Ruchi. This book was released on 2017-09-13. Driving Customer Appeal Through the Use of Emotional Branding available in PDF, EPUB and Kindle. The value of advertising has always been an effective way to increase consumerism among customers. Through the use of emotional branding, companies and organizations can now target new and old patrons while building a strong relationship with them at the same time, to ensure future sales. Driving Customer Appeal Through the Use of Emotional Branding is a critical scholarly resource that examines the responses consumers have to differing advertising strategies, and how these reactions impact sales. Featuring relevant topics such as multisensory experiences, customer experience management, brand hate, and product innovation, this publication is ideal for CEOs, business managers, academicians, students, and researchers that are interested in discovering more effective and efficient methods for driving business.

Adoption and Implementation of AI in Customer Relationship Management

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Release : 2021-10-15
Genre : Business & Economics
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Book Rating : 615/5 ( reviews)

Adoption and Implementation of AI in Customer Relationship Management - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Adoption and Implementation of AI in Customer Relationship Management write by Singh, Surabhi. This book was released on 2021-10-15. Adoption and Implementation of AI in Customer Relationship Management available in PDF, EPUB and Kindle. Integration of artificial intelligence (AI) into customer relationship management (CRM) automates the sales, marketing, and services in organizations. An AI-powered CRM is capable of learning from past decisions and historical patterns to score the best leads for sales. AI will also be able to predict future customer behavior. These tactics lead to better and more effective marketing strategies and increases the scope of customer services, which allow businesses to build healthier relationships with their consumer base. Adoption and Implementation of AI in Customer Relationship Management is a critical reference source that informs readers about the transformations that AI-powered CRM can bring to organizations in order to build better services that create more productive relationships. This book uses the experience of past decisions and historical patterns to discuss the ways in which AI and CRM lead to better analytics and better decisions. Discussing topics such as personalization, quality of services, and CRM in the context of diverse industries, this book is an important resource for marketers, brand managers, IT specialists, sales specialists, managers, students, researchers, professors, academicians, and stakeholders.