Ethical Marketing Through Data Governance Standards and Effective Technology - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Ethical Marketing Through Data Governance Standards and Effective Technology write by Saluja, Shefali. This book was released on 2024-05-13. Ethical Marketing Through Data Governance Standards and Effective Technology available in PDF, EPUB and Kindle. Marketing on digital platforms requires critical thinking on data management systems, machine learning methods, and attributes like customer trust, societal ethics, and managing consumer feedback with the utmost utilization of technology in different ways. The pursuit for a unified source of information is fundamental for marketers in digital marketing. Ethical Marketing Through Data Governance Standards and Effective Technology delves into the intricacies of achieving this unity by addressing the challenges and presenting solutions in a structured manner. The book explores the fundamental necessity for an effective data governance strategy. It emphasizes the eradication of silos and the establishment of regulations governing data classification, storage, and processing. Within this framework, the application of artificial intelligence in marketing takes center stage. The book investigates Artificial Intelligence (AI) marketing, machine learning methods, and data management systems. Furthermore, the book studies advertising standards and challenges on online platforms. The intersection of technology and advertising is dissected, focusing on virtual assistance through avatars and their impact on consumer psychology. The importance of a comprehensive database governance strategy is underscored, presenting a complete approach for corporations to navigate the intricacies of online marketing while upholding ethical standards.
Ethical Marketing Through Data Governance Standards and Effective Technology
Ethical Marketing Through Data Governance Standards and Effective Technology - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Ethical Marketing Through Data Governance Standards and Effective Technology write by Shefali Saluja. This book was released on 2024-05-13. Ethical Marketing Through Data Governance Standards and Effective Technology available in PDF, EPUB and Kindle. Marketing on digital platforms requires critical thinking on data management systems, machine learning methods, and attributes like customer trust, societal ethics, and managing consumer feedback with the utmost utilization of technology in different ways. The pursuit for a unified source of information is fundamental for marketers in digital marketing. Ethical Marketing Through Data Governance Standards and Effective Technology delves into the intricacies of achieving this unity by addressing the challenges and presenting solutions in a structured manner. The book explores the fundamental necessity for an effective data governance strategy. It emphasizes the eradication of silos and the establishment of regulations governing data classification, storage, and processing. Within this framework, the application of artificial intelligence in marketing takes center stage. The book investigates Artificial Intelligence (AI) marketing, machine learning methods, and data management systems. Furthermore, the book studies advertising standards and challenges on online platforms. The intersection of technology and advertising is dissected, focusing on virtual assistance through avatars and their impact on consumer psychology. The importance of a comprehensive database governance strategy is underscored, presenting a complete approach for corporations to navigate the intricacies of online marketing while upholding ethical standards.
Ethical AI and Data Management Strategies in Marketing
Ethical AI and Data Management Strategies in Marketing - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Ethical AI and Data Management Strategies in Marketing write by Saluja, Shefali. This book was released on 2024-07-18. Ethical AI and Data Management Strategies in Marketing available in PDF, EPUB and Kindle. In today's fast-paced digital world, marketers face an ever-growing challenge: effectively navigating the vast and complex data landscape while ensuring ethical practices. The explosion of digital information has created new opportunities for targeted marketing. Still, it has also raised concerns about privacy, security, and the responsible use of data. Marketers risk damaging consumer trust and facing regulatory scrutiny without a comprehensive understanding of data governance and ethical frameworks. Ethical AI and Data Management Strategies in Marketing provides a timely and comprehensive solution. This insightful guide offers practical strategies for implementing robust data governance plans that focus on eradicating isolated data repositories and adhering to ethical guidelines. These theoretical and actionable strategies give marketers the confidence to implement them effectively. By leveraging the power of artificial intelligence in marketing, marketers can enhance their understanding of the target audience and optimize content creation while maintaining ethical standards. The book delves into essential topics such as data privacy, ethical marketing, and technology ethics, providing valuable insights and practical solutions for managing data ethically in modern marketing.
AI and Data Engineering Solutions for Effective Marketing
AI and Data Engineering Solutions for Effective Marketing - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook AI and Data Engineering Solutions for Effective Marketing write by Alla, Lhoussaine. This book was released on 2024-07-17. AI and Data Engineering Solutions for Effective Marketing available in PDF, EPUB and Kindle. In the world of contemporary marketing, a challenge exists — the relationship between data engineering, artificial intelligence, and the essential elements of effective marketing. Businesses find themselves at a crossroads, grappling with the imperative to navigate this complex landscape. This challenge serves as the backdrop for the exploration in AI and Data Engineering Solutions for Effective Marketing, a comprehensive reference tailored for academic scholars. Seamlessly integrating theoretical models with real-world applications, the book delves into critical facets of strategic and operational marketing. From the adoption of data science techniques to grappling with big data's vast potential, it offers a guide for academics seeking profound insights into the future of marketing strategies and their efficient execution. Designed for researchers, practitioners, and students with an interest in the intersection of artificial intelligence, data engineering, and marketing, this book serves as a guide for implementing new marketing management solutions and optimizing their operational efficiency. While the primary audience is researchers and practitioners in the field, the book is also tailored to benefit students seeking a deep understanding of the latest developments in marketing.
Intersections of Law and Computational Intelligence in Health Governance
Intersections of Law and Computational Intelligence in Health Governance - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Intersections of Law and Computational Intelligence in Health Governance write by Vig, Komal. This book was released on 2024-08-23. Intersections of Law and Computational Intelligence in Health Governance available in PDF, EPUB and Kindle. Intelligent technologies have vastly improved the efficiency of healthcare industries and intersections of law and governance. Computational intelligence provides effective tools for data management, contract analysis, legal research, and algorithm development. However, with the integration of computational intelligence in health governance, considerable legal concerns beg further exploration. Intersections of Law and Computational Intelligence in Health Governance examines computational intelligence related to healthcare and governance approaches. It addresses issues of healthcare data analysis and storage by presenting solutions using medical computational intelligence techniques. This book covers topics such as healthcare accessibility, medical law, deep learning, and drug discovery and classification, and is a valuable resource for lawyers, policy makers, healthcare workers, medical professionals, academicians, and researchers.
