Fitness Fiesta!

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Author :
Release : 2024-08-23
Genre : Social Science
Kind :
Book Rating : 80X/5 ( reviews)

Fitness Fiesta! - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Fitness Fiesta! write by Petra R. Rivera-Rideau. This book was released on 2024-08-23. Fitness Fiesta! available in PDF, EPUB and Kindle. As a fitness brand, Zumba Fitness has cultivated a devoted fan base of fifteen million participants spread across 180 countries. In Fitness Fiesta! Petra R. Rivera-Rideau analyzes how Zumba uses Latin music and dance to create and sell a vision of Latinness that’s tropical, hypersexual, and party-loving. Rivera-Rideau focuses on the five tropes that the Zumba brand uses to create this Latinness: authenticity, fiesta, fun, dreams, and love. Closely examining videos, ads, memes, and press coverage as well as interviews she conducted with instructors, Rivera-Rideau traces how Zumba Fitness constructs its ideas of Latinx culture by carefully balancing a longing for apparent authenticity with a homogenization of a marketable “south of the border”-style vacation. She shows how Zumba Fitness claims to celebrate Latinx culture and diversity while it simultaneously traffics in the same racial and ethnic stereotypes that are used to justify racist and xenophobic policies targeting Latinx communities in the United States. In so doing, Rivera-Rideau demonstrates not only the complex relationship between Latinidad and neoliberal, postracial America but also what that relationship means for the limits and possibilities of multicultural citizenship today.

Social Marketing for Public Health

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Author :
Release : 2011
Genre : Business & Economics
Kind :
Book Rating : 977/5 ( reviews)

Social Marketing for Public Health - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Social Marketing for Public Health write by Hong Cheng. This book was released on 2011. Social Marketing for Public Health available in PDF, EPUB and Kindle. Social Marketing for Public Health: Global Trends and Success Stories explores how traditional marketing principles and techniques are being used to increase the effectiveness of public health programs-around the world. While addressing the global issues and trends in social marketing, the book highlights successful health behavior change campaigns launched by governments, by a combination of governments, NGOs, and businesses, or by citizens themselves in 15 countries of five continents. Each chapter examines a unique, current success story, ranging from anti-smoking campaigns to HIV-AIDS prev

Javalution

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Release : 2006-02
Genre : Health & Fitness
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Book Rating : 694/5 ( reviews)

Javalution - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Javalution write by Carla Sanchez. This book was released on 2006-02. Javalution available in PDF, EPUB and Kindle. Countless numbers of people turn to their cups of coffee in the mornings to get them going. Caffeine gives them that burst of energy and the mental edge they need to make the most of their day. Others use caffeine to boost sports performance and even as a weight-loss aid. Now, the benefits of coffee are being enhanced-not in another pill, but in that very same cup so many of us enjoy. It's called functional coffee. In this book, readers will discover various blends of java that contain health-promoting and performance-enhancing nutraceuticals.

Council Flats & Fiesta's

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Release : 2011-10-27
Genre : Humor
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Book Rating : 865/5 ( reviews)

Council Flats & Fiesta's - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Council Flats & Fiesta's write by Cass Miller. This book was released on 2011-10-27. Council Flats & Fiesta's available in PDF, EPUB and Kindle. London is the next pitstop in Adele's rollercoster life, hoping some souvenirs she pick's up along the way are a hotshot career, a size 8 figure and finger's cross a man. Unluckily for Adele she picks up neither, expect a spare tyre helped by her love of eating, and a perment hangover and a shoe habit. Ecasping a old life to reinvent a new one is not as easy as it look's on the soap's.With her own problems creating bumps in her life, and working for failed designer Cassie Lush adding to the rocky ride. Will Adele finally hit the top? Will she finally meet the love of her life? Will the past finally catch her up? Lastly will a size 8 be a reality or just a label in a dress? Adele may just be thankful for that spare tyre in this well heeled road of her life..

Book Yourself Solid

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Release : 2017-10-09
Genre : Business & Economics
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Book Rating : 239/5 ( reviews)

Book Yourself Solid - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Book Yourself Solid write by Michael Port. This book was released on 2017-10-09. Book Yourself Solid available in PDF, EPUB and Kindle. Kick off the cycle of success with serious self-promotion that works Book Yourself Solid is a handbook for self-promotion that translates into results. We tend to think of "busy" as the equivalent of "successful"—but that's not always the case. The key lies in what you're busy doing. Success means spending your time doing work that gets you closer to your goals, and the critical driving force behind that success is self-promotion. This book shows you how to promote more than just your skills—you need to sell your reputation, your service, your very self. It starts with laying a foundation so potential clients know you can give them what they want and need. How do people see you, and how does that diverge from what you would like them to think? Once you know where you are, you can map out a plan for getting where you need to be, and this book shows you how to build the reputation you need to be the go-to person in your field—and keep the business coming in long-term. Book Yourself Solid has been one of the most popular marketing books in the world for service-based businesses since its initial release in 2006. This new third edition includes updated and expanded strategies, techniques, and skills to help you get more clients and increase your take-home profits. Build a solid foundation for a stellar public image Enhance your reputation for trust and credibility Perfect your pitch and pricing to attract higher-caliber clients Adopt the six core strategies that will keep you booked solid Spending just a small amount of time on self-promotion is an investment. You build a reputation that attracts high-quality clients, which boosts your profits, your track record, and your reputation, which in turn attracts even more high-quality clients. Book Yourself Solid shows you how to kick off this cycle of success, and maintain it for the long term.