Gender in Media Discourse - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Gender in Media Discourse write by Umar Ahmed . This book was released on 2019. Gender in Media Discourse available in PDF, EPUB and Kindle. The study investigates how language is used to construct, reconstruct and deconstruct gender in opinion articles in Nigerian newspapers. Drawing on tools and techniques of analysis from critical discourse analysis, corpus linguistics, systemic functional grammar and cognitive linguistics, the author analyses the many complex and subtle ways in which gender is conceptualized and represented in the newspapers. He shows how the use of some linguistic features and discursive practices contributes to the (re)construction of certain gender identities, roles and power relations between men and women in society. The book contributes to research on language and gender from a non-western perspective.
Metaphor and Gender in Business Media Discourse
Metaphor and Gender in Business Media Discourse - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Metaphor and Gender in Business Media Discourse write by V. Koller. This book was released on 2004-05-25. Metaphor and Gender in Business Media Discourse available in PDF, EPUB and Kindle. This new study reconciles cognitive metaphor theory with Critical Discourse Analysis to offer a fresh approach to the study of metaphor. In applying this framework to a substantial corpus of texts from business magazines, the author shows how metaphors of war, sports and evolutionary struggle are used to construct business as a masculinized social domain. In view of the subtle but pervasive socio-cognitive impact of these metaphors, the study raises the question of possible alternatives and the scope for change in business media discourse.
Gender and Discourse
Gender and Discourse - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Gender and Discourse write by Ruth Wodak. This book was released on 1997. Gender and Discourse available in PDF, EPUB and Kindle. This collection offers an essential introduction to the ways in which feminist linguistics and critical discourse analysis have contributed to our understanding of gender and sex. The contributors provide both a review of the literature, as well as an opportunity to follow the most recent debates in this area.
Metaphor and Gender in Business Media Discourse
Metaphor and Gender in Business Media Discourse - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Metaphor and Gender in Business Media Discourse write by Veronika Koller. This book was released on 2004. Metaphor and Gender in Business Media Discourse available in PDF, EPUB and Kindle.
Gender in the 2016 US Presidential Election
Gender in the 2016 US Presidential Election - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Gender in the 2016 US Presidential Election write by Dustin Harp. This book was released on 2019-04-09. Gender in the 2016 US Presidential Election available in PDF, EPUB and Kindle. Using a discourse analysis, Dustin Harp investigates media during the 2016 US presidential election to explore how traditional (patriarchal) and feminist ideas about gender played out during the campaign. The book illustrates how these two ideologies competed for space and struggled for discursive authority. A broad range of media texts is examined, and "gender moments," where gender became a dominant part of the political conversation, are identified. These include the "nasty woman" and "grab them by the pussy" comments of Donald Trump and the "woman card" played by, and against, Hillary Clinton. Furthermore, Harp reveals how binary notions of gender and stereotypical ideas of how men and women should behave, look, and sound structured the ways Donald Trump and Hillary Clinton were talked about in the media. As a counterpoint, the research also shows the ways feminist ideologies worked against the sexism and misogyny and became mainstream in media discourse during the campaign. Students and researchers of Gender Studies will find that the "gender moments" in Gender in the 2016 US Presidential Election tell a broader story about women, gender expectations, and power. They offer important and timely insights about misogyny and sexual harassment in contemporary US culture and feminist resistance in a mediated public sphere.
