Global Media Studies - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Global Media Studies write by Marwan Kraidy. This book was released on 2004-02-24. Global Media Studies available in PDF, EPUB and Kindle. Emphasising the connection of globalisation to local culture, this collection considers the diversity of modes of reception, reception contexts, uses of media content, and the performative and creative relationships that audiences develop.
Global Media Giants
Global Media Giants - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Global Media Giants write by Benjamin Birkinbine. This book was released on 2016-07-01. Global Media Giants available in PDF, EPUB and Kindle. Global Media Giants takes an in-depth look at how media corporate power works globally, regionally, and nationally, investigating the ways in which the largest and most powerful media corporations in the world wield power. Case studies examine not only some of the largest media corporations (News Corp., The Microsoft Corporation) in terms of revenues, but also media corporations that hold considerable power within national, regional, or geolinguistic contexts (Televisa, The Bertelsmann Group, Sony Corporation). Each chapter approaches a different corporation through the lens of economy, politics, and culture, giving students and scholars a thoughtful and data-driven guide with which to interrogate contemporary media industry power.
China and the Global Media Landscape
China and the Global Media Landscape - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook China and the Global Media Landscape write by Gabriele Balbi. This book was released on 2019-07-25. China and the Global Media Landscape available in PDF, EPUB and Kindle. In the last decade, the Chinese media have imposed themselves in the global arena and have started to become a reference point, in business and cultural terms, for other national media systems. This book explores how the global media landscape was changed by this revolutionary trend, and why and how China is now playing a key role in guiding it. It is, on the one hand, a book on how the Chinese media system continues to take inspiration and to be shaped (or remapped) by American, European and Asian media companies, and, on the other, a volume on the ways in which recent Chinese media’s “going out” strategy is remapping the global media landscape. Organised into two sections, this book has eight chapters written by American, Chinese and European scholars. Focusing on different markets (such as the movie industry, the press, broadcasting, and the Internet), different regions and different actors (from Donald Trump to the Tanzania-Zambia Railway to journalists), this book provides a fresh interpretation on the main changes China has brought to the global media landscape.
The Handbook of Global Media Research
The Handbook of Global Media Research - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Handbook of Global Media Research write by Ingrid Volkmer. This book was released on 2015-07-07. The Handbook of Global Media Research available in PDF, EPUB and Kindle. Bringing together the perspectives of more than 40 internationally acclaimed authors, The Handbook of Global Media Research explores competing methodologies in the dynamic field of transnational media and communications, providing valuable insight into research practice in a globalized media landscape. Provides a framework for the critical debate of comparative media research Posits transnational media research as reflective of advanced globalization processes, and explores its roles and responsibilities Articulates the key themes and competing methodological approaches in a dynamic and developing field Showcases the perspectives and ideas of 30 leading internationally acclaimed scholars Offers a platform for the discussion of crucial issues from a variety of theoretical, methodical and practical viewpoints
Understanding the Business of Global Media in the Digital Age
Understanding the Business of Global Media in the Digital Age - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Understanding the Business of Global Media in the Digital Age write by Micky Lee. This book was released on 2017-10-16. Understanding the Business of Global Media in the Digital Age available in PDF, EPUB and Kindle. This new introductory textbook provides students with the tools they need to understand the way digital technologies have transformed the global media business of the 21st century. Focusing on three main approaches – media economics, critical political economy, and production studies – the authors provide an empirically rich analysis of ownership, organizational structures and culture, business strategies, markets, networks of strategic alliances, and state policies as they relate to global media. Examples throughout involve both traditional and digital media and are taken from different regions and countries to illustrate how the media business is influenced by interconnected historical, political, economic, and social factors. In addition to introducing today’s convergent world of global media, the book gives readers a greater understanding of their own potential roles within the global media industries.
