Global Media Giants - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Global Media Giants write by Benjamin Birkinbine. This book was released on 2016-07-01. Global Media Giants available in PDF, EPUB and Kindle. Global Media Giants takes an in-depth look at how media corporate power works globally, regionally, and nationally, investigating the ways in which the largest and most powerful media corporations in the world wield power. Case studies examine not only some of the largest media corporations (News Corp., The Microsoft Corporation) in terms of revenues, but also media corporations that hold considerable power within national, regional, or geolinguistic contexts (Televisa, The Bertelsmann Group, Sony Corporation). Each chapter approaches a different corporation through the lens of economy, politics, and culture, giving students and scholars a thoughtful and data-driven guide with which to interrogate contemporary media industry power.
Global Media
Global Media - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Global Media write by Edward Herrmann. This book was released on 2001-08-27. Global Media available in PDF, EPUB and Kindle. Describes in detail the most recent rapid growth and cross border activities and linkages of an industry of large global media conglomerates.
Media Management in the Age of Giants
Media Management in the Age of Giants - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Media Management in the Age of Giants write by Dennis F. Herrick. This book was released on 2012. Media Management in the Age of Giants available in PDF, EPUB and Kindle. The emergence of giant media corporations has created a new era in mass communications. The world of media giants--with a focus on the bottom line--makes awareness of business and financial issues critical for everyone in the industry. This timely new edition of a popular and successful textbook introduces basic business concepts, terminology, history, and management theories in the context of contemporary events. It includes up-to-date information on technology and addresses the major problem facing media companies today: How can the news regain profitability in the digital age? Focusing on newspaper, television, and radio companies, Herrick fills his book with real-life examples, interviews with media managers, and case studies. In a time when all the rules are changing because of digital technology, conglomeration, and shifting consumer habits, this text is a vital tool for students and working journalists.
Giants
Giants - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Giants write by Peter Phillips. This book was released on 2018-08-28. Giants available in PDF, EPUB and Kindle. A look at the top 300 most powerful players in world capitalism, who are at the controls of our economic future. Who holds the purse strings to the majority of the world's wealth? There is a new global elite at the controls of our economic future, and here former Project Censored director and media monitoring sociologist Peter Phillips unveils for the general reader just who these players are. The book includes such power players as Mark Zuckerberg, Bill Gates, Jeff Bezos, Jamie Dimon, and Warren Buffett. As the number of men with as much wealth as half the world fell from sixty-two to just eight between January 2016 and January 2017, according to Oxfam International, fewer than 200 super-connected asset managers at only 17 asset management firms—each with well over a trillion dollars in assets under management—now represent the financial core of the world's transnational capitalist class. Members of the global power elite are the management—the facilitators—of world capitalism, the firewall protecting the capital investment, growth, and debt collection that keeps the status quo from changing. Each chapter in Giants identifies by name the members of this international club of multi-millionaires, their 17 global financial companies—and including NGOs such as the Group of Thirty and the Trilateral Commission—and their transnational military protectors, so the reader, for the first time anywhere, can identify who constitutes this network of influence, where the wealth is concentrated, how it suppresses social movements, and how it can be redistributed for maximum systemic change.
Understanding the Business of Global Media in the Digital Age
Understanding the Business of Global Media in the Digital Age - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Understanding the Business of Global Media in the Digital Age write by Micky Lee. This book was released on 2017-10-16. Understanding the Business of Global Media in the Digital Age available in PDF, EPUB and Kindle. This new introductory textbook provides students with the tools they need to understand the way digital technologies have transformed the global media business of the 21st century. Focusing on three main approaches – media economics, critical political economy, and production studies – the authors provide an empirically rich analysis of ownership, organizational structures and culture, business strategies, markets, networks of strategic alliances, and state policies as they relate to global media. Examples throughout involve both traditional and digital media and are taken from different regions and countries to illustrate how the media business is influenced by interconnected historical, political, economic, and social factors. In addition to introducing today’s convergent world of global media, the book gives readers a greater understanding of their own potential roles within the global media industries.
