Great Demo! - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Great Demo! write by Peter E. Cohan. This book was released on 2005-03. Great Demo! available in PDF, EPUB and Kindle. Have you ever seen a bad software demo ? Peter Cohan helps organizations put the Wow! into their demos to make them crisp, compelling and successful - to get the job done. He has had roles in four corners: technical, product and field marketing (he was banished to Basel, Switzerland for two years for bad behavior); sales and sales management; senior management (he built a business unit up from an empty spreadsheet into a $30M per year operation); and, in this last role, he has been that most important of all possible entities, a customer Peter Cohan leverages twenty-five years of experience in selling and marketing business software and as a customer. The Great Demo! method comes directly from extensive firsthand experiences in developing and delivering software demonstrations, and in coaching others to achieve surprisingly high success rates with their sales and marketing demos. For more information on demonstration methods, guidelines and tips, explore the author's website at www.SecondDerivative.com or contact the author directly at [email protected].
Great Demo!
Great Demo! - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Great Demo! write by Peter E. Cohan. This book was released on 2023. Great Demo! available in PDF, EPUB and Kindle. "Many presales, sales, marketing, and customer success practitioners say they are skilled at doing demos - but are they?"--Back cover
Rocket Surgery Made Easy
Rocket Surgery Made Easy - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Rocket Surgery Made Easy write by Steve Krug. This book was released on 2009-12-08. Rocket Surgery Made Easy available in PDF, EPUB and Kindle. It's been known for years that usability testing can dramatically improve products. But with a typical price tag of $5,000 to $10,000 for a usability consultant to conduct each round of tests, it rarely happens. In this how-to companion to Don't Make Me Think: A Common Sense Approach to Web Usability, Steve Krug spells out a streamlined approach to usability testing that anyone can easily apply to their own Web site, application, or other product. (As he said in Don't Make Me Think, "It's not rocket surgery".) Using practical advice, plenty of illustrations, and his trademark humor, Steve explains how to: Test any design, from a sketch on a napkin to a fully-functioning Web site or application Keep your focus on finding the most important problems (because no one has the time or resources to fix them all) Fix the problems that you find, using his "The least you can do" approach By paring the process of testing and fixing products down to its essentials ("A morning a month, that's all we ask"), Rocket Surgery makes it realistic for teams to test early and often, catching problems while it's still easy to fix them. Rocket Surgery Made Easy adds demonstration videos to the proven mix of clear writing, before-and-after examples, witty illustrations, and practical advice that made Don't Make Me Think so popular.
Just F*ing Demo!
Just F*ing Demo! - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Just F*ing Demo! write by Rob Falcone. This book was released on 2014-09-21. Just F*ing Demo! available in PDF, EPUB and Kindle. NOTE - This book is intentionally brief (40 pages), aimed at a reader with minimal free time looking to immediately improve their demo.Why do so many demos of revolutionary, game-changing products end with confused investors, overwhelmed buyers, and lost dollars? People leading demos are being forced to fit an ever-expanding feature set into their audience's ever-shrinking attention span. Making matters worse, those leading the demos can rarely afford to spend months at a time figuring out how to improve their success rates. In Just F*Ing Demo!, Rob Falcone outlines the tactics that helped him overcome these challenges, lead clear, relevant demos, and exceed revenue generation goals quarter after quarter. The book will teach readers: - How to structure a demo; - How to ask questions that uncover what your audience truly cares about; - How to translate audience needs into a flow that is extremely easy to follow; - How to use simple but powerful interpersonal tactics within the demo itself. Just F*Ing Demo! distills Falcone's highly successful training program into an intentionally concise yet impactful read. From the entrepreneur seeking investment to the sales professional chasing a deal, anyone can carve out a few hours, read this book, and immediately make their demos kick ass.
Demo Men
Demo Men - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Demo Men write by Gary R. Smith. This book was released on 1997. Demo Men available in PDF, EPUB and Kindle. Readers take a nerve-jangling ride into risky operations where a single mistake is paid for in blood, loss of limbs, or death. From savagely simplistic Vietnamese explosives to modern HEAT munitions in Kuwait, this book chronicles a history of heroic and horrific incidents. This is a fascinating salute to a special breed of men who handle death with an iron grip.
