Green, Greener, Greenest - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Green, Greener, Greenest write by Lori Bongiorno. This book was released on 2008-03-25. Green, Greener, Greenest available in PDF, EPUB and Kindle. How green can you be? Green: Drive the speed limit Greener: Drive a fuel-efficient car Greenest: Bike or walk The perfect guide to help readers decide how to best spend their time and money to protect the environment, Green, Greener, Greenest offers flexible tips for everyday living, all categorized as "green," "greener," and "greenest." Cutting through the labeling and the hype, it helps readers choose the advice that fits their schedule, their budget, and their interests, with the understanding that there's never one "right way" to make a difference. This indispensable resource will grow with readers-whether a novice in green living or a veteran environmentalist-as their interests and needs change over time.
Green, Greener, Greenest?
Green, Greener, Greenest? - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Green, Greener, Greenest? write by Michael Peters Brand Development Div., London (GB). This book was released on 1989. Green, Greener, Greenest? available in PDF, EPUB and Kindle.
Green Metropolis
Green Metropolis - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Green Metropolis write by David Owen. This book was released on 2009-09-17. Green Metropolis available in PDF, EPUB and Kindle. Look out for David Owen's next book, Where the Water Goes. A challenging, controversial, and highly readable look at our lives, our world, and our future. Most Americans think of crowded cities as ecological nightmares, as wastelands of concrete and garbage and diesel fumes and traffic jams. Yet residents of compact urban centers, Owen shows, individually consume less oil, electricity, and water than other Americans. They live in smaller spaces, discard less trash, and, most important of all, spend far less time in automobiles. Residents of Manhattan—the most densely populated place in North America—rank first in public-transit use and last in percapita greenhouse-gas production, and they consume gasoline at a rate that the country as a whole hasn’t matched since the mid-1920s, when the most widely owned car in the United States was the Ford Model T. They are also among the only people in the United States for whom walking is still an important means of daily transportation. These achievements are not accidents. Spreading people thinly across the countryside may make them feel green, but it doesn’t reduce the damage they do to the environment. In fact, it increases the damage, while also making the problems they cause harder to see and to address. Owen contends that the environmental problem we face, at the current stage of our assault on the world’s nonrenewable resources, is not how to make teeming cities more like the pristine countryside. The problem is how to make other settled places more like Manhattan, whose residents presently come closer than any other Americans to meeting environmental goals that all of us, eventually, will have to come to terms with.
The Green Marketing Manifesto
The Green Marketing Manifesto - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Green Marketing Manifesto write by John Grant. This book was released on 2009-08-11. The Green Marketing Manifesto available in PDF, EPUB and Kindle. We are currently eating, sleeping and breathing a new found religion of everything ‘green’. At the very heart of responsibility is industry and commerce, with everyone now racing to create their ‘environmental’ business strategy. In line with this awareness, there is much discussion about the ‘green marketing opportunity’ as a means of jumping on this bandwagon. We need to find a sustainable marketing that actually delivers on green objectives, not green theming. Marketers need to give up the many strategies and approaches that made sense in pure commercial terms but which are unsustainable. True green marketing must go beyond the ad models where everything is another excuse to make a brand look good; we need a green marketing that does good. The Green Marketing Manifesto provides a roadmap on how to organize green marketing effectively and sustainably. It offers a fresh start for green marketing, one that provides a practical and ingenious approach. The book offers many examples from companies and brands who are making headway in this difficult arena, such as Marks & Spencer, Sky, Virgin, Toyota, Tesco, O2 to give an indication of the potential of this route. John Grant creates a ‘Green Matrix’ as a tool for examining current practice and the practice that the future needs to embrace. This book is intended to assist marketers, by means of clear and practical guidance, through a complex transition towards meaningful green marketing. Includes a foreword by Jonathon Porritt.
Green, Greener, Greenest
Green, Greener, Greenest - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Green, Greener, Greenest write by Chris van Uffelen. This book was released on 2016-01-05. Green, Greener, Greenest available in PDF, EPUB and Kindle. The cross-discipline interlacing of technical and design aspects in the fields of planting facades, roofs and interior spaces has resulted in a number of remarkable projects around the world which are presented here.With the advent of increased environmental awareness in all areas of life, and the associated implementation strategies, the concept of sustainability has become a driving force of architecture and landscape architecture, both in terms of urban planning and construction. The diverse positive effects of the greening of exterior and interior of building envelopes cannot be matched by any other construction principles. As a result, a great variety of possibilities for planting facades, roofs and interior spaces are constantly being developed, tested and applied. The cross-discipline interlacing of technical and design aspects has resulted in a number of remarkable projects around the world. This volume presents a carefully selected range of such works. At the same time, many creative possibilities of this unique symbiosis of nature and architecture are still to be explored!
