Growing the Top Line - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Growing the Top Line write by Cliff Farrah. This book was released on 2021-06-22. Growing the Top Line available in PDF, EPUB and Kindle. Pioneering growth strategist Cliff Farrah reveals how to grow revenue like a Fortune 500 giant Growing the Top Line: Four Key Questions and the Proven Process to Scaling Your Business delivers the step-by-step approach to topline growth used by some of the word’s most successful companies. In this book, leading growth strategy consultant and author, Cliff Farrah, reveals the copyrighted growth strategy that he has developed over the last twenty years through 1,400 successful client engagements and input from leaders at Fortune 500 organizations. Featuring interviews from current and prior leaders at major corporations like Intel, Nike, Chase, Oracle, Raytheon, and the WHO, Growing the Top Line demonstrates that regular business growth isn’t a mystery to be "hacked." Instead, Farrah distills revenue growth into a simple methodology that readers can use to successfully plan growth at their own companies. Readers will discover: The four questions each business leader must ask him or herself when formulating a growth strategy The sixteen different pathways to growth that those four questions unlock, and how to follow them Interviews with key leaders and executives who bring the author's framework to life Perfect for executives, managers, and entrepreneurs tasked with growing revenue, Growing the Top Line also belongs on the bookshelves of business enthusiasts and employees who hope to make a quantifiable impact in their work.
Growing the Top Line
Growing the Top Line - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Growing the Top Line write by Cliff Farrah. This book was released on 2021-06-10. Growing the Top Line available in PDF, EPUB and Kindle. Pioneering growth strategist Cliff Farrah reveals how to grow revenue like a Fortune 500 giant Growing the Top Line: Four Key Questions and the Proven Process to Scaling Your Business delivers the step-by-step approach to topline growth used by some of the word’s most successful companies. In this book, leading growth strategy consultant and author, Cliff Farrah, reveals the copyrighted growth strategy that he has developed over the last twenty years through 1,400 successful client engagements and input from leaders at Fortune 500 organizations. Featuring interviews from current and prior leaders at major corporations like Intel, Nike, Chase, Oracle, Raytheon, and the WHO, Growing the Top Line demonstrates that regular business growth isn’t a mystery to be "hacked." Instead, Farrah distills revenue growth into a simple methodology that readers can use to successfully plan growth at their own companies. Readers will discover: The four questions each business leader must ask him or herself when formulating a growth strategy The sixteen different pathways to growth that those four questions unlock, and how to follow them Interviews with key leaders and executives who bring the author's framework to life Perfect for executives, managers, and entrepreneurs tasked with growing revenue, Growing the Top Line also belongs on the bookshelves of business enthusiasts and employees who hope to make a quantifiable impact in their work.
Grow
Grow - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Grow write by Jim Stengel. This book was released on 2011-12-27. Grow available in PDF, EPUB and Kindle. Ten years of research uncover the secret source of growth and profit … Those who center their business on improving people’s lives have a growth rate triple that of competitors and outperform the market by a huge margin. They dominate their categories, create new categories and maximize profit in the long term. Pulling from a unique ten year growth study involving 50,000 brands, Jim Stengel shows how the world's 50 best businesses—as diverse as Method, Red Bull, Lindt, Petrobras, Samsung, Discovery Communications, Visa, Zappos, and Innocent—have a cause and effect relationship between financial performance and their ability to connect with fundamental human emotions, hopes, values and greater purposes. In fact, over the 2000s an investment in these companies—“The Stengel 50”—would have been 400 percent more profitable than an investment in the S&P 500. Grow is based on unprecedented empirical research, inspired (when Stengel was Global Marketing Officer of Procter & Gamble) by a study of companies growing faster than P&G. After leaving P&G in 2008, Stengel designed a new study, in collaboration with global research firm Millward Brown Optimor. This study tracked the connection over a ten year period between financial performance and customer engagement, loyalty and advocacy. Then, in a further investigation of what goes on in the “black box” of the consumer’s mind, Stengel and his team tapped into neuroscience research to look at customer engagement and measure subconscious attitudes to determine whether the top businesses in the Stengel Study were more associated with higher ideals than were others. Grow thus deftly blends timeless truths about human behavior and values into an action framework – how you discover, build, communicate, deliver and evaluate your ideal. Through colorful stories drawn from his fascinating personal experiences and “deep dives” that bring out the true reasons for such successes as the Pampers, HP, Discovery Channel, Jack Daniels and Zappos, Grow unlocks the code for twenty-first century business success.
Shock the Topline
Shock the Topline - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Shock the Topline write by David Estrada. This book was released on 2016-04. Shock the Topline available in PDF, EPUB and Kindle. Too often, books intended to help advance insurance professionals' careers are thinly disguised general sales theory, containing programs and advice drawn from the latest pop psychology. Such books are rarely written by industry insiders, and while they loudly tell you what you need to do, they never tell you how. It's time to change this unhelpful dynamic. Written by award-winning retail insurance sales producer and senior industry leader David E. Estrada, Shock the Topline offers a practical, no-nonsense guide for insurance professionals who want to achieve success and generate opportunities for career advancement. Estrada focuses on three core elements vital for success: gaining perspective within the industry, increasing topline revenues, and developing leadership skills. This book is not only for producers: Estrada's penetrating insight and experience will help sales leaders, agency owners, and brokerage leaders better understand the challenges faced by their production teams. A career in insurance can be both fulfilling and rewarding. Your efforts serve the needs of others and protect the social fabric-a noble goal if ever there were one. Let Estrada help you take your career to the next level and shock your topline.
Fit for Growth
Fit for Growth - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Fit for Growth write by Vinay Couto. This book was released on 2017-01-10. Fit for Growth available in PDF, EPUB and Kindle. A practical approach to business transformation Fit for Growth* is a unique approach to business transformation that explicitly connects growth strategy with cost management and organization restructuring. Drawing on 70-plus years of strategy consulting experience and in-depth research, the experts at PwC’s Strategy& lay out a winning framework that helps CEOs and senior executives transform their organizations for sustainable, profitable growth. This approach gives structure to strategy while promoting lasting change. Examples from Strategy&’s hundreds of clients illustrate successful transformation on the ground, and illuminate how senior and middle managers are able to take ownership and even thrive during difficult periods of transition. Throughout the Fit for Growth process, the focus is on maintaining consistent high-value performance while enabling fundamental change. Strategy& has helped major clients around the globe achieve significant and sustained results with its research-backed approach to restructuring and cost reduction. This book provides practical guidance for leveraging that expertise to make the choices that allow companies to: Achieve growth while reducing costs Manage transformation and transition productively Create lasting competitive advantage Deliver reliable, high-value performance Sustainable success is founded on efficiency and high performance. Companies are always looking to do more with less, but their efforts often work against them in the long run. Total business transformation requires total buy-in, and it entails a series of decisions that must not be made lightly. The Fit for Growth approach provides a clear strategy and practical framework for growth-oriented change, with expert guidance on getting it right. *Fit for Growth is a registered service mark of PwC Strategy& Inc. in the United States
