Handbook of Research on Gender and Marketing - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Handbook of Research on Gender and Marketing write by Susan Dobscha. This book was released on 2019. Handbook of Research on Gender and Marketing available in PDF, EPUB and Kindle. Susan Dobscha and the authors in this Handbook provide a primer and resource for scholars and practitioners keen to develop or enhance their understanding of how gender permeates marketing decisions, consumer experiences, public policy initiatives, and market practices.
Handbook of Research on Gender and Leadership
Handbook of Research on Gender and Leadership - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Handbook of Research on Gender and Leadership write by Susan R. Madsen. This book was released on 2024-01-18. Handbook of Research on Gender and Leadership available in PDF, EPUB and Kindle. Although some progress has been made in recent decades in getting women into top positions in government, business and education, there are persisting challenges with efforts to improve opportunities for women in leadership. This essential second edition of the Handbook of Research on Gender and Leadership comprises the latest research from the world’s foremost scholars on women and leadership, exposing problems and offering both theoretical and practical solutions on strengthening the impact of women worldwide.
Handbook of Research on Mobile Marketing Management
Handbook of Research on Mobile Marketing Management - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Handbook of Research on Mobile Marketing Management write by Pousttchi, Key. This book was released on 2009-11-30. Handbook of Research on Mobile Marketing Management available in PDF, EPUB and Kindle. "This book provides a compelling collection of innovative mobile marketing thoughts and practices"--Provided by publisher.
Handbook of Research on New Dimensions of Gender Mainstreaming and Women Empowerment
Handbook of Research on New Dimensions of Gender Mainstreaming and Women Empowerment - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Handbook of Research on New Dimensions of Gender Mainstreaming and Women Empowerment write by Kuruvilla, Moly. This book was released on 2020-06-12. Handbook of Research on New Dimensions of Gender Mainstreaming and Women Empowerment available in PDF, EPUB and Kindle. Globally, women are facing social, economic, and cultural barriers impeding their autonomy and agency. Accelerated women empowerment programs often fail to attain their targets as envisaged by the policymakers due to a variety of reasons, with the most prominent being the deep-rooted cultural norms ingrained within society. In the era of globalization, empowerment of women demands new approaches and strategies that encourage the mainstreaming of gender equality as a societal norm. The Handbook of Research on New Dimensions of Gender Mainstreaming and Women Empowerment is a critical scholarly publication that examines global gender issues and new strategies for the promotion of women empowerment and gender mainstreaming in various spheres of women’s lives, including education and ICT, economic participation, health and sexuality, mental health, aging, law and judiciary, leadership, and decision making. It provides a comprehensive coverage of all major gender issues with novel ideas on gender mainstreaming being contributed by men and women authors from multidisciplinary backgrounds. Gender perspective and intersectional approach in the discourses make this handbook a unique contribution to the scholarship of social sciences and humanities. The book provides new theoretical inputs and practical directions to academicians, sociologists, social workers, psychologists, managers, lawyers, policy makers, and government officials in their efforts at gender mainstreaming. With a wide range of conceptual richness, this handbook is an excellent reference guide to students and researchers in programs pertaining to gender/women's studies, cultural studies, economics, sociology, social work, medicine, law, and management.
Handbook of Research on Entrepreneurship and Marketing for Global Reach in the Digital Economy
Handbook of Research on Entrepreneurship and Marketing for Global Reach in the Digital Economy - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Handbook of Research on Entrepreneurship and Marketing for Global Reach in the Digital Economy write by Carvalho, Luísa Cagica. This book was released on 2018-10-26. Handbook of Research on Entrepreneurship and Marketing for Global Reach in the Digital Economy available in PDF, EPUB and Kindle. The digital economy is a driver of change, innovation, and competitiveness for international businesses and organizations. Because of this, it is important to highlight emergent and innovative aspects of marketing strategies and entrepreneurial approaches to overcome the challenges of the digital world. The Handbook of Research on Entrepreneurship and Marketing for Global Reach in the Digital Economy provides innovative insights into the key developments and new trends associated with online challenges and opportunities. The content within this publication represents research encompassing corporate social responsibility, economic policy, and female entrepreneurship, and it is a vital reference source for policymakers, managers, entrepreneurs, graduate-level business students, researchers, and academicians seeking coverage on topics centered on conceptual, technological, and design issues related to digital developments in the economy.
