Hitting the Headlines in Europe - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Hitting the Headlines in Europe write by Cathie Burton. This book was released on 2004. Hitting the Headlines in Europe available in PDF, EPUB and Kindle. Communicating across borders is a specialist skill. Differences in language, tradition, culture and style can create problems for even the most experienced PR professional. Companies, campaigners and journalists need to adapt their methods to the complex environment that is the new Europe, avoiding pitfalls and adopting innovative strategies. Drawing on their combined experience of working in European journalism and PR, the authors provide a comprehensive guide to dealing with Europe's media, from the practical aspects of producing written material in different languages to guidelines for managing multi-lingual press conferences. Packed with practical advice, tips and warnings, it covers techniques for getting stories into Europe's press and onto its radio and television stations, and offers a handy overview of the main European institutions and media, including lists of useful addresses. The second half of the book comprises a unique collection of country profiles that provides the very latest information on the media scene in 43 European countries. Written with multiple audiences in mind, this practical and accessible guide is an ideal reference source for PR practitioners, journalists or anyone working with the European media, as well as students of public relations and journalism.
Hitting the Headlines
Hitting the Headlines - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Hitting the Headlines write by European Journalism Centre. This book was released on 2003. Hitting the Headlines available in PDF, EPUB and Kindle.
Hit the Headlines
Hit the Headlines - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Hit the Headlines write by Colin MacFarlane. This book was released on 2012. Hit the Headlines available in PDF, EPUB and Kindle. Exercises, games and scenarios to encourage 9-15 year olds to seek out further knowledge in areas such as news, journalism, social issues, IT, data assessment, and 'intelligent observation'. Includes suggestions on assisting with editing, creating class or school newspapers or news websites and the employment of journalistic techniques to enhance study topics.
Public Communication in the European Union
Public Communication in the European Union - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Public Communication in the European Union write by Giorgia Nesti. This book was released on 2010-01-08. Public Communication in the European Union available in PDF, EPUB and Kindle. This book is a collection of essays that analyse and discuss EU information and communication policies and activities towards, with, by different publics developed both by the EU institutions at the European, national and local levels and by public organizations and civil society actors. Throughout six thematic parts, the authors examine from different theoretical perspectives (political communication, journalism, public relations and public diplomacy, political science, and cultural studies) and reflect on what it means for the European Union to communicate in multi-national and multi-cultural settings. The originality and strength of this book stand on the capacity to discuss EU communication policies, strategies and actions in their diverse features and, at the same time, to have a clear general picture of the role and function that communication has within the European Union’s governance. The combination of different theoretical frameworks with the latest empirical research findings makes this book a fresh and fascinated collection of insights of what the European Union can achieve with strategic communications.
New Media, Old News
New Media, Old News - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook New Media, Old News write by Natalie Fenton. This book was released on 2009-09-26. New Media, Old News available in PDF, EPUB and Kindle. Have new communications technologies revitalised the public sphere, or become the commercial tool for an increasingly un-public, undemocratic news media? Are changing journalistic practices damaging the nature of news, or are new media allowing journalists to do more journalism and to engage the public more effectively? With massive changes in the media environment and its technologies, interrogating the nature of news journalism is one of the most urgent tasks we face in defining the public interest today. The implications are serious, not just for the future of the news, but also for the practice of democracy. In a thorough empirical investigation of journalistic practices in different news contexts, New Media, Old News explores how technological, economic and social changes have reconfigured news journalism, and the consequences of these transformations for a vibrant democracy in our digital age. The result is a piercing examination of why understanding news journalism matters now more than ever. It is essential reading for students and scholars of journalism and new media.
