How to Set Up & Run a Fashion Label - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook How to Set Up & Run a Fashion Label write by Toby Meadows. This book was released on 2019. How to Set Up & Run a Fashion Label available in PDF, EPUB and Kindle. To run a successful fashion label you need to know about business as well as design. Packed with tips, case studies and tasks to help you analyse yourself, your market and your product, this book is for anyone wanting to start their own fashion business. Thoroughly revised for the social media age, with updated images throughout. With eight new case studies: AwaytoMars (Brazil/UK), FFM Dubai (UAE), Picture Organic (France), Vetta Capsule (US), ADAY, Farm, Olivia Burton (UK), and The Goods Department (Indonesia).
How to Set Up & Run a Fashion Label
How to Set Up & Run a Fashion Label - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook How to Set Up & Run a Fashion Label write by Toby Meadows. This book was released on 2012-08-20. How to Set Up & Run a Fashion Label available in PDF, EPUB and Kindle. No matter how talented you are as a designer, if you are going to run a successful fashion label you also need to know about business—from marketing and PR to manufacturing your collection, and where to find the money to finance it all. In How to Set Up and Run a Fashion Label 2nd edition, Toby Meadows presents a no-nonsense guide to running your own business, whether it is within the clothing, accessories, or footwear sectors. Packed with tips, case studies, and tasks to help you analyze yourself, your market, and your product, the book is designed for anyone wanting to start their own fashion business. This new, expanded edition contains information on e-commerce, sustainability, five new case studies, and updated images throughout.
How to Start Your Own Fashion Label
How to Start Your Own Fashion Label - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook How to Start Your Own Fashion Label write by Alison Lowe. This book was released on 2019. How to Start Your Own Fashion Label available in PDF, EPUB and Kindle.
How to Set Up and Run a Fashion Label
How to Set Up and Run a Fashion Label - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook How to Set Up and Run a Fashion Label write by Toby Meadows. This book was released on 2012. How to Set Up and Run a Fashion Label available in PDF, EPUB and Kindle. "A guide to running your own business, whether it is within the clothing, accessories, or footwear sectors. Filled with tips, case studies, and tasks to help you analyse yourself, your market and your product, it shows you what to expect and how to survive beyond the first eighteen months, the period during which many start-up businesses collapse." -- Provided by publisher.
The Fashion Designer Survival Guide, Revised and Expanded Edition
The Fashion Designer Survival Guide, Revised and Expanded Edition - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Fashion Designer Survival Guide, Revised and Expanded Edition write by Mary Gehlhar. This book was released on 2008-07-01. The Fashion Designer Survival Guide, Revised and Expanded Edition available in PDF, EPUB and Kindle. Mary Gehlhar, author, industry authority, and consultant to hundreds of designers, including Zac Posen, Twinkle by Wenlan, Rebecca Taylor, and Cloak, gives readers behind-the-scenes insights and essential business information on creating and sustaining a successful career as an independent designer. With advice from fashion luminaries including Donna Karan, Tommy Hilfiger, Cynthia Rowley, Diane von Furstenberg, Richard Tyler, and top executives from Saks Fifth Avenue and Barneys New York, this fully updated and revised edition of The Fashion Designer Survival Guide addresses the latest trends in apparel and accessories, the newest designers, an updated introduction, and a new foreword by Diane von Furstenberg, Designer and President of the Council of Fashion Designers of America (CFDA). The Fashion Designer Survival Guide provides the necessary tools to get a fashion line or label up and moving on the right track, including: How to create a viable business plan Figuring out how much money you need, where and how to get it, and how to make it last, including the latest on private equity The best sources for fabric and materials Navigating the pitfalls of production both at home and abroad Marketing, branding, and getting the product into the stores and into the customer’s closets Romancing the press, dressing celebrities, and creative publicity techniques Producing a runway show that will get results
