Influence and Behavior Analysis in Social Networks and Social Media - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Influence and Behavior Analysis in Social Networks and Social Media write by Mehmet Kaya. This book was released on 2018-12-11. Influence and Behavior Analysis in Social Networks and Social Media available in PDF, EPUB and Kindle. This timely book focuses on influence and behavior analysis in the broader context of social network applications and social media. Twitter accounts of telecommunications companies are analyzed. Rumor sources in finite graphs with boundary effects by message-passing algorithms are identified. The coherent, state-of-the-art collection of chapters was initially selected based on solid reviews from the IEEE/ACM International Conference on Advances in Social Networks, Analysis, and Mining (ASONAM '17). Chapters were then improved and extended substantially, and the final versions were rigorously reviewed and revised to meet the series standards. Original chapters coming from outside of the meeting round out the coverage. The result will appeal to researchers and students working in social network and social media analysis.
Social Network Analysis - Community Detection and Evolution
Social Network Analysis - Community Detection and Evolution - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Social Network Analysis - Community Detection and Evolution write by Rokia Missaoui. This book was released on 2015-01-13. Social Network Analysis - Community Detection and Evolution available in PDF, EPUB and Kindle. This book is devoted to recent progress in social network analysis with a high focus on community detection and evolution. The eleven chapters cover the identification of cohesive groups, core components and key players either in static or dynamic networks of different kinds and levels of heterogeneity. Other important topics in social network analysis such as influential detection and maximization, information propagation, user behavior analysis, as well as network modeling and visualization are also presented. Many studies are validated through real social networks such as Twitter. This edited work will appeal to researchers, practitioners and students interested in the latest developments of social network analysis.
Social Networks and Post-Purchase Behavior
Social Networks and Post-Purchase Behavior - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Social Networks and Post-Purchase Behavior write by Mauro Maia Laruccia. This book was released on 2018. Social Networks and Post-Purchase Behavior available in PDF, EPUB and Kindle. This study aims to study the influence of social networks in post-purchase, that is, in the mentions of customers presented on the internet. Concepts of digital marketing and post-purchase behavior are discussed in this work. Digital marketing means doing marketing through digital tools. It is the set of strategic actions applied in digital media (internet and mobile technologies), to win and retain customers, increasing the company's market share. The main discussion in post-purchase behavior is assessing the cognitive adequacy of the solution chosen in the purchase of a product/service concerning an initial problem, especially when the consumer believes has been deceived. The research problem was: how can post-consumer behavior influence marketing strategies on social media? The Scup tool used as a data collection procedure for surveying social media mentions about AliExpress. As a result, after applying the filter described in the procedures, we obtained 71 records (N = 71) collected in the period from October 29, 2015, to November 4, 2015, which reflect the behavior of the consumer about the post-purchase process. The result of the popularization of social networks has changed the relationship between companies and their publics. In the past those relations was processed through official customer service channels, today is via social networks, where customers expose their positive or negative opinions about product or service purchased by a particular company. Retailers like AliExpress need to improve customer experience throw social media.
Social Networking and Community Behavior Modeling: Qualitative and Quantitative Measures
Social Networking and Community Behavior Modeling: Qualitative and Quantitative Measures - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Social Networking and Community Behavior Modeling: Qualitative and Quantitative Measures write by Safar, Maytham. This book was released on 2011-12-31. Social Networking and Community Behavior Modeling: Qualitative and Quantitative Measures available in PDF, EPUB and Kindle. Social Networking and Community Behavior Modeling: Qualitative and Quantitative Measures provides a clear and consolidated view of current social network models. This work explores new methods for modeling, characterizing, and constructing social networks. Chapters contained in this book study critical security issues confronting social networking, the emergence of new mobile social networking devices and applications, network robustness, and how social networks impact the business aspects of organizations.
Behavior Dynamics in Media-Sharing Social Networks
Behavior Dynamics in Media-Sharing Social Networks - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Behavior Dynamics in Media-Sharing Social Networks write by H. Vicky Zhao. This book was released on 2011-04-14. Behavior Dynamics in Media-Sharing Social Networks available in PDF, EPUB and Kindle. In large-scale media-sharing social networks, where millions of users create, share, link and reuse media content, there are clear challenges in protecting content security and intellectual property, and in designing scalable and reliable networks capable of handling high levels of traffic. This comprehensive resource demonstrates how game theory can be used to model user dynamics and optimize design of media-sharing networks. It reviews the fundamental methodologies used to model and analyze human behavior, using examples from real-world multimedia social networks. With a thorough investigation of the impact of human factors on multimedia system design, this accessible book shows how an understanding of human behavior can be used to improve system performance. Bringing together mathematical tools and engineering concepts with ideas from sociology and human behavior analysis, this one-stop guide will enable researchers to explore this emerging field further and ultimately design media-sharing systems with more efficient, secure and personalized services.
