Lean, Rapid and Profitable New Product Development

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Release : 2009-03-06
Genre : Business & Economics
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Book Rating : 609/5 ( reviews)

Lean, Rapid and Profitable New Product Development - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Lean, Rapid and Profitable New Product Development write by Robert G. Cooper. This book was released on 2009-03-06. Lean, Rapid and Profitable New Product Development available in PDF, EPUB and Kindle. Although many companies have introduced product innovation processes, they are still struggling to achieve the financial results they expected. This book shows how to properly balance the need for speed with the drive for profitability. It demonstrates how to maximize the value of a new product portfolio, how to streamline the product innovation process, and how to achieve growth that is both profitable and sustainable. New product success is not simply about developing new products that sell; it's about getting them to market quickly with the lowest cost and the highest return. Dr. Robert G. Cooper and Dr. Scott J. Edgett use their latest research and draw upon their combined 60 years of experience in the field to show you what the companies that continuously win at new products are doing. Top performers have discovered how to properly balance the need for speed with profitability. With a new process they call NexGen(TM) Stage-Gate(R), Dr. Cooper and Dr. Edgett show precisely how you can ensure that your innovation is not only lean and rapid but profitable as well. For more information, visit: www.stage-gate.com

Winning at New Products

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Release : 2017-09-19
Genre : Business & Economics
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Book Rating : 337/5 ( reviews)

Winning at New Products - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Winning at New Products write by Robert G. Cooper. This book was released on 2017-09-19. Winning at New Products available in PDF, EPUB and Kindle. For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success. Citing the author's most recent research, Winning at New Products showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership. Cooper outlines specific strategies for making sound business decisions at every step-from idea generation to launch. This fully updated and expanded edition is an essential resource for product developers around the world. "This is a must read. There's so much new in this book, from how to generate the breakthrough ideas, picking the winners, and driving them to market successfully." -- Philip Kotler, Professor of International Marketing, Northwestern University, Kellogg School of Management

Lean Product and Process Development, 2nd Edition

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Release : 2014-03-05
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Book Rating : 444/5 ( reviews)

Lean Product and Process Development, 2nd Edition - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Lean Product and Process Development, 2nd Edition write by Allen C. Ward. This book was released on 2014-03-05. Lean Product and Process Development, 2nd Edition available in PDF, EPUB and Kindle. "The P-51 Mustang—perhaps the finest piston engine fighter ever built—was designed and put into flight in just a few months. Specifications were finalized on March 15, 1940; the airfoil prototype was complete on September 9; and the aircraft made its maiden flight on October 26. Now that is a lean development process!" —Allen Ward and Durward Sobek, commenting on the development of the P-51 Mustang and its exemplary use of trade-off curves. Shingo Research and Professional Publication Award recipient, 2008 Despite attempts to interpret and apply lean product development techniques, companies still struggle with design quality problems, long lead times, and high development costs. To be successful, lean product development must go beyond techniques, technologies, conventional concurrent engineering methods, standardized engineering work, and heavyweight project managers. Allen Ward showed the way. In a truly groundbreaking first edition of Lean Product and Process Development, Ward delivered -- with passion and penetrating insights that cannot be found elsewhere -- a comprehensive view of lean principles for developing and sustaining product and process development. In the second edition, Durward Sobek, professor of Mechanical and Industrial Engineering at Montana State University—and one of Ward’s premier students—edits and reorganizes the original text to make it more accessible and actionable. This new edition builds on the first one by: Adding five in-depth and inspiring case studies. Including insightful new examples and illustrations. Updating concepts and tools based on recent developments in product development. Expanding the discussion around the critical concept of set-based concurrent engineering. Adding a more detailed table of contents and an index to make the book more accessible and user-friendly. The True Purpose of Product Development Ward’s core thesis is that the very aim of the product development process is to create profitable operational value streams, and that the key to doing so predictably, efficiently, and effectively is to create useable knowledge. Creating useable knowledge requires learning, so Ward also creates a basic learning model for development. But Ward not only describes the technical tools needed to make lean product and process development actually work. He also delineates the management system, management behaviors, and mental models needed. In this breakthrough text, Ward: Asks fundamental questions about the purpose and “value added” in product development so you gain a crystal clear understanding of essential issues. Shows you how to find the most common forms of “knowledge waste” that plagues product development. Identifies four “cornerstones” of lean product development gleaned from the practices of successful companies like Toyota and its partners, and explains how they differ from conventional practices. Gives you specific, practical recommendations for establishing your own lean development processes. Melds observations of effective teamwork from his military background, engineering fundamentals from his education and personal experience, design methodology from his research, and theories about management and learning from his study of history and experiences with customers. Changes your thinking forever about product development.

The Lean Machine

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Release : 2010-01-13
Genre : Business & Economics
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Book Rating : 79X/5 ( reviews)

The Lean Machine - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Lean Machine write by Dantar P. Oosterwal. This book was released on 2010-01-13. The Lean Machine available in PDF, EPUB and Kindle. In this insider guide, former Harley-Davidson executive Dantar Oosterwal offers an exclusive look at how Harley-Davidson was able to adapt in an ever-changing world to stay on top and stay in existence. From near-extinction in the early eighties, Harley-Davidson rose to worldwide recognition and is still today one of the great, iconic American motorcycle brands. In this insider guide, former Harley-Davidson executive Dantar Oosterwal offers an exclusive look at how Harley-Davidson was able to adapt in an ever-changing world to stay on top and stay in existence In The Lean Machine, you will learn about their secret weapon and go-to formula for outstanding success as well as: the day-to-day transformation at Harley-Davidson their adapted Knowledge-Based Product Development identifies universal change and improvement issues so that any company can incorporate this Rooted in Japanese productivity improvement techniques, the Knowledge-Based Product Development method helped Harley realize an unprecedented fourfold increase in throughput in half the time--powering annual growth of more than ten percent. The Lean Machine is part business journal, part analysis, and part step-by-step toolkit that will help companies in all industries achieve predictably excellent results.

Mastering Lean Product Development

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Release : 2011
Genre : Manufacturing processes
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Book Rating : 741/5 ( reviews)

Mastering Lean Product Development - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Mastering Lean Product Development write by Ronald Mascitelli. This book was released on 2011. Mastering Lean Product Development available in PDF, EPUB and Kindle.