Leveraging Corporate Responsibility - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Leveraging Corporate Responsibility write by C. B. Bhattacharya. This book was released on 2011-09-15. Leveraging Corporate Responsibility available in PDF, EPUB and Kindle. This book shows how companies can maximize the value of their CR initiatives by fostering strong stakeholder relationships.
Leveraging Corporate Responsibility
Leveraging Corporate Responsibility - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Leveraging Corporate Responsibility write by C. B. Bhattacharya. This book was released on 2011-09-15. Leveraging Corporate Responsibility available in PDF, EPUB and Kindle. The corporate social and environmental responsibility movement, known more generally as corporate responsibility (CR), shows little sign of waning. Almost all large corporations now run some form of corporate responsibility program. Despite this widespread belief that CR can simultaneously improve societal welfare and corporate performance, most companies are largely in the dark when it comes to understanding how their stakeholders think and feel about these programs. This book argues that all companies must understand how and why stakeholders react to such information about companies and their actions. It examines the two most important stakeholder groups to companies - consumers and employees - to comprehend why, when and how they react to CR. Armed with this insight, it shows how companies can maximize the value of their CR initiatives by fostering strong stakeholder relationships to develop, implement and evaluate compelling social responsibility programs that generate value for both the company and its stakeholders.
Small Actions, Big Difference
Small Actions, Big Difference - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Small Actions, Big Difference write by CB Bhattacharya. This book was released on 2019-09-17. Small Actions, Big Difference available in PDF, EPUB and Kindle. Despite dire warnings about global warming, carbon emissions by the world’s largest companies are increasing and only a few companies have strategies for managing carbon emissions and water resources. So what separates the best from the rest? In one word, the answer is ownership: companies that are winning at sustainability have created the conditions for their stakeholders to own sustainability and reap the benefits that come with deeper experience with and ownership of social and environmental issues: a happier, more productive workforce, increased customer loyalty, higher stock valuations, and greater long-term profits. Based on interviews with 25 global multinational corporations as well as employees, middle managers, and senior leaders across multiple sectors, this is the first book to connect sustainability to the theory and principles of psychological ownership and to propose a succinct, easy-to-digest model for managerial use. Watch the author talking about the themes in the book at the TedX: https://www.youtube.com/watch?v=7XpmsD2b76U
21st Century Corporate Citizenship
21st Century Corporate Citizenship - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook 21st Century Corporate Citizenship write by Dave Stangis. This book was released on 2017-03-27. 21st Century Corporate Citizenship available in PDF, EPUB and Kindle. This book presents a step-by-step process aimed at helping you create the most successful business possible in the 21st century competitive landscape, empowering corporate citizenship professionals to accelerate their credibility within their company as an effective contributor who understands their company’s strategy and who creates value.
Just Good Business
Just Good Business - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Just Good Business write by Kellie McElhaney. This book was released on 2008-11. Just Good Business available in PDF, EPUB and Kindle. "Just Good Business" shows leaders and managers how to develop a unifying strategy for guiding their corporate social responsibility (CSR)--and why it's critical to embed CSR initiatives into larger corporate strategy.
