Multimodal Theory and Methodology

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Release : 2020-02-18
Genre : Language Arts & Disciplines
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Book Rating : 840/5 ( reviews)

Multimodal Theory and Methodology - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Multimodal Theory and Methodology write by Sigrid Norris. This book was released on 2020-02-18. Multimodal Theory and Methodology available in PDF, EPUB and Kindle. This concise guide outlines core theoretical and methodological developments of the growing field of Multimodal (Inter)action Analysis. The volume unpacks the foundational relationship between multimodality and language and the key concepts which underpin the analysis of multimodal action and interaction and the study of multimodal identity. A focused overview of each concept charts its historical development, reviews the essential literature, and outlines its underlying theoretical frameworks and how it links to analytical tools. Norris illustrates the concept in practice via the inclusion of examples and an image-based transcript, table, or graph. The book provides a succinct overview of the latest research developments in the field of Multimodal (Inter)action Analysis for early career scholars in the field as well as established researchers looking to stay up-to-date on core developments and learn more about a complementary approach to systemic functional and social semiotic frameworks.

Multimodality in Practice

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Release : 2012-05-22
Genre : History
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Book Rating : 322/5 ( reviews)

Multimodality in Practice - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Multimodality in Practice write by Sigrid Norris. This book was released on 2012-05-22. Multimodality in Practice available in PDF, EPUB and Kindle. In this wide-ranging collection, contributors present examples of multimodal discourse analysis in practice. The book illustrates new theoretical, methodological and empirical research into new technologies such as the internet, software, CD-ROM, video, and older technologies such as film, newspapers, brands or billboards. Each chapter demonstrates how aspects of multimodal theory and method can be used to conduct research into these and other multimodal texts.

Multimodality in Writing

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Release : 2015-06-29
Genre : Language Arts & Disciplines
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Book Rating : 197/5 ( reviews)

Multimodality in Writing - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Multimodality in Writing write by Arlene Archer. This book was released on 2015-06-29. Multimodality in Writing available in PDF, EPUB and Kindle. Multimodality in Writing attempts to generate and apply new theories, disciplines and methods to account for semiotic processes in texts and during text production. It thus showcases new directions in multimodal research and theorizing writing practices from a multimodal perspective. It explores texts, producers of texts, and readers of texts. It also focuses on teaching multimodal text production and writing pedagogy from different domains and disciplines, such as rhetoric and writing composition, architecture, mathematics, film-making, science and the newsroom. Multimodality in Writing explores the kinds of methodological approaches that can augment social semiotic approaches to analyzing and teaching writing, including rhetoric, Systemic Functional Linguistics, ethnographic approaches, and genre pedagogy. Much of the research shows how the regularities of modes and interest of sign makers are socially shaped to realize convention. Because of this, the approaches are strongly underpinned by social and cultural theories of representation and communication.

Multimodality

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Release : 2010
Genre : Language Arts & Disciplines
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Book Rating : 607/5 ( reviews)

Multimodality - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Multimodality write by Gunther R. Kress. This book was released on 2010. Multimodality available in PDF, EPUB and Kindle. Gunther Kress, a pioneer in the field of multimodality and the co-author of the bestselling Reading Images, produces a comprehensive theoretical framework for the study of the topic providing sample analyses and suggestions for further reading.

Discourse and Technology

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Release : 2004-02-16
Genre : Language Arts & Disciplines
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Book Rating : 117/5 ( reviews)

Discourse and Technology - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Discourse and Technology write by Philip LeVine. This book was released on 2004-02-16. Discourse and Technology available in PDF, EPUB and Kindle. The overarching theme of Discourse and Technology is cutting-edge in the field of linguistics: multimodal discourse. This volume opens up a discussion among discourse analysts and others in linguistics and related fields about the two-fold impact of new communication technologies: The impact on how discourse data is collected, transcribed, and analyzed—and the impact that these technologies are having on social interaction and discourse. As inexpensive tape recorders allowed the field to move beyond text, written or printed language, to capture talk—discourse as spoken language—the information explosion (including cell phones, video recorders, Internet chat rooms, online journals, and the like) has moved those in the field to recognize that all discourse is, in various ways, "multimodal," constructed through speech and gesture, as well as through typography, layout, and the materials employed in the making of texts. The contributors have responded to the expanding scope of discourse analysis by asking five key questions: Why should we study discourse and technology and multimodal discourse analysis? What is the role of the World Wide Web in discourse analysis? How does one analyze multimodal discourse in studies of social actions and interactions? How does one analyze multimodal discourse in educational social interactions? and, How does one use multimodal discourse analyses in the workplace? The vitality of these explorations opens windows onto even newer horizons of discourse and discourse analysis.