Paul McCarthy - Revised and Expanded Edition

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Release : 2016-05-23
Genre : Art
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Book Rating : 936/5 ( reviews)

Paul McCarthy - Revised and Expanded Edition - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Paul McCarthy - Revised and Expanded Edition write by . This book was released on 2016-05-23. Paul McCarthy - Revised and Expanded Edition available in PDF, EPUB and Kindle. Definitive monograph on America's most challenging and influential artist Los-Angeles-based artist Paul McCarthy (b.1945) creates Disneyesque installations, sculptures of animal/vegetable/human hybrids and slapstick performances in a purge of a national subconscious. The psycho-sexual desires and anxieties induced by the media and the built environment of contemporary America emerge in his collisions of plastic prosthetic limbs and condiments that stand in for bodily fluids. These works have been variously deployed: through live actions, often documented on video, and more recently in outsized figures and artificial rural environments, combined in overtly sexual ways. McCarthy's work echoes that of European artists such as Joseph Beuys or the Viennese Aktionistes, but gives 'action art' a postmodern twist. This new revised and expanded edition includes contributions by luminaries such as Kristine Stiles, Ralph Rugoff, Massimiliano Gioni and Robert Storr.

Paul McCarthy

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Release : 1995
Genre :
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Book Rating : /5 ( reviews)

Paul McCarthy - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Paul McCarthy write by Paul McCarthy. This book was released on 1995. Paul McCarthy available in PDF, EPUB and Kindle.

Pay for Your Pleasures

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Release : 2013-06-11
Genre : Art
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Book Rating : 06X/5 ( reviews)

Pay for Your Pleasures - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Pay for Your Pleasures write by Cary Levine. This book was released on 2013-06-11. Pay for Your Pleasures available in PDF, EPUB and Kindle. Focuses on work by the three artists from the 1970s through the 1990s. Examines their participation in subcultural music scenes and discovers a common political strategy which lead them to create strange and unseemly imates that test the limites of art, gender roles, sex, acceptable behavior, poor taste, and the gag reflex.

The Paul McCarthy Purple Book

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Release : 2017
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Book Rating : /5 ( reviews)

The Paul McCarthy Purple Book - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Paul McCarthy Purple Book write by . This book was released on 2017. The Paul McCarthy Purple Book available in PDF, EPUB and Kindle.

Buyer Personas Revised and Expanded

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Release : 2024-07-30
Genre : Business & Economics
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Book Rating : 336/5 ( reviews)

Buyer Personas Revised and Expanded - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Buyer Personas Revised and Expanded write by Jim Kraus. This book was released on 2024-07-30. Buyer Personas Revised and Expanded available in PDF, EPUB and Kindle. A fresh look into understanding your prospective customer's buying decisions to influence them and win more business Building on the groundbreaking success of the first edition, this newly revised and updated version of Buyer Personas enables marketers to stop wasting time and resources on their best guesses and start drilling down to understand what buyers truly care about—then harness this newfound knowledge to create strategies and messages that break through the clutter and reach buyers on their level. In a world where buyers frequently struggle to get the information they need to evaluate competitive alternatives and feel confident in their choices, this book lays out a step-by-step approach used by hundreds of companies to understand what buyers want to know and experience as they search for a solution to meet their needs, weigh their options, and make a buying decision. In this book, you'll learn: Why understanding the buying decision is far more important than knowing a few things about the individuals or roles involved in that decision How to develop a modern Buyer Persona based on five types of buying insights that will inform nearly every marketing and sales decision you make Why interviewing recent buyers is the best way to develop your Buyer Persona and how to do it effectively How to use AI and quantitative survey research to enhance your Buyer Persona Ways to use Buyer Persona insights to increase awareness of your products and services, drive consideration, and convert more business The revised and expanded Buyer Personas is a complete guide to go beyond benefit-heavy, undifferentiated marketing and focus only on what buyers care about most. It earns a well-deserved spot on the bookshelves of entrepreneurs, executives, marketers, and other business professionals looking to influence their prospective buyers.