Political Reputation Management - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Political Reputation Management write by Christian Schnee. This book was released on 2014-12-17. Political Reputation Management available in PDF, EPUB and Kindle. It is widely assumed that a competitive political environment of public distrust and critical media forces political parties to manage communications and reputations strategically, but is this really true? Comprehensive control of communications in a fast-moving political and media setting isoften upset by events outside the communicator’s control, taking over the news agenda andchanging the political narrative. Based on interviews with leading communicators and journalists, this book explores the tensions between a planned, strategic communications approach and a reactive, tactical one. The interviewees, who over the past 15 years have been instrumental in presenting and shaping the public persona of party leaders and Prime Ministers, include, amongst others, William Hague, Ian Duncan-Smith, Michael Howard, David Cameron, Tony Blair and Gordon Brown.It draws a unique picture of how political reputations are managed and, ultimately, confirms the discrepancy between what political communications management is thought to be, and how communications practitioners actually operate. This book empirically reviews political communications practice in order to analyse to what degree reality matches the concepts of strategic communications management. This will be essential reading for researchers, educators and advanced students in public relations, communications studies and marketing.
Political Reputation Management
Political Reputation Management - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Political Reputation Management write by Christian Schnee. This book was released on 2014-12-17. Political Reputation Management available in PDF, EPUB and Kindle. It is widely assumed that a competitive political environment of public distrust and critical media forces political parties to manage communications and reputations strategically, but is this really true? Comprehensive control of communications in a fast-moving political and media setting isoften upset by events outside the communicator’s control, taking over the news agenda andchanging the political narrative. Based on interviews with leading communicators and journalists, this book explores the tensions between a planned, strategic communications approach and a reactive, tactical one. The interviewees, who over the past 15 years have been instrumental in presenting and shaping the public persona of party leaders and Prime Ministers, include, amongst others, William Hague, Ian Duncan-Smith, Michael Howard, David Cameron, Tony Blair and Gordon Brown.It draws a unique picture of how political reputations are managed and, ultimately, confirms the discrepancy between what political communications management is thought to be, and how communications practitioners actually operate. This book empirically reviews political communications practice in order to analyse to what degree reality matches the concepts of strategic communications management. This will be essential reading for researchers, educators and advanced students in public relations, communications studies and marketing.
Organizational Reputation in the Public Sector
Organizational Reputation in the Public Sector - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Organizational Reputation in the Public Sector write by Arild Wæraas. This book was released on 2014-10-30. Organizational Reputation in the Public Sector available in PDF, EPUB and Kindle. A favorable reputation is an asset of importance that no public sector entity can afford to neglect because it gives power, autonomy, and access to critical resources. However, reputations must be built, maintained, and protected. As a result, public sector organizations in most OECD countries have increased their capacity for managing reputation. This edited volume seeks to describe, explain, and critically analyze the significance of organizational reputation and reputation management activities in the public sector. This book provides a comprehensive first look at how reputation management and branding efforts in public organizations play out, focusing on public agencies as formal organizations with their own hierarchies, identities, and cultures – existing in a network of other public organizations with similar or different functions, power, and reputation. From this unique organizational perspective, the chapters in this volume examine issues such as organizational identity, power, conflict, politics, culture, and symbolism within the public sector. Paying specific attention to strategies and processes, and illustrating with examples from the countries of Belgium, Denmark, Norway, Ireland, Israel, Italy, and Sweden, the book deepens our understanding of reputation management efforts at various levels of government.
Character Assassination and Reputation Management
Character Assassination and Reputation Management - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Character Assassination and Reputation Management write by Eric B. Shiraev. This book was released on 2021-08-16. Character Assassination and Reputation Management available in PDF, EPUB and Kindle. This lively book offers the first comprehensive examination of character assassination. In modern politics as well as in historical times, character attacks abound. Words and images, like psychological weapons, have sullied or destroyed numerous individual reputations. How does character assassination "work" and when or why does it not? Are character attacks getting worse in the age of social media? Why do many people fail when they are under character attack? How should they prevent attacks and defend against them? Moving beyond discussions about corporate reputation management and public relations canons, Character Assassination and Reputation Management is designed to help understand, critically analyze, and effectively defend against such attacks. Written by an international and interdisciplinary team of experts, the book begins with a discussion of theoretical and applied features of the "five pillars" of character assassination: (1) the attacker, (2) the target, (3) the media, (4) the audience, and (5) the context. The remaining chapters present engaging in-depth discussions and case studies suitable for homework and class discussion. These cases include: Historic figures Leaders from modern times Women in politics U.S. presidents World leaders Political autocrats Democratic leaders Scientists Celebrities Featuring an extensive glossary of key terms, critical thinking exercises, and summaries to encourage problem-based learning, Character Assassination and Reputation Management will prove invaluable to the undergraduate and postgraduate students in communication, political science, global affairs, history, sociology, and psychology departments.
Managing Online Reputation
Managing Online Reputation - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Managing Online Reputation write by Charlie Pownall. This book was released on 2015-09-29. Managing Online Reputation available in PDF, EPUB and Kindle. Managing Online Reputation is a comprehensive look at online reputation management. Drawing on recent examples of organizations managing their online reputations effectively and ineffectively, it provides a practical and visual tool-kit of processes and techniques to help limit and respond effectively to negative situations on social media.
