Programming for TV, Radio, and Cable - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Programming for TV, Radio, and Cable write by Edwin T. Vane. This book was released on 1994. Programming for TV, Radio, and Cable available in PDF, EPUB and Kindle. Programming TV, Radio, and Cable provides an in-depth look at the roles and responsibilities of television, radio and cable programmers. You will discover how programmers come up with ideas, how those ideas are developed into programming, how the show ideas are pitched to the buyer, how the program schedule is created, how the success or failure of individual shows and the program schedule as a whole is determined and what, if anything, can be done to save shows. Each topic is explored, then applied to three different media: television, radio and cable. Numerous illustrations and real-life examples bring this topic alive and present you with a realistic view of today's programming issues.
Programming for TV, Radio & The Internet
Programming for TV, Radio & The Internet - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Programming for TV, Radio & The Internet write by Lynne Gross. This book was released on 2012-11-12. Programming for TV, Radio & The Internet available in PDF, EPUB and Kindle. Where do program ideas come from? How are concepts developed into saleable productions? Who do you talk to about getting a show produced? How do you schedule shows on the lineup? What do you do if a series is in trouble? The answers to these questions, and many more, can be found in this comprehensive, in-depth look at the roles and responsibilities of the electronic media programmer. Topics include: Network relationships with affiliates, the expanded market of syndication, sources of programming for stations and networks, research and its role in programming decisions, fundamental appeals to an audience and what qualities are tied to success, outside forces that influence programming, strategies for launching new programs or saving old ones. Includes real-life examples taken from the authors' experiences, and 250+ illustrations!
Broadcast/cable Programming
Broadcast/cable Programming - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Broadcast/cable Programming write by Susan Tyler Eastman. This book was released on 1993. Broadcast/cable Programming available in PDF, EPUB and Kindle. This widely used text (over 250 adoptions) offers a current strategies approach to broadcast and cable programming, with network/local and commercial/noncommercial perspectives. It focuses on three primary responsibilities of programming executives: (1) evaluating audiences and programs; (2) selecting programs; and (3) scheduling, or organizing, programs into coherent program services. The book is divided into five major sections: Part One introduces the concepts and vocabulary for understanding the remaining chapters; Parts Two through Five look at programming strategy respectively for television, cable, radio, and public broadcasting from the perspective of industry programming experts.
Media Programming
Media Programming - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Media Programming write by David Wise. This book was released on 2010-08. Media Programming available in PDF, EPUB and Kindle. The media industry plays a vital role in informing and entertaining the public. Media ownership and the availability of diverse programming have been a long-standing concern of Congress. Despite numerous programming choices in TV and radio available to the public, independently produced programming ¿ that is, programming not affiliated with broadcast networks or cable operators ¿ has decreased through the years. This report discusses: (1) the extent to which the sources of TV programming have changed over the last decade; (2) the factors industry stakeholders identified as affecting the availability of independent TV programming; and (3) the factors industry stakeholders identified as influencing programming decisions in radio. Illus.
Media Programming
Media Programming - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Media Programming write by Susan Tyler Eastman. This book was released on 2012-03-01. Media Programming available in PDF, EPUB and Kindle. Current, relevant, and student-friendly, MEDIA PROGRAMMING, 9E, International Edition delivers the most accurate coverage of the techniques and strategies used in the programming industry today. Reflecting the latest developments from real-world practice, this market-leading text covers all aspects of media programming for broadcast and cable television, radio, and the Internet with clear illustrations and examples to which you can relate. It offers in-depth coverage of emerging trends, including multiplatform strategies, cross-media, new media, high definition media, new programming strategies, and wireless and pay-per-view media. It explains how programs (units of content) are selected (or not selected), arranged, evaluated and promoted with the need to consider pressures from technology, financing, regulations, policies, and marketing. Covering the latest trends and issues in the industry, MEDIA PROGRAMMING, 9E, International Edition includes practical examples, insight from noted industry authorities, a useful website, and an expanded glossary to reflect the latest trade jargon and practices.
