Psychological Ownership and Consumer Behavior - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Psychological Ownership and Consumer Behavior write by Joann Peck. This book was released on 2018-05-02. Psychological Ownership and Consumer Behavior available in PDF, EPUB and Kindle. This pathbreaking volume expands on the construct of psychological ownership, placing it in the contexts of both individual consumer behavior and the wider decision-making of consumer populations. An individual’s feeling of ownership toward a target represents the perception that something is “mine!”, and is highly relevant to buying and relating to specific goods, economic and health decision-making and, especially salient given today’s privacy concerns, psychological ownership of digital content and personal data. Experts analyze the social conditions and cognitive processes concerning shared consumer experiences and psychological ownership. Contributors also discuss possibilities for socially responsible forms of psychological ownership using examples from environmental causes, and the behavioral mechanisms involved when psychological ownership becomes problematic, as in cases of hoarding. Included among the topics: Evidence from young children suggesting that even legal ownership is fundamentally psychological. Ownership, the extended self, and the extended object. Psychological ownership in financial decisions. The intersection of ownership and design. Can consumers perceive collective psychological ownership of an organization? Whose experience is it, anyway? Psychological ownership and enjoyment of shared experiences. Psychological ownership as a facilitator of sustainable behaviors including stewardship. Future research avenues in psychological ownership. Psychological Ownership and Consumer Behavior pinpoints research topics and real-world issues that will define the field in the coming years. It will be especially useful in graduate classes in marketing, consumer behavior, policy interventions, and business psychology.
Psychological Ownership and the Organizational Context
Psychological Ownership and the Organizational Context - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Psychological Ownership and the Organizational Context write by Jon L. Pierce. This book was released on 2011. Psychological Ownership and the Organizational Context available in PDF, EPUB and Kindle. Psychological ownership as a phenomenon and construct attracts an increasing number of scholars in a variety of fields. This volume presents a comprehensive and up-to-date review of the psychological ownership literature with particular attention paid to the theory, research evidence, and comments on managerial applications. the authors address key elements that examine an employee's ownership feelings for his or her employing organization. the chapters address, among others, the following themes: the meaning of psychological ownership, the genesis of ownership feelings, the experiences and paths down which people travel that give rise to experiences of ownership, and the consequences (the personal and work outcomes) that stem from the sense of ownership. While the majority of the book is focused on feelings of ownership that exist at the individual-level, the authors introduce the construct of collective psychological ownership as well. This work acknowledges that teamwork has become increasingly commonplace in organizations and that like individuals, teams can come to a collective sense of ownership for a variety of targets within their work environment. the book closes by drawing upon the existing science of psychological ownership to provide a perspective on its applied (managerial) implications. This book will make a noteworthy addition to scholars' libraries: university libraries will also value it among their collections. Students of organizational psychology, management, organizational behavior, sociology and communication and their professors will find much of interest here.
The Psychology of Consumer Behavior
The Psychology of Consumer Behavior - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Psychology of Consumer Behavior write by Brian Mullen. This book was released on 2013-06-17. The Psychology of Consumer Behavior available in PDF, EPUB and Kindle. After years of study in the area of consumer behavior, Mullen and Johnson bring together a broad survey of small answers to a big question: "Why do consumers do what they do?" This book provides an expansive, accessible presentation of current psychological theory and research as it illuminates fundamental issues regarding the psychology of consumer behavior. The authors hypothesize that an improved understanding of consumer behavior could be employed to more successfully influence consumers' use of products, goods, and services. At the same time, an improved understanding of consumer behavior might be used to serve as an advocate for consumers in their interactions in the marketplace.
Social Psychology of Consumer Behavior
Social Psychology of Consumer Behavior - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Social Psychology of Consumer Behavior write by Michaela Wanke. This book was released on 2008-12-16. Social Psychology of Consumer Behavior available in PDF, EPUB and Kindle. This volume provides coverage of the latest social-psychological research into consumer behavior, including cognitive and affective processes, media influences, and self-regulation.
To Have, Or to Feel Like Having
To Have, Or to Feel Like Having - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook To Have, Or to Feel Like Having write by Dan Li. This book was released on 2018. To Have, Or to Feel Like Having available in PDF, EPUB and Kindle. This dissertation is among one of the first to introduce the concept of psychological ownership (Jussila, Tarkiainen, Sarstedt, and Hair, 2015) into consumer well-being research. Previous studies explored how “having” something makes people happy, but they all tend to view “having” as a state of legal ownership over the objects, and neglect the role of psychological ownership. According to self-determination theory, the author suggests that psychological ownership has a stronger impact on happiness than legal ownership, because the routes to psychological ownership satisfy the basic psychological needs including competence, autonomy, and relatedness. Through three experiments, the results show: 1) consumers feel happier when they have a higher psychological ownership over an item, e.g. a book rent form a library, regardless of whether they legally own the item. This effect is mediated by the satisfaction of basic psychological needs; 2) consumers anticipate greater happiness from a product that they customized as a gift either for themselves or for their friends. This effect is mediated by increased psychological ownership towards the gift through customization; 3) experiential framing of marketing messages influence consumers’ psychological ownership positively towards the advertised product, which in turn generates greater anticipated happiness. Theoretically, this dissertation contributes to the literature by providing an enhanced understanding of consumer happiness by uncovering the role of psychological ownership in the buying process. Practically, the study will help marketers make their products/services as a better candidate for the target of psychological ownership through message design and user experience design. The research on psychological ownership in consumer well-being is still in infancy. Future research should examine the effect of psychological ownership on sustainable consumer behaviors including reducing overconsumption, encouraging recycling, and promoting sharing economy as ways to enhance well-being.
