Research Strategies for Small Businesses - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Research Strategies for Small Businesses write by Don E. Gudmundson. This book was released on 2016-07-22. Research Strategies for Small Businesses available in PDF, EPUB and Kindle. This book, originally published in 1996, develops a model of information gathering for small businesses. Whilst all small business owners gather and process some information, the quality and types of information gathered is limited. Size and resource constraints force small business owners to make difficult decisions related to the research that they conduct. The model developed in this book is tested in part through a study of the information gathering practices of small owners/managers in the landscaping industry in Wisconsin, USA.
Research Strategies for Small Businesses
Research Strategies for Small Businesses - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Research Strategies for Small Businesses write by Don E. Gudmundson. This book was released on 2016-07-22. Research Strategies for Small Businesses available in PDF, EPUB and Kindle. This book, originally published in 1996, develops a model of information gathering for small businesses. Whilst all small business owners gather and process some information, the quality and types of information gathered is limited. Size and resource constraints force small business owners to make difficult decisions related to the research that they conduct. The model developed in this book is tested in part through a study of the information gathering practices of small owners/managers in the landscaping industry in Wisconsin, USA.
Research Anthology on Small Business Strategies for Success and Survival
Research Anthology on Small Business Strategies for Success and Survival - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Research Anthology on Small Business Strategies for Success and Survival write by Information Resources Management Association. This book was released on 2021-06-25. Research Anthology on Small Business Strategies for Success and Survival available in PDF, EPUB and Kindle. Running a small business provides opportunity for greater success, increased growth, and potentially the chance to move to the global business arena, yet also much more risk. Small businesses not only have less employment, but also less annual revenue than a regular-sized business. With the growth of large corporations and chain businesses, it has become harder to maintain the survival of a small business. The COVID-19 pandemic has also brought more pressure onto the already unsteady survival of small businesses, due to forced closures, decreased agility, fewer technological innovations, and smaller customer bases. The Research Anthology on Small Business Strategies for Success and Survival offers current strategies for small businesses that can be utilized in order to maintain equal footing during challenging times. With the proper strategies available to small business owners, small businesses could not only survive, but also excel despite the environment that surrounds them. Covering topics including decision management, new supportive technologies, sustainable development, and micro-financing, this text is ideal for small business owners, entrepreneurs, startup companies, family-owned and operated businesses, restaurateurs, local retailers, managers, executives, academicians, researchers, and students.
Service Marketing Strategies for Small and Medium Enterprises: Emerging Research and Opportunities
Service Marketing Strategies for Small and Medium Enterprises: Emerging Research and Opportunities - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Service Marketing Strategies for Small and Medium Enterprises: Emerging Research and Opportunities write by Rahman, Muhammad Sabbir. This book was released on 2018-12-04. Service Marketing Strategies for Small and Medium Enterprises: Emerging Research and Opportunities available in PDF, EPUB and Kindle. The contribution of small and medium enterprises (SMEs) is acknowledged as an influential engine to economic growth. However, the biggest challenge faced by these SMEs is the lack of competitive service offerings for their target customers due to unstandardized products and a lack of consumer engagement and strategies. Service Marketing Strategies for Small and Medium Enterprises: Emerging Research and Opportunities is an essential reference source that provides guidelines on how SMEs can achieve sustainability through positive marketing outcomes and effective customer services. Featuring research on the assessment of SMEs’ customer service expectation, listening to customers through qualitative research, service quality model and its marketing implications, integrated marketing communications for SME environments, effective service encounters, and relationship developing strategies for SMEs, this publication provides new models for managers, industry professionals, academicians, and researchers.
Handbook of Research Methods and Applications in Entrepreneurship and Small Business
Handbook of Research Methods and Applications in Entrepreneurship and Small Business - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Handbook of Research Methods and Applications in Entrepreneurship and Small Business write by Alan Carsrud. This book was released on 2014-02-28. Handbook of Research Methods and Applications in Entrepreneurship and Small Business available in PDF, EPUB and Kindle. This thought provoking book builds on existing research traditions that make small business, entrepreneurship and family business a resource rich arena for study.
