Sales Management for Improved Organizational Competitiveness and Performance

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Author :
Release : 2022
Genre : Competition
Kind :
Book Rating : 307/5 ( reviews)

Sales Management for Improved Organizational Competitiveness and Performance - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Sales Management for Improved Organizational Competitiveness and Performance write by José Duarte Santos. This book was released on 2022. Sales Management for Improved Organizational Competitiveness and Performance available in PDF, EPUB and Kindle. "This book will present knowledge and skills to allow readers with the ability to understand and apply different concepts, techniques and tools in the sales area, highlighting the influences of management, marketing and technology on sales and presenting trends in the digital transformation that is taking place in organizations"--

Sales Management for Improved Organizational Competitiveness and Performance

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Author :
Release : 2022-05-27
Genre : Business & Economics
Kind :
Book Rating : 326/5 ( reviews)

Sales Management for Improved Organizational Competitiveness and Performance - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Sales Management for Improved Organizational Competitiveness and Performance write by Santos, José Duarte. This book was released on 2022-05-27. Sales Management for Improved Organizational Competitiveness and Performance available in PDF, EPUB and Kindle. With the recent digital developments within marketing, the alignment between sales and marketing has become increasingly important as it has the potential to improve sales, customer relations, and customer satisfaction. The evolution of technology has also been promoting changes in the sales process, which provides new opportunities and challenges for enterprises at various levels. Sales Management for Improved Organizational Competitiveness and Performance highlights the influences of management, marketing, and technology on sales and presents trends in sales, namely the digital transformation that is taking place in organizations. The book also considers innovative concepts, techniques, and tools in the sales area. Covering a wide range of topics such as digital transformation, sales communication, and social media marketing, this reference work is ideal for managers, marketers, researchers, scholars, practitioners, academicians, instructors, and students.

Management and Marketing for Improved Retail Competitiveness and Performance

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Author :
Release : 2023-07-28
Genre : Business & Economics
Kind :
Book Rating : 761/5 ( reviews)

Management and Marketing for Improved Retail Competitiveness and Performance - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Management and Marketing for Improved Retail Competitiveness and Performance write by Santos, José Duarte. This book was released on 2023-07-28. Management and Marketing for Improved Retail Competitiveness and Performance available in PDF, EPUB and Kindle. The growth of companies' online presences is an unquestionable reality. However, not everything goes online, and the physical presences of companies continue to exist, with the physical retail point of sale as a place for experimentation and immediate consumption, brand showroom, and support for online sales, which are fundamental to the shopping experience. Managing a retail point of sale implies acting on several fronts, bearing in mind the market requirements, the point of sale's brand strategy, the strategies of the brands being sold, and all other aspects related to the management of a business, while considering the specificities of a retail point of sale. Management and Marketing for Improved Retail Competitiveness and Performance provides knowledge and skills to allow readers to understand and apply the different concepts, techniques, and tools to manage a retail point of sale in the various aspects of a business. Covering key topics such as advertising, client loyalty, and merchandising, this premier reference source is ideal for business owners, managers, marketers, researchers, scholars, academicians, practitioners, instructors, and students.

Sales Management

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Author :
Release : 2003
Genre : Management
Kind :
Book Rating : 525/5 ( reviews)

Sales Management - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Sales Management write by R K Srivastava. This book was released on 2003. Sales Management available in PDF, EPUB and Kindle. The survival and of many products and companies depend upon the marketing strategies adopted by them. In the rapidly changing scenario of markets, when even propaganda and advertisements are unable to do the magic, it is the dedicated marketing professionals who compel the customer to purchase their goods and services. In today’s business strategies, production of goods and services are not the end and means of everything. Neither financial or personnel management, nor inventory or time management are important today. It is Sales Management which has the last laugh over every other aspect of the business. Many a time it has been seen hat a better quality product or service has given place to an inferior quality product or service only due to superb marketing management. This book is a path-breaking effort and opens up a new dimension in the field of sales management, which is suitable to the present day needs and requirements. It takes into consideration the different academic aspects of Marketing and Sales Management for undergraduate and postgraduate students. This book would be of great help to managerial practitioners at any organizational level who are responsible for a function, department or a set of responsibilities.

Sales Management. Simplified.

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Author :
Release : 2015-10-21
Genre : Business & Economics
Kind :
Book Rating : 447/5 ( reviews)

Sales Management. Simplified. - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Sales Management. Simplified. write by Mike Weinberg. This book was released on 2015-10-21. Sales Management. Simplified. available in PDF, EPUB and Kindle. Packed with case studies, Sales Management. Simplified. offers a proven formula for prospecting, developing, and closing deals—in your time, on your terms. Why do sales organizations fall short? Every day, expert consultants like Mike Weinberg are called on by companies to find the answer - and it's one that may surprise you. Typically, the issue lies not with the sales team but with how it is being led. Through their attitude and actions, senior executives and sales managers can unknowingly undermine performance. Weinberg tells it straight by calling out the problems plaguing sales forces and the costly mistakes made by even the best-intentioned sales managers. The good news is that with the right guidance, results can be transformed. In Sales Management. Simplified., Weinberg teaches managers how to: Implement a simple framework for sales leadership Foster a healthy, high-performance sales culture Conduct productive meetings Put the right people in the right roles Retain top producers and remediate underperformers Point salespeople at the proper targets Blending blunt, practical advice with funny stories and examples from the field, Sales Management. Simplified. delivers the tools every sales manager needs to succeed. Managing sales doesn't have to be complicated, and the solution starts with you!