Social Networks & Social Network Analysis in Companies

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Release : 2011-10-04
Genre : Business & Economics
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Book Rating : 418/5 ( reviews)

Social Networks & Social Network Analysis in Companies - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Social Networks & Social Network Analysis in Companies write by Markus Hoffmann. This book was released on 2011-10-04. Social Networks & Social Network Analysis in Companies available in PDF, EPUB and Kindle. Seminar paper from the year 2011 in the subject Business economics - Offline Marketing and Online Marketing, Management Center Innsbruck, language: English, abstract: This term paper is about Social Networks, Social Network Analysis, as well as its use in marketing and its history. Chapter 2 “The Internal Power of Social Networks” is about the question of what a Social Network is and about the History of Social Network Analysis. It also examines social networks in companies, the question of how executives can create energy in companies and the most common problems that typically come along with social networks in companies. Chapter 3 “The External Use of Social Networks” explains how companies can gain and maintain social capital and make use of the modern forms of social media. It also gives some general advise on the most popular social networking platforms.

Social Networks and Social Network Analysis in Companies

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Author :
Release : 2011-10
Genre : Business & Economics
Kind :
Book Rating : 574/5 ( reviews)

Social Networks and Social Network Analysis in Companies - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Social Networks and Social Network Analysis in Companies write by Markus Hoffmann. This book was released on 2011-10. Social Networks and Social Network Analysis in Companies available in PDF, EPUB and Kindle. Seminar paper from the year 2011 in the subject Business economics - Marketing, Corporate Communication, CRM, Market Research, Social Media, Management Center Innsbruck, language: English, abstract: This term paper is about Social Networks, Social Network Analysis, as well as its use in marketing and its history. Chapter 2 "The Internal Power of Social Networks" is about the question of what a Social Network is and about the History of Social Network Analysis. It also examines social networks in companies, the question of how executives can create energy in companies and the most common problems that typically come along with social networks in companies. Chapter 3 "The External Use of Social Networks" explains how companies can gain and maintain social capital and make use of the modern forms of social media. It also gives some general advise on the most popular social networking platforms.

Social Network Analysis for Startups

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Release : 2011-10-06
Genre : Business & Economics
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Book Rating : 462/5 ( reviews)

Social Network Analysis for Startups - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Social Network Analysis for Startups write by Maksim Tsvetovat. This book was released on 2011-10-06. Social Network Analysis for Startups available in PDF, EPUB and Kindle. Does your startup rely on social network analysis? This concise guide provides a statistical framework to help you identify social processes hidden among the tons of data now available. Social network analysis (SNA) is a discipline that predates Facebook and Twitter by 30 years. Through expert SNA researchers, you'll learn concepts and techniques for recognizing patterns in social media, political groups, companies, cultural trends, and interpersonal networks. You'll also learn how to use Python and other open source tools—such as NetworkX, NumPy, and Matplotlib—to gather, analyze, and visualize social data. This book is the perfect marriage between social network theory and practice, and a valuable source of insight and ideas. Discover how internal social networks affect a company’s ability to perform Follow terrorists and revolutionaries through the 1998 Khobar Towers bombing, the 9/11 attacks, and the Egyptian uprising Learn how a single special-interest group can control the outcome of a national election Examine relationships between companies through investment networks and shared boards of directors Delve into the anatomy of cultural fads and trends—offline phenomena often mediated by Twitter and Facebook

The Hidden Power of Social Networks

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Release : 2004-06-02
Genre : Business & Economics
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Book Rating : 535/5 ( reviews)

The Hidden Power of Social Networks - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Hidden Power of Social Networks write by Robert L. Cross. This book was released on 2004-06-02. The Hidden Power of Social Networks available in PDF, EPUB and Kindle. A powerful, visual framework helps managers discover how employees really communicate and collaborate to get work done - and helps them identify ways they can influence these social networks to improve performance and innovation. In The Hidden Power of Social Networks, Cross and Parker, experts in "social network analysis"—a technique that visually maps relationships between people in large, distributed groups - apply this powerful tool to management for the first time. Based on their in-depth study of sixty informal employee networks in well-known companies around the world, Cross and Parker show managers how to conduct a social network analysis of their organization.

Social Networks and Organizations

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Release : 2003-08-15
Genre : Business & Economics
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Book Rating : 821/5 ( reviews)

Social Networks and Organizations - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Social Networks and Organizations write by Martin Kilduff. This book was released on 2003-08-15. Social Networks and Organizations available in PDF, EPUB and Kindle. `The authors should be congratulated for not only offering an excellent tour de force of cutting-edge work in social network analysis, but also charting some new possible territories for future organizational research′ - Environment and Planning Social Networks and Organizations provides a compact introduction to major concepts in the area of organizational social networks. The book covers the rudiments of methods, explores major debates, and directs attention to theoretical directions, including a vigorous critique of some taken-for-granted assumptions. The book is aimed at all of those who seek a lucid and lively treatment of social network approaches to organizational research, with a particular emphasis on the neglected area of interpersonal networks in organizations. In this book, Martin Kilduff and Wenpin Tsai offer new insights to those already familiar with network analysis, and motivate those interested in pursuing network research to embark on journeys of discovery. `This book is extremely timely. It provides a wonderful synthesis of the recently burgeoning literature in the area of organizations and social networks. It should be relevant at once for both the experienced network scholar as well as those entering this growing area′ - Ranjay Gulati, Kellogg School of Management, Northwestern University `Martin Kilduff and Wenpin Tsai have done a marvellous job of not only reviewing and integrating the diverse streams of literatures on social networks, but also of showing the enormous potential of this research approach that still lies untapped. Overall, this book will prove to be an invaluable resource for interested graduate students as well as for established scholars in the field′ - Sumantra Ghoshal, Professor of Strategic and International Management, London Business School `Research on social networks is already one of the most vibrant areas of organizational inquiry. How can it possibly become any more so? This book by Kilduff and Tsai opens up many new avenues for network research and theory-building. Whether you′re newly-interested in social networks or a veteran of the topic, you will benefit from Kilduff and Tsai′s marvellous contribution′ - Donald C Hambrick, Smeal College of Business Administration, The Pennsylvania State University