Socialize Your Patient Engagement Strategy

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Release : 2016-03-03
Genre : Business & Economics
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Book Rating : 206/5 ( reviews)

Socialize Your Patient Engagement Strategy - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Socialize Your Patient Engagement Strategy write by Letizia Affinito. This book was released on 2016-03-03. Socialize Your Patient Engagement Strategy available in PDF, EPUB and Kindle. Socialize Your Patient Engagement Strategy makes the case for a fundamentally new approach to healthcare communication; one that mobilizes patients, healthcare professionals and uses new media to enable gathering, sharing and communication of information to achieve patient-centricity and provide better value for both organizations (in terms of profit) and patients (in terms of better service and improved health). Letizia Affinito and John Mack focus on three priority areas for actions: Improving Health Literacy (e.g. web sites; targeted mass digital campaigns), Improving Self-care (e.g. self-management education; self-monitoring; self-treatment), Improving Patient Safety (e.g. adherence to treatment regimens; equipping patients for safer selfcare). The authors explain the healthcare context to the digital communications revolution; the emerging digital marketing and communications techniques that enable this revolution and the core elements behind a patient-driven digital strategy. Drawing on the authors’ research and consulting practices, as well as on the practical experience of managers in medium-large companies worldwide, the book provides a proven framework for improving the development and implementation of patient-centered digital communication programs in healthcare organizations. It is an engaging how-to/how-not-to book which includes tips, advice, and critical reviews that every stakeholder dealing with the healthcare system must have in order to participate in the evolving healthcare system and be more active in making strategic patient-centered choices. Socialize Your Patient Engagement Strategy includes interviews with experts and leading case histories of successful digital communication programs in the healthcare arena. While there are books that focus on specific healthcare communicators within different types of organizations, in their book the authors recognize that effective patient-centric communication crosses all organizational boundar

Patient Engagement

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Release : 2016-01-01
Genre : Psychology
Kind :
Book Rating : 448/5 ( reviews)

Patient Engagement - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Patient Engagement write by Guendalina Graffigna. This book was released on 2016-01-01. Patient Engagement available in PDF, EPUB and Kindle. Patient engagement should be envisaged as a key priority today to innovate healthcare services delivery and to make it more effective and sustainable. The experience of engagement is a key qualifier of the exchange between the demand (i.e. citizens/patients) and the supply process of healthcare services. To understand and detect the strategic levers that sustain a good quality of patients’ engagement may thus allow not only to improve clinical outcomes, but also to increase patients’ satisfaction and to reduce the organizational costs of the delivery of services. By assuming a relational marketing perspective, the book offers practical insights about the developmental process of patients’ engagement, by suggesting concrete tools for assessing the levels of patients’ engagement and strategies to sustain it. Crucial resources to implement these strategies are also the new technologies that should be (1) implemented according to precise guidelines and (2) designed according to a user-centered design process. Furthermore, the book describes possible fields of patients’ engagement application by describing the best practices and experiences matured in different fields

Patient Engagement

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Release : 2013
Genre :
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Book Rating : /5 ( reviews)

Patient Engagement - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Patient Engagement write by . This book was released on 2013. Patient Engagement available in PDF, EPUB and Kindle. A growing body of evidence demonstrates that patients who are more actively involved in their health care experience better health outcomes and incur lower costs. As a result, many public and private health care organizations are employing strategies to better engage patients, such as educating them about their conditions and involving them more fully in making decisions about their care. "Patient activation" refers to a patient's knowledge, skills, ability, and willingness to manage his or her own health and care. "Patient engagement" is a broader concept that combines patient activation with interventions designed to increase activation and promote positive patient behavior, such as obtaining preventive care or exercising regularly. Patient engagement is one strategy to achieve the "triple aim" of improved health outcomes, better patient care, and lower costs.

How Patients Think

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Release : 1969-03-31
Genre :
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Book Rating : 959/5 ( reviews)

How Patients Think - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook How Patients Think write by andrea LaFountain. This book was released on 1969-03-31. How Patients Think available in PDF, EPUB and Kindle. How Patients Think is a refreshing look at the heart of healthcare¬--the patient. Dr. LaFountain discusses how improvements in health and wealth are constrained by outdated approaches to patient management. She presents a scientific basis for understanding the complexities of patient decision-making regarding one of the most crippling problems facing the healthcare industry today--patient disengagement. Dr. LaFountain argues that a radical change in how we approach patient and population management is in order if we are to see measurable impact on outcomes or costs of care. She provides a thorough review of how patient engagement can be approached using a scientific platform and presents case examples in diabetes, oncology and ADHD. Tools and techniques for developing evidence-based strategies are also provided.

Cultivating a Digital Culture for Effective Patient Engagement

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Release : 2020-01-30
Genre : Medical
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Book Rating : 18X/5 ( reviews)

Cultivating a Digital Culture for Effective Patient Engagement - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Cultivating a Digital Culture for Effective Patient Engagement write by Lorren Pettit. This book was released on 2020-01-30. Cultivating a Digital Culture for Effective Patient Engagement available in PDF, EPUB and Kindle. Cultivating a Digital Culture for Effective Patient Engagement offers a strategic framework for healthcare provider websites in order to support patient engagement and connected health initiatives. Referred to as the Health Empowerment Web Strategy Index (HEWSi), the proposed framework is complemented by a detailed "check list" of health empowerment items organizations should incorporate into their website design. A healthcare provider’s website should be an effective resource for empowering the health of patients no matter where patients are in their digital culture evolution. The challenge for many organizations is that patient engagement/connected health initiatives are frequently developed and managed separately from the organization’s digital marketing efforts. This book recognizes this disconnect and advocates for a reimaging of healthcare provider websites based on the four domains of the HEWSi strategic framework: (1) orienting; (2) enlightening; (3) aligning; and (4) personalizing. As a framework and toolkit, HEWSi helps breakdown patient engagement silos within healthcare organizations by allowing varied functional teams (marketing; web developers; patient experience staff; clinical leaders; HIM/HIS personnel; etc.) to congregate around a shared pathway for conversing, strategizing, planning, and developing an effective patient empowerment website.