Techniques of Persuasion - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Techniques of Persuasion write by J. A. C. Brown. This book was released on 1977. Techniques of Persuasion available in PDF, EPUB and Kindle.
Techniques of Visual Persuasion
Techniques of Visual Persuasion - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Techniques of Visual Persuasion write by Larry Jordan. This book was released on 2020-07-29. Techniques of Visual Persuasion available in PDF, EPUB and Kindle. In this remote-oriented, work-from-home world, persuasive communication is more important than ever. People do not read, they skim. Persuasive images that attract, hold, and motivate an audience are essential. Techniques of Visual Persuasion shows how to use images to grab the attention of the viewer long enough to powerfully share a message and move them to action. These techniques help you improve: Persuasive techniques Communication skills Business presentations Photos and images Videos and motion graphics To communicate clearly and effectively today, you need to consider how a message looks, as well as what a message says. This book is essential reading for anyone who wants to create change. Also by Larry Jordan: Final Cut Pro Power Tips is packed with tips, techniques, shortcuts, and hidden gems, this book turns you into a video editing powerhouse. Available at Peachpit and major resellers today.
Influence
Influence - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Influence write by Robert B. Cialdini. This book was released on 1988. Influence available in PDF, EPUB and Kindle. Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say "yes" to another's request) and is written in a narrative style combined with scholarly research. Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and other positions, inside organizations that commonly use compliance tactics to get us to say "yes". Widely used in graduate and undergraduate psychology and management classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion. Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity. Copyright © Libri GmbH. All rights reserved.
Hidden Persuasion
Hidden Persuasion - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Hidden Persuasion write by Marc Andrews. This book was released on 2019-07-16. Hidden Persuasion available in PDF, EPUB and Kindle. Visual messages are omnipresent in our daily life. They are constantly attempting to persuade us to buy, learn and act. Some are more successful than others in influencing our behavior and choices. What is the secret power of these messages? How do they succeed in changing our behavior? This book analyzes advertising beyond the persuasive power of the imagery itself. It explains the psychology behind 33 effective influence techniques in visual persuasion and how to apply them. The techniques range from influencing essentials to more obscure and insidious ones. The reader will gain deep insights into how visual means are constructed to influence behavior and decisionmaking on an unconscious level. All techniques are supported by rich visual references and additional information on the psychology of behavior change. This publication is not just an eye-opener for professionals and students in the communications and design field, but also for anybody who wants to understand how our behavior is influenced unconsciously by advertising, social campaigns and governmental messages. The book is co-authored by leading figures in social infl uence and visual persuasion. It is designed as an accessible modern reference book for creating and understanding persuasive visual imagery. It will open your eyes, we promise!
Methods of Persuasion
Methods of Persuasion - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Methods of Persuasion write by Nick Kolenda. This book was released on 2013. Methods of Persuasion available in PDF, EPUB and Kindle. "Using principles from cognitive psychology, Nick Kolenda developed a unique way to subconsciously influence people's thoughts. He developed a "mind reading" stage show depicting that phenomenon, and his demonstrations have been seen by over a million people across the globe. Methods of Persuasion reveals that secret for the first time. You'll learn how to use those principles to influence people's thoughts in your own life."--Publisher's description.
