The Hero Trap - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Hero Trap write by Thomas Kolster. This book was released on 2020-05-28. The Hero Trap available in PDF, EPUB and Kindle. Most companies today are firmly on the social and environmental issues ‘bandwagon’, like bees around a honey pot, from plastic in oceans through to diversity. As a result, people are increasingly distrustful of these efforts which they view as cheap marketing stunts meant to wow people into buying more. "Try to fly like a superman, and you will come down like a tin of soup." Market economists have long told us that we’re driven only by money and status, but the inherent human truth that cuts across age, culture and gender uncovers a stronger force: we wish to be in charge of our own lives and our own happiness. Through extensive growth and affinity research, world-renowned purpose-pioneer, Thomas Kolster, uncovers a simple answer that is key to driving marketing growth in the 21st century: if you put people in control of the marketing mix, from products to promotion, they can grow and in turn grow your organisation. This book explains the meteoric rise of a company like AirBnB, how a 20-something Swede, Maria de la Croix, built a global coffee empire like Wheelys in just a few years, and how a group of friends hanging out in a bar in Melbourne created one of the largest global non-profits fighting for men’s health, Movember – and how you can empower people to do the same. Today’s power no longer rests in the hands of the privileged few, but in the talented many. It is time for you to unleash that power, in numbers. Drawing on top-line marketing case studies and in-depth interviews, Kolster demonstrates how people are truly motivated to act when they’re in charge of their own life and happiness. ‘Who can you help me become?’ is the one essential question you need to be asking and acting on to chart a new course for your organisation, changing behaviours at scale and unlocking sustainable growth that benefits all.
Traps
Traps - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Traps write by MacKenzie Bezos. This book was released on 2013-03-12. Traps available in PDF, EPUB and Kindle. Reclusive movie star Jessica Lessing is finally coming out of hiding—to confront her father, a con man who has been selling her out to the paparazzi for years. On her four-day road trip to Las Vegas, she encounters three unexpected allies—Vivian, a teenager with newborn twins; Lynn, a dog shelter owner living in isolation on a ranch in rural Nevada; and Dana, a fearless ex-military bodyguard wrestling with secrets of her own. As their fates collide, each woman will find a chance at redemption that she never would have thought possible. MacKenzie Bezos’s taut prose, tough characters, and nuanced insights give this novel a complexity that few thrillers can match. This ebook edition includes a Reading Group Guide.
The Princess Trap
The Princess Trap - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Princess Trap write by Talia Hibbert. This book was released on 2018-02-03. The Princess Trap available in PDF, EPUB and Kindle. From bestselling author Talia Hibbert comes a story of wicked royals, fake engagements, and the fed-up office worker trapped in the midst of it all… Cherry Neita is thirty, flirty, and done with men. As far as she can tell, they’re overrated, overpaid, and underperforming – in every area of life. But a girl has needs, and the smoking-hot stranger she just met at the office seems like the perfect one-night stand… Prince Ruben of Helgmøre is reckless, dominant, and famously filthy. The outcast royal is rebuilding his reputation – all for a good cause – but he can’t resist a pretty face. And bossy whirlwind Cherry’s got the face, the body, and the attitude to make Ruben’s convictions crumble. Even better, when she propositions him, she has no idea who he really is. But when paparazzi catch the pair, erm, kissing in an alleyway, Ruben’s anonymity disappears faster than Cherry’s knickers. Now the press is in uproar, the palace is outraged, and Ruben’s reputation is back in the gutter. There’s only one way to turn this disaster around – and it involves Cherry, some big fat lies, and a flashy diamond ring. On her left hand. Unfortunately, Cherry isn’t pleased with Ruben’s ‘fake engagement’ scheme… and neither is the king. The Princess Trap is a steamy, diverse royal romance featuring a take-no-sh*t heroine and a misunderstood hero fighting to survive life at the palace. There’s fake relationship fluff, a healthy dose of angst, and a guaranteed happily-ever-after. Please be aware: this story contains scenes of abuse that could trigger certain audiences.
Hero on a Mission
Hero on a Mission - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Hero on a Mission write by Donald Miller. This book was released on 2022-01-11. Hero on a Mission available in PDF, EPUB and Kindle. New York Times bestselling author Donald Miller shares the plan that led him to turn his life around. This actionable guide will teach you how to do the same through journaling prompts and goal-planning exercises. There are four characters in every story: The victim, the villain, the hero, and the guide. These four characters live inside us. If we play the victim, we’re doomed to fail. If we play the villain, we will not create genuine bonds. But if we play the hero or guide, our lives will flourish. The hard part is being self-aware enough to know which character we are playing. In this book, bestselling author Donald Miller uses his own experiences to help you recognize if the character you are currently surfacing is helping you experience a life of meaning. He breaks down the transformational, yet practical, plan that took him from slowly giving up to rapidly gaining a new perspective of his own life’s beauty and meaning, igniting his motivation, passion, and productivity, so you can do the same. In Hero on a Mission, Donald’s lessons will teach you how to: Discover when you are playing the victim and villain. Create a simple life plan that will bring clarity and meaning to your goals ahead. Take control of your life by choosing to be the hero in your story. Cultivate a sense of creativity about what your life can be. Move beyond just being productive to experiencing a deep sense of meaning. Donald will help you identify the many chances you have of being the hero in your life, and the times when you are falling into the trap of becoming the victim. Hero on a Mission will guide you in developing a unique plan that will speak to the challenges you currently face so you can find the fulfillment you have been searching for in your life and work.
Trap Line
Trap Line - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Trap Line write by Carl Hiaasen. This book was released on 2010-12-28. Trap Line available in PDF, EPUB and Kindle. A Key West fishing captain takes on Florida’s drug lords in this “splendidly written” crime story coauthored by the #1 New York Times–bestselling novelist (The New York Times Book Review). Though he is one of Key West’s most skilled fishing captains, Breeze Albury barely ekes out a living on the meager earnings of his trade. Meanwhile, Cuban and Colombian drug smugglers thrive all around—and they have their sights set on Albury and his fishing boat. After the smugglers cut his three hundred trap lines and crush his livelihood, Albury is forced to run drugs to survive. But when he gets busted by the crooked chief of police and becomes a target of the drug machine’s brutal hit men, Albury becomes a vigilante on the seas of Florida, unleashing a fiery and relentless vengeance on the most dangerous criminals south of Miami. Along with Powder Burn and A Death in China, this is one of the early suspense thrillers written by Carl Hiaasen and Bill Montalbano, a writing team praised for their “fine flair for characters and settings” (Library Journal). Perfect for fans of the Doc Ford novels by Randy Wayne White, Trap Line is an action-packed preview of Hiaasen’s stellar Florida-set crime novels including Sick Puppy, Tourist Season, and Razor Girl.
