The Long and the Short of It (International edition)

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Author :
Release : 2016-12-01
Genre : Business & Economics
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Book Rating : 696/5 ( reviews)

The Long and the Short of It (International edition) - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Long and the Short of It (International edition) write by John Kay. This book was released on 2016-12-01. The Long and the Short of It (International edition) available in PDF, EPUB and Kindle. The follies of finance have threatened the stability of the global economy, and the world of finance has become increasingly complex and sophisticated, but also greedy, cynical and self-interested. The Long and the Short of It provides a guide to the complexities of modern finance and explains how to put your finances in the only hands you can confidently trust - your own. In this new, wholly updated edition of The Long and the Short of It, you will learn everything you need to be your own investment manager. You will recognise your investment options, the institutions that try to sell them, and how to distinguish between fact and fiction in what companies say. You will discover the principles of sound investment and the research that supports these principles. Crucially, you will learn a practical investment strategy and how to implement it. Leading economist and hugely successful investor John Kay uses his academic credentials and practical experience to lay out the key principles of investment with characteristic clarity and dry humour. This is the only book about finance and investment anyone needs, and the one book they must have.

The Long and the Short of It

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Author :
Release : 2013-11-01
Genre : Science
Kind :
Book Rating : 10X/5 ( reviews)

The Long and the Short of It - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Long and the Short of It write by Jonathan Silvertown. This book was released on 2013-11-01. The Long and the Short of It available in PDF, EPUB and Kindle. “[A] whimsical book on aging . . . the author mixes art, science, and humor to brew a highly readable concoction, presenting one aging theory after another.” —Publishers Weekly Everything that lives will die. That’s the fundamental fact of life. But not everyone dies at the same age: people vary wildly in their patterns of aging and their life spans—and that variation is nothing compared to what’s found in other animal and plant species. With The Long and the Short of It, biologist and writer Jonathan Silvertown offers readers a witty and fascinating tour through the scientific study of longevity and aging. Dividing his daunting subject by theme—death, life span, aging, heredity, evolution, and more—Silvertown draws on the latest scientific developments to paint a picture of what we know about how life span, senescence, and death vary within and across species. At every turn, he addresses fascinating questions that have far-reaching implications: What causes aging, and what determines the length of an individual life? What changes have caused the average human life span to increase so dramatically—fifteen minutes per hour—in the past two centuries? If evolution favors those who leave the most descendants, why haven’t we evolved to be immortal? The answers to these puzzles and more emerge from close examination of the whole natural history of life span and aging, from fruit flies, nematodes, redwoods, and much more. The Long and the Short of It pairs a perpetually fascinating topic with a wholly engaging writer, and the result is a supremely accessible book that will reward curious readers of all ages. “Captivating and enlightening.” —The New York Times Well Blog

Obliquity

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Author :
Release : 2011-04-14
Genre : Business & Economics
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Book Rating : 397/5 ( reviews)

Obliquity - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Obliquity write by John Kay. This book was released on 2011-04-14. Obliquity available in PDF, EPUB and Kindle. A leading economist charts the indirect road to happiness and wealth. Using dozens of practical examples from the worlds of business, politics, science, sports, literature, even parenting, esteemed economist John Kay proves a notion that feels at once paradoxical and deeply commonsensical: The best way to achieve any complex or broadly defined goal-from happiness to wealth to profit to preventing forest fires-is the indirect way. As Kay points out, we rarely know enough about the intricacies of important problems to tackle them head-on. And our unpredictable interactions with other people and the world at large mean that the path to our goals-and sometimes the goals themselves-will inevitably change. We can learn about our objectives and how to achieve them only through a gradual process of risk taking and discovery-what Kay calls obliquity. Kay traces this pathway to satisfaction as it manifests itself in nearly every aspect of life. The wealthiest people-from Andrew Carnegie to Bill Gates-achieved their riches through a passion for their work, not because they set materialistic goals. Research has shown that companies whose goal (as declared in mission statements) is excellent products or service are more profitable than companies whose stated goal is increasing profits. In the personal realm, a large body of evidence shows that parenthood is on a daily basis far more frustrating than happy- making. Yet parents are statistically happier than nonparents. Though their short-term pleasure is often thwarted by the demands of childrearing, the subtle-oblique-rewards of parenthood ultimately make them happier. Once he establishes the ubiquity of obliquity, Kay offers a wealth of practical guidance for avoiding the traps laid by the direct approach to complex problems. Directness blinds us to new information that contradicts our presumptions, fools us into confusing logic with truth, cuts us off from our intuition (which is the subconscious expression of our experience), shunts us away from alternative solutions that may be better than the one we're set on, and more. Kay also shows us how to acknowledge our limitations, redefine our goals to fit our skills, open our minds to new data and solutions, and otherwise live life with obliquity. This bracing manifesto will convince readers-or confirm their conviction-that the best route to satisfaction and success does not run through the bottom line.

Long and the Short of it

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Author :
Release : 2016-12-01
Genre :
Kind :
Book Rating : 756/5 ( reviews)

Long and the Short of it - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Long and the Short of it write by John Kay. This book was released on 2016-12-01. Long and the Short of it available in PDF, EPUB and Kindle. This book provides a guide to the complexities of modern finance. It describes the basics of investment and the sophisticated innovations of the modern financial system. It explains how the follies of finance have threatened the stability of the world economy, and describes an environment that is complex and sophisticated, but greedy, cynical and self-interested. This book explains how to put your finances in the only hands you can confidently trust - your own. Readers will learn everything they need to be their own investment manager. They will recognise their investment options, the institutions that try to sell them, and how to distinguish between fact and fiction in what companies say. They will discover the principles of sound investment and the research that supports these principles. Crucially, they will learn a practical investment strategy and how to implement it. Leading economist and hugely successful investor John Kay uses his academic credentials and practical experience to lay out the key principles of investment with characteristic clarity and dry humour. This is the only book about finance and investment anyone needs, and the one book they must have.

The Long and the Short of It

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Author :
Release : 2013
Genre : Marketing
Kind :
Book Rating : 348/5 ( reviews)

The Long and the Short of It - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Long and the Short of It write by Les Binet. This book was released on 2013. The Long and the Short of It available in PDF, EPUB and Kindle.