The New Public Diplomacy - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The New Public Diplomacy write by J. Melissen. This book was released on 2005-11-22. The New Public Diplomacy available in PDF, EPUB and Kindle. After 9/11, which triggered a global debate on public diplomacy, 'PD' has become an issue in most countries. This book joins the debate. Experts from different countries and from a variety of fields analyze the theory and practice of public diplomacy. They also evaluate how public diplomacy can be successfully used to support foreign policy.
New Public Diplomacy in the 21st Century
New Public Diplomacy in the 21st Century - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook New Public Diplomacy in the 21st Century write by James Pamment. This book was released on 2012-08-21. New Public Diplomacy in the 21st Century available in PDF, EPUB and Kindle. This book examines the concept of new public diplomacy against empirical data derived from three country case studies, in order to offer a systematic assessment of policy and practice in the early 21st century. The new public diplomacy (PD) is a major paradigm shift in international political communication. Globalisation and a new media landscape challenge traditional foreign ministry ‘gatekeeper’ structures, and foreign ministries can no longer lay claim to being sole or dominant actors in communicating foreign policy. This demands new ways of elucidating foreign policy to a range of nongovernmental international actors, and new ways of evaluating the influence of these communicative efforts. The author investigates the methods and strategies used by five foreign ministries and cultural institutes in three countries as they attempt to adapt their PD practices to the demands of the new public diplomacy environment. Drawing upon case studies of US, British, and Swedish efforts, each chapter covers national policy, current activities, evaluation methods, and examples of individual campaigns. This book will be of much interest to students of public diplomacy, foreign policy, political communication, media studies and international relations in general.
Toward a New Public Diplomacy
Toward a New Public Diplomacy - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Toward a New Public Diplomacy write by P. Seib. This book was released on 2009-08-31. Toward a New Public Diplomacy available in PDF, EPUB and Kindle. Proponents of American public diplomacy sometimes find it difficult to be taken seriously. Everyone says nice things about relying less on military force and more on soft power. But it has been hard to break away from the longtime conventional wisdom that America owes its place in the world primarily to its muscle. Today, however, policy makers are recognizing that merely being a "superpower" - whatever that means now - does not ensure security or prosperity in a globalized society. Toward a New Public Diplomacy explains public diplomacy and makes the case for why it will be the crucial element in the much-needed reinvention of American foreign policy.
Empire of Ideas
Empire of Ideas - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Empire of Ideas write by Justin Hart. This book was released on 2013-02-14. Empire of Ideas available in PDF, EPUB and Kindle. Empire of Ideas examines the origins of the U. S. government's programs in public diplomacy and how the nation's image in the world became an essential component of U. S. foreign policy.
The Digitalization of Public Diplomacy
The Digitalization of Public Diplomacy - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Digitalization of Public Diplomacy write by Ilan Manor. This book was released on 2019-01-14. The Digitalization of Public Diplomacy available in PDF, EPUB and Kindle. This book addresses how digitalization has influenced the institutions, practitioners and audiences of diplomacy. Throughout, the author argues that terms such as ‘digitalized public diplomacy’ or ‘digital public diplomacy’ are misleading, as they suggest that Ministries of Foreign Affairs (MFAs) are either digital or non-digital, when in fact digitalization should be conceptualized as a long-term process in which the values, norms, working procedures and goals of public diplomacy are challenged and re-defined. Subsequently, through case study examination, this book also argues that different MFAs are at different stages of the digitalization process. By adopting the term ‘the digitalization of public diplomacy’, this book will offer a new conceptual framework for investigating the impact of digitalization on the practice of public diplomacy.
