The Public Image of Henry Ford - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Public Image of Henry Ford write by David Lanier Lewis. This book was released on 1976. The Public Image of Henry Ford available in PDF, EPUB and Kindle. Skillful journalism and meticulous scholarship are combined in the full-bodied portrait of that enigmatic folk hero, Henry Ford, and of the company he built from scratch. Writing with verve and objectivity, David Lewis focuses on the fame, popularity, and influence of America's most unconventional businessman and traces the history of public relations and advertising within Ford Motor Company and the automobile industry.
Public Image of Henry Ford
Public Image of Henry Ford - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Public Image of Henry Ford write by David Lewis. This book was released on 1976-12. Public Image of Henry Ford available in PDF, EPUB and Kindle. This book is a portrait of that enigmatic folk hero, Henry Ford, and of the company he built from scratch. David Lewis focuses on the fame, popularity, and influence of America's most unconventional businessman and traces the history of public relations and advertising within Ford Motor Company and the automobile industry.
Public Image Of Henry Ford
Public Image Of Henry Ford - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Public Image Of Henry Ford write by David L. Lewis. This book was released on 1976. Public Image Of Henry Ford available in PDF, EPUB and Kindle. This book is a portrait of that enigmatic folk hero, Henry Ford, and of the company he built from scratch. David Lewis focuses on the fame, popularity, and influence of America's most unconventional businessman and traces the history of public relations and advertising within Ford Motor Company and the automobile industry.
Henry Ford
Henry Ford - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Henry Ford write by Samuel Simpson Marquis. This book was released on 1923. Henry Ford available in PDF, EPUB and Kindle.
Henry Ford
Henry Ford - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Henry Ford write by Vincent Curcio. This book was released on 2013-04-12. Henry Ford available in PDF, EPUB and Kindle. Most great figures in American history reveal great contradictions, and Henry Ford is no exception. He championed his workers, offering unprecedented wages, yet crushed their attempts to organize. Virulently anti-Semitic, he never employed fewer than 3,000 Jews. An outspoken pacifist, he made millions producing war materials. He urbanized the modern world, and then tried to drag it back into a romanticized rural past he'd helped to destroy. As the American auto industry struggles to reinvent itself, Vincent Curcio's timely biography offers a wealth of new insight into the man who started it all. Henry Ford not only founded Ford Motor Company but institutionalized assembly line production and, some would argue, created the American middle class. By constantly improving his product and increasing sales, Ford was able to lower the price of the automobile until it became a universal commodity. He paid his workers so well that, for the first time in history, the people who manufactured a complex industrial product could own one. This was "Fordism"--social engineering on a vast scale. But, as Curcio displays, Ford's anti-Semitism would forever stain his reputation. Hitler admired him greatly, both for his anti-Semitism and his autocratic leadership, displaying Ford's picture in his bedroom and keeping a copy of Ford's My Life and Work by his bedside. Nevertheless, Ford's economic and social initiatives, as well as his deft handling of his public image, kept his popularity high among Americans. He offered good pay, good benefits, English language classes, and employment for those who struggled to find jobs--handicapped, African-American, and female workers. Such was his popularity that in 1923, the homespun, clean-living, xenophobic Henry Ford nearly won the Republican presidential nomination. This new volume in the Lives and Legacies series explores the full impact of Ford's indisputable greatness, the deep flaws that complicate his legacy, and what he means for our own time.
