The Role of Multinational Companies in the Middle East

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Release : 2002
Genre : Business & Economics
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Book Rating : 725/5 ( reviews)

The Role of Multinational Companies in the Middle East - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Role of Multinational Companies in the Middle East write by Mamarinta P. Mababaya. This book was released on 2002. The Role of Multinational Companies in the Middle East available in PDF, EPUB and Kindle. This study investigated whether known economic and international business theories available in the literature are meaningful enough to explain the nature, existence and role of multinational companies (MNCs) in the Middle East, particularly Saudi Arabia. Two sets of questionnaires were distributed in major cities of Saudi Arabia -- one set for 100 multinational managers and another for 280 multinational customers. 234 questionnaires were collected -- 45 from multinational managers and 189 from customers. This represents a total response rate of 62 percent, which is adequate for this study.The empirical results, supported with comprehensive secondary data, confirmed virtually all of the research hypotheses. The study found that joint ventures are the dominant form of multinational business in Saudi Arabia, both in manufacturing and service industries. The core roles of MNCs in the Saudi-foreign ventures are evident in the cross-border value-adding activities of marketing, trading, manufacturing, consulting, contracting, project management, insurance, hotel operation and banking. Likewise, MNCs provide licensing, franchising, financing services and various auxiliary roles in the Kingdom. Therefore, the multinationality of a firm or a group of firms operating across national boundaries is not necessarily synonymous with international production -- the main subject of contemporary multinational theories.The respondents generally perceived the competitiveness of MNCs operating in Saudi Arabia as a function of a number of economic, management, marketing, technological and other variables. They also perceived the contributions of MNCs to the KingdomÍs socio-economic developments as significant and positive.The study also found that understanding Islamic values and ethics is important for MNCs. In this regard, the researcher looked at some objective indicators of business success and related them to selected measures of MNCsÍ local cultural awareness and responsiveness. The results indicate that the business success of multinationals operating in Saudi Arabia is positively related to their local cultural awareness and responsiveness. Along this line, this study covers some vital elements of Islamic culture, which will help MNCs understand further the cultural needs, values and sensitivities of the Saudi people and Muslims in general.

International Business in the Middle East

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Release : 2015-10-16
Genre : Business & Economics
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Book Rating : 179/5 ( reviews)

International Business in the Middle East - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook International Business in the Middle East write by Erdener Kaynak. This book was released on 2015-10-16. International Business in the Middle East available in PDF, EPUB and Kindle. 16.5 Within Western Countries -- 16.6 Between the Two Groups -- 16.7 Future Market Scenarios in the Middle East -- References -- The Editor -- The Authors -- Author Index -- Subject Index

International Business and the Middle East

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Release : 1979
Genre : Arab countries
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Book Rating : /5 ( reviews)

International Business and the Middle East - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook International Business and the Middle East write by . This book was released on 1979. International Business and the Middle East available in PDF, EPUB and Kindle.

International Business Success in a Strange Cultural Environment

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Release : 2003
Genre : Business & Economics
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Book Rating : 870/5 ( reviews)

International Business Success in a Strange Cultural Environment - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook International Business Success in a Strange Cultural Environment write by Mamarinta P. Mababaya. This book was released on 2003. International Business Success in a Strange Cultural Environment available in PDF, EPUB and Kindle. The book focuses on the cultural aspect of the author's published PhD thesis entitled "The Role of Multinational Companies in the Middle East: The Case of Saudi Arabia", which he has carried out at the University of Westminster. It explores the success of multinational enterprises doing business in Saudi Arabia vis-à-vis their cultural awareness and responsiveness. The empirical findings discussed in this book reveal that international business success in a strange cultural environment depends partly on the ability of multinational managers to understand the local culture. The cultural subject in this book pertains to Islam in its entirety. The findings may seem strange to many readers who are not familiar with Islamic culture, in its purest form. Many newcomers to Saudi Arabia -- especially non-Muslim foreign investors, businessmen and workers -- often find many things "strange" about the Kingdom, its people and cultural values. Some feel it odd that many Muslims give more importance to prayer than business. Some are disappointed when they find commercial establishments like shopping centres closed as Muslim workers go to the mosques to attend to their daily prayers. Business visitors find strange the fact that in the midst of their meetings with their Saudi or Muslim counterparts, the latter excuse themselves for prayer. They have these "strange" feelings due to their lack of understanding of true Islamic culture. The cultural aspect of this book will help businessmen and concerned institutions worldwide gain understanding of Islam and reconcile their cultural differences with the Muslim world. Through this book, international companies will be able to have a better understanding of authentic Islamic culture, which will help them gain greater competitive advantages in the Saudi marketplace.

Application of Corporate Social Responsability of Multinational Companies in the Middle East and North Africa Region and Its Importance

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Release : 2012
Genre : International business enterprises
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Application of Corporate Social Responsability of Multinational Companies in the Middle East and North Africa Region and Its Importance - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Application of Corporate Social Responsability of Multinational Companies in the Middle East and North Africa Region and Its Importance write by Rana Elie Saad. This book was released on 2012. Application of Corporate Social Responsability of Multinational Companies in the Middle East and North Africa Region and Its Importance available in PDF, EPUB and Kindle. Nowadays, business is not just about making profit; it involves optimizing resources in order to maximize stakeholders benefits. Todays global market relies on Multinational Corporations (MNC) whose ever-increasing impact on global economy made their Corporate Social Responsibility (CSR) policies more open to public scrutiny. The media, non-governmental organizations (NGOs), and activist groups have constantly questioned activities of MNCs in developing countries, particularly with regard to issues such as forced labor, bribery, and so on. This present study focuses on these MNCs CSR practices on the level of their subsidiaries in the MENA region (AXA in Lebanon). It argues that these practices are well organized and occupy a significant part of these MNGs efforts, as they encourage their subsidiaries to be more involved and committed. To be able to attain this studys objectives, a survey was administered to the MNGs subsidiarys employees in Lebanon and an interview was conducted with the concerned figures in this company and the group. The results of the questionnaire were statistically processed using SPSS and thoroughly analyzed qualitatively and quantitatively, based on previous research. Specific research questions were answered regarding the implementation of international CSR in the MENA while considering it a competitive advantage and specifying he areas of interest. The latter compiled, helped in the development of the current status of international CSR in the MENA and more specifically in an MNCs subsidiary in Lebanon. Thus recommendations and future prospective were identified.