The So What Strategy

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Release : 2017-07-19
Genre : Business presentations
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Book Rating : 447/5 ( reviews)

The So What Strategy - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The So What Strategy write by Davina Stanley. This book was released on 2017-07-19. The So What Strategy available in PDF, EPUB and Kindle. Communicate with greater impact. Have you ever been caught at the end of a presentation when your audience, perhaps a leadership team or a Steering Committee, looks at you blankly and asks this most uncomfortable question: 'So what?' How does that help? If you have been in that position once, you don't want to be there again. You want to know how to answer that question in one single, powerful sentence. Or, even better, set yourself up so nobody asks it. In this book, communication strategists Davina Stanley and Gerard Castles reveal their proven approach. It's all about using storylines to get to the 'So what' fast, and being able to make a case to back it up. You can unlock the power of the 'So what' strategy by taking five steps, which are outlined in this book: 1: Understand why mastering storylining is worth the investment. 2: Learn how to use a storyline to identify and harness the 'So what'. 3: Master the seven classic storyline patterns. 4: Use storylines to shape the communication you share. 5: Introduce storylining in your business. Packed with examples, stories, insights and practical steps, Davina and Gerard show you how to apply these strategies to stop your audiences asking you, 'So what? How does that help us?'.

The Strategy Book ePub eBook

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Release : 2013-07-31
Genre : Business & Economics
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Book Rating : 113/5 ( reviews)

The Strategy Book ePub eBook - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Strategy Book ePub eBook write by Max Mckeown. This book was released on 2013-07-31. The Strategy Book ePub eBook available in PDF, EPUB and Kindle. Thinking strategically is what separates managers and leaders. Learn the fundamentals about how to create winning strategy and lead your team to deliver it. From understanding what strategy can do for you, through to creating a strategy and engaging others with strategy, this book offers practical guidance and expert tips. It is peppered with punchy, memorable examples from real leaders winning (and losing) with real world strategies. It can be read as a whole or you can dip into the easy-to-read, bite-size sections as and when you need to deal with a particular issue. The structure has been specially designed to make sections quick and easy to use – you’ll find yourself referring back to them again and again.

Good Strategy Bad Strategy

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Release : 2011-07-19
Genre : Business & Economics
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Book Rating : 239/5 ( reviews)

Good Strategy Bad Strategy - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Good Strategy Bad Strategy write by Richard Rumelt. This book was released on 2011-07-19. Good Strategy Bad Strategy available in PDF, EPUB and Kindle. Good Strategy/Bad Strategy clarifies the muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world. Developing and implementing a strategy is the central task of a leader. A good strategy is a specific and coherent response to—and approach for—overcoming the obstacles to progress. A good strategy works by harnessing and applying power where it will have the greatest effect. Yet, Rumelt shows that there has been a growing and unfortunate tendency to equate Mom-and-apple-pie values, fluffy packages of buzzwords, motivational slogans, and financial goals with “strategy.” In Good Strategy/Bad Strategy, he debunks these elements of “bad strategy” and awakens an understanding of the power of a “good strategy.” He introduces nine sources of power—ranging from using leverage to effectively focusing on growth—that are eye-opening yet pragmatic tools that can easily be put to work on Monday morning, and uses fascinating examples from business, nonprofit, and military affairs to bring its original and pragmatic ideas to life. The detailed examples range from Apple to General Motors, from the two Iraq wars to Afghanistan, from a small local market to Wal-Mart, from Nvidia to Silicon Graphics, from the Getty Trust to the Los Angeles Unified School District, from Cisco Systems to Paccar, and from Global Crossing to the 2007–08 financial crisis. Reflecting an astonishing grasp and integration of economics, finance, technology, history, and the brilliance and foibles of the human character, Good Strategy/Bad Strategy stems from Rumelt’s decades of digging beyond the superficial to address hard questions with honesty and integrity.

The So What Strategy Revised Edition

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Release : 2019-02-15
Genre : Business & Economics
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Book Rating : 565/5 ( reviews)

The So What Strategy Revised Edition - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The So What Strategy Revised Edition write by Davina Stanley. This book was released on 2019-02-15. The So What Strategy Revised Edition available in PDF, EPUB and Kindle. So What? Where's this going? Why do I need to know this? These are some of the most unnerving questions in business. How do you make sure this doesn't happen to you? And how do you make sure business audiences actually hear what you have to say? Good communication is crucial for business success.

Playing to Win

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Release : 2013
Genre : Business & Economics
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Book Rating : 39X/5 ( reviews)

Playing to Win - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Playing to Win write by Alan G. Lafley. This book was released on 2013. Playing to Win available in PDF, EPUB and Kindle. Explains how companies must pinpoint business strategies to a few critically important choices, identifying common blunders while outlining simple exercises and questions that can guide day-to-day and long-term decisions.