The Win Without Pitching Manifesto - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Win Without Pitching Manifesto write by Blair Enns. This book was released on 2018. The Win Without Pitching Manifesto available in PDF, EPUB and Kindle.
Burn Your Portfolio
Burn Your Portfolio - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Burn Your Portfolio write by Michael Janda. This book was released on 2013. Burn Your Portfolio available in PDF, EPUB and Kindle. Offers advice on real-world practices, professional do's and don'ts, and business rules for those in the graphic arts.
Implementing Value Pricing
Implementing Value Pricing - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Implementing Value Pricing write by Ronald J. Baker. This book was released on 2010-11-29. Implementing Value Pricing available in PDF, EPUB and Kindle. Praise for IMPLEMENTING VALUE PRICING A Radical Business Model for Professional Firms "Ron Baker is the most prolific and best writer when it comes to pricing services. This is a must-read for executives and partners in small to large firms. Ron provides the basics, the advanced ideas, the workbooks, the case studies everything. This is a must-have and a terrific book." Reed K. Holden founder and CEO, Holden Advisors, Corp., Associate Professor, Columbia University www.holdenadvisors.com "We've known through Ron Baker's earlier books that he's not just an extraordinary thinker and truly brilliant writer he's a mover and a shaker on a mission. This is the End of Time! Brilliant." Paul Dunn Chairman, B1G1® www.b1g1.com "Implementing Value Pricing is a powerful blend of theory, strategy, and tactics. Ron Baker's most recent offering is ambitious in scope, exploring topics that include economic theory, customer orientation, value identification, service positioning, and pricing strategy. He weaves all of them together seamlessly, and includes numerous examples to illustrate his primary points. I have applied the knowledge I've gained from his body of work, and the benefits to me and to my customers have been immediate, significant, and ongoing." Brent Uren Principal, Valuation & Business Modeling Ernst & Young® www.ey.com "Ron Baker is a revolutionary. He is on a radical crusade to align the interests of service providers with those of their customers by having lawyers, accountants, and consultants charge based on the value they provide, rather than the effort it takes. Implementing Value Pricing is a manifesto that establishes a clear case for the revolution. It provides detailed guidance that includes not only strategies and tactics, but key predictive indicators for success. It is richly illustrated by the successes of firms that have embraced value-based pricing to make their services not only more cost-effective for their customers, but more profitable as well. The hallmark of a manifesto is an unyielding sense of purpose and a call to action. Let the revolution begin." Robert G. Cross, Chairman and CEO, Revenue Analytics, Inc. Author, Revenue Management: Hard-Core Tactics for Market Domination
Creative Strategy and the Business of Design
Creative Strategy and the Business of Design - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Creative Strategy and the Business of Design write by Douglas Davis. This book was released on 2016-06-14. Creative Strategy and the Business of Design available in PDF, EPUB and Kindle. "The Business Skills Every Creative Needs! Remaining relevant as a creative professional takes more than creativity--you need to understand the language of business. The problem is that design school doesn't teach the strategic language that is now essential to getting your job done. Creative Strategy and the Business of Design fills that void and teaches left-brain business skills to right-brain creative thinkers. Inside, you'll learn about the business objectives and marketing decisions that drive your creative work. You already have the creativity; now it's time to gain the business insight. Once you understand what the people across the table are thinking, you'll be able to think how they think to do what we do." -- Provided by publisher.
Socratic Selling
Socratic Selling - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Socratic Selling write by Kevin Daley. This book was released on 1995-08-22. Socratic Selling available in PDF, EPUB and Kindle. Build a relationship with your customers and close the sale more surely. The Socratic approach respects the power of the customer. The customer has the need, the power, and the decision-making authority. Socratic Selling shows you how to access that power, to cooperate with it, and to make it work for you. Inside you will discover how to: Open a sales dialogue dynamically, so that you and your customer go right to the heart of the matter Guide the dialogue through a discovery of needs and needed decisions Negotiate objections, and close effectively Uncover the motivators that move sales to more predictable closure
