Translation and Tourism - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Translation and Tourism write by M. Zain Sulaiman. This book was released on 2019-03-05. Translation and Tourism available in PDF, EPUB and Kindle. This book addresses one of the most central, yet criticised, solutions for international tourism promotion, namely translation. It brings together theory and practice, explores the various challenges involved in translating tourism promotional materials (TPMs), and puts forward a sustainable solution capable of achieving maximum impact in the industry and society. The solution, in the form of a Cultural-Conceptual Translation (CCT) model, identifies effective translation strategies and offers a platform for making TPM translation more streamlined, efficient and easily communicated. Using the English-Malay language combination as a case study, the book analyses tourism discourse and includes a road test of the CCT model on actual end-users of TPMs as well as tourism marketers in the industry. Guidelines for best practices in the industry round out the book, which offers valuable insights not only for researchers but also, and more importantly, various stakeholders in the translation, tourism and advertising industries.
The Routledge Handbook of Translation and Globalization
The Routledge Handbook of Translation and Globalization - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook The Routledge Handbook of Translation and Globalization write by Esperança Bielsa. This book was released on 2020-12-30. The Routledge Handbook of Translation and Globalization available in PDF, EPUB and Kindle. This is the first handbook to provide a comprehensive coverage of the main approaches that theorize translation and globalization, offering a wide-ranging selection of chapters dealing with substantive areas of research. The handbook investigates the many ways in which translation both enables globalization and is inevitably transformed by it. Taking a genuinely interdisciplinary approach, the authors are leading researchers drawn from the social sciences, as well as from translation studies. The chapters cover major areas of current interdisciplinary interest, including climate change, migration, borders, democracy and human rights, as well as key topics in the discipline of translation studies. This handbook also highlights the increasing significance of translation in the most pressing social, economic and political issues of our time, while accounting for the new technologies and practices that are currently deployed to cope with growing translation demands. With five sections covering key concepts, people, culture, economics and politics, and a substantial introduction and conclusion, this handbook is an indispensable resource for students and researchers of translation and globalization within translation and interpreting studies, comparative literature, sociology, global studies, cultural studies and related areas.
Translation and Communication in the Promotion of Business Tourism: Emerging Research and Opportunities
Translation and Communication in the Promotion of Business Tourism: Emerging Research and Opportunities - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Translation and Communication in the Promotion of Business Tourism: Emerging Research and Opportunities write by Elena Alcalde Penalver. This book was released on 2019-07-26. Translation and Communication in the Promotion of Business Tourism: Emerging Research and Opportunities available in PDF, EPUB and Kindle. ""This book examines the importance of communication and translation in different languages for the successful development of business tourism. It also explores some useful language-related resources to facilitate business tourism communication"--Provided by publisher"--
Translating Tourism
Translating Tourism - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Translating Tourism write by Sofia Malamatidou. This book was released on . Translating Tourism available in PDF, EPUB and Kindle.
Across the Lines
Across the Lines - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Across the Lines write by Michael Cronin. This book was released on 2000. Across the Lines available in PDF, EPUB and Kindle. Across the Lines is a study of how language mediates experience across cultures with regard to travel. The study is partly based on the books of various travel writers with no grasp of a foreign tongue & their perceptions using interpreters & guides.
