Understanding Search Engines - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Understanding Search Engines write by Dirk Lewandowski. This book was released on 2023-03-07. Understanding Search Engines available in PDF, EPUB and Kindle. This book provides a broad introduction to search engines by integrating five different perspectives on Web search and search engines that are usually dealt with separately: the technical perspective, the user perspective, the internet-based research perspective, the economic perspective, and the societal perspective. After a general introduction to the topic, two foundational chapters present how search tools can cover the Web’s content and how search engines achieve this by crawling and processing the found documents. The next chapter on user behavior covers how people phrase their search queries and interact with search engines. This knowledge builds the foundation for describing how results are ranked and presented. The following three chapters then deal with the economic side of search engines, i.e., Google and the search engine market, search engine optimization (SEO), and the intermingling of organic and sponsored search results. Next, the chapter on search skills presents techniques for improving searches through advanced search interfaces and commands. Following that, the Deep Web and how its content can be accessed is explained. The two subsequent chapters cover ways to improve the quality of search results, while the next chapter describes how to access the Deep Web. Last but not least, the following chapter deals with the societal role of search engines before the final chapter concludes the book with an outlook on the future of Web search. With this book, students and professionals in disciplines like computer science, online marketing, or library and information science will learn how search engines work, what their main shortcomings are at present, and what prospects there are for their further development. The different views presented will help them to understand not only the basic technologies but also the implications the current implementations have concerning economic exploitation and societal impact.
Understanding Search Engines
Understanding Search Engines - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Understanding Search Engines write by Michael W. Berry. This book was released on 2005-05-01. Understanding Search Engines available in PDF, EPUB and Kindle. This text covers design issues for building search engines, emphasizing the role that applied mathematics plays in improving information retrieval.
Query Understanding for Search Engines
Query Understanding for Search Engines - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Query Understanding for Search Engines write by Yi Chang. This book was released on 2020-12-01. Query Understanding for Search Engines available in PDF, EPUB and Kindle. This book presents a systematic study of practices and theories for query understanding of search engines. These studies can be categorized into three major classes. The first class is to figure out what the searcher wants by extracting semantic meaning from the searcher’s keywords, such as query classification, query tagging, and query intent understanding. The second class is to analyze search queries and then translate them into an enhanced query that can produce better search results, such as query spelling correction or query rewriting. The third class is to assist users in refining or suggesting queries in order to reduce users’ search effort and satisfy their information needs, such as query auto-completion and query suggestion. Query understanding is a fundamental part of search engines. It is responsible to precisely infer the intent of the query formulated by the search user, to correct spelling errors in his/her query, to reformulate the query to capture its intent more accurately, and to guide the user in formulating a query with precise intent. The book will be invaluable to researchers and graduate students in computer or information science and specializing in information retrieval or web-based systems, as well as to researchers and programmers working on the development or improvement of products related to search engines.
Search Engine Society
Search Engine Society - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Search Engine Society write by Alexander Halavais. This book was released on 2017-11-27. Search Engine Society available in PDF, EPUB and Kindle. Search engines have become a key part of our everyday lives. Yet there is growing concern with how algorithms, which run just beneath the surface of our interactions online, are affecting society. This timely new edition of Search Engine Society enlightens readers on the forms of bias that algorithms introduce into our knowledge and social spaces, drawing on recent changes to technology, industries, policies, and research. It provides an introduction to the social place of the search engine and addresses crucial questions such as: How have search engines changed the way we organize our thoughts about the world, and how we work? To what extent do politics shape search, and does search shape politics? This book is a must-read for those who wish to understand the future of the social internet and how search shapes it.
Web Analytics Demystified
Web Analytics Demystified - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Web Analytics Demystified write by Eric T. Peterson. This book was released on 2004. Web Analytics Demystified available in PDF, EPUB and Kindle.
