Understanding Social Media - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Understanding Social Media write by Larissa Hjorth. This book was released on 2019-09-23. Understanding Social Media available in PDF, EPUB and Kindle. Exploring questions of both exploitation and empowerment, Understanding Social Media provides a critical conceptual toolbox for navigating the evolution and practices of social media. Taking an interdisciplinary and intercultural approach, it explores the key themes and concepts, going beyond specific platforms to show you how to place social media more critically within the changing media landscape. Updated throughout, the Second Edition of this bestselling text includes new and expanded discussions of: Qualitative and quantitative approaches to researching social media Datafication and algorithmic cultures Surveillance, privacy and intimacy The rise of apps and platforms, and how they shape our experiences Sharing economies and social media publics The increasing importance of visual economies AR, VR and social media play Death and digital legacy Tying theory to the real world with a range of contemporary case studies throughout, it is essential reading for students and researchers of social media, digital media, digital culture, and the creative and cultural industries.
Understanding Social Media
Understanding Social Media - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Understanding Social Media write by Damian Ryan. This book was released on 2015-04-03. Understanding Social Media available in PDF, EPUB and Kindle. Understanding Social Media is the essential guide to social media for students and professionals alike. Drawing on the experience, advice and tips from dozens of digital marketers and social media superstars, it is an extensive crowd-sourced guide to social media platforms. Illustrated throughout with case studies from both successful and failed campaigns, Understanding Social Media democratizes knowledge of social media and promotes best practice, answering questions such as 'How do you create a compelling social media campaign?', 'How do you build and engage with an audience?' and 'Where is the line between online PR and social media drawn?' It is the most comprehensive and practical reference guide to social media available.
Understanding Social Media
Understanding Social Media - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Understanding Social Media write by . This book was released on . Understanding Social Media available in PDF, EPUB and Kindle.
Understanding Social Networks
Understanding Social Networks - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Understanding Social Networks write by Charles Kadushin. This book was released on 2012-01-19. Understanding Social Networks available in PDF, EPUB and Kindle. Understanding Social Networks explains the big ideas that underlie social networks, covering fundamental concepts then discussing networks and their core themes in increasing order of complexity.
Understanding Social Media and Entrepreneurship
Understanding Social Media and Entrepreneurship - read free eBook in online reader or directly download on the web page. Select files or add your book in reader. Download and read online ebook Understanding Social Media and Entrepreneurship write by Leon Schjoedt. This book was released on 2020-06-03. Understanding Social Media and Entrepreneurship available in PDF, EPUB and Kindle. Social media offers an opportunity for people to enlarge their exposure to information; information about important changes and trends in technology, markets, government policies, or society in general that can facilitate entrepreneurship, business development, and more. Despite the widespread cultural and social effects of social media in the way people communicate and interact, little research has addressed the role of social media in entrepreneurship. This book fills this gap by exploring the influence and consequences social media has on entrepreneurship at the individual level, group level, venture (firm) level and societal level. Specific social media platforms (e.g., Facebook, Twitter, Instagram, etc.) will be explored as well as topics such as gender, education and socioemotional wealth.
